Customize your store

Build a store you'd want to shop in

Make your store stand out with eye-catching features.

Two images of ramen on a table. The left image has an editor with three icons and the right has a cursor dragging an image icon over it.

Design your store to make sales

The store design apps businesses across Shopify use most.

Product Reviews

Product Reviews

Allow customers to leave product reviews on your store

3.4 of 5 stars(1638reviews)
Free
Shopify Search & Discovery

Shopify Search & Discovery

Customize your storefront search, filters, and recommendations

3.0 of 5 stars(40reviews)
Free
Instafeed ‑ Instagram Feed

Instafeed ‑ Instagram Feed

Elegant & shoppable Official Instagram feeds that bring sales

4.9 of 5 stars(1186reviews)
Free plan available
Judge.me Product Reviews

Judge.me Product Reviews

Product reviews with free photos & videos for social proof

5.0 of 5 stars(11084reviews)
Free plan available
PageFly Landing Page Builder

PageFly Landing Page Builder

Create your sections, landing, product, home, collection pages

4.9 of 5 stars(6818reviews)
Free plan available
Privy ‑ Pop Ups, Email, & SMS

Privy ‑ Pop Ups, Email, & SMS

Email Marketing, SMS, Pop Ups, Cross Sell, Banners & Bars

4.6 of 5 stars(24804reviews)
Free plan available
Loox Product Reviews & Photos

Loox Product Reviews & Photos

Turn customer love into sales with Reviews, Referrals & Upsell

4.9 of 5 stars(9664reviews)
14-day free trial
Shopify Translate & Adapt

Shopify Translate & Adapt

Translate and adapt your store content for every market

4.3 of 5 stars(32reviews)
Free
All apps

Customize beyond colors and images

Edit your look, feel, and fonts

Make your store look and feel like your brand and add fonts without touching code.

Look and feel apps
PageFly Landing Page Builder

PageFly Landing Page Builder

Create your sections, landing, product, home, collection pages

4.9 of 5 stars(6818reviews)
Free plan available
GemPages Powerful Page Builder

GemPages Powerful Page Builder

Easily build your own amazing landing pages & product pages!

4.9 of 5 stars(2931reviews)
10-day free trial
Shogun Landing Page Builder

Shogun Landing Page Builder

Page Editor to Design Blogs, Product & Landing Pages

4.8 of 5 stars(2947reviews)
Free plan available
Zeno Landing Page Builder

Zeno Landing Page Builder

Build responsive & SEO-optimized Landing pages, Product pages

4.9 of 5 stars(170reviews)
Free plan available
Zipify Pages Builder & Editor

Zipify Pages Builder & Editor

Build High-Converting Sales Funnels, Product & Landing Pages

4.8 of 5 stars(614reviews)
14-day free trial
LayoutHub ‑ Easy Page Builder

LayoutHub ‑ Easy Page Builder

Create Landing, Product and Blog pages in less than 10 mins

4.9 of 5 stars(2442reviews)
Free plan available

Build trust with customers

Inspire new shoppers—highlight key features and let your reviews speak for themselves.

Trust-building apps
Trust badges & icons ‑ Iconito

Trust badges & icons ‑ Iconito

2000+ Trust badges, Guarantees and Features icons, Highlights

5.0 of 5 stars(118reviews)
Free plan available
ShopClimb ‑ Free Trust Badge

ShopClimb ‑ Free Trust Badge

Payment trust badges for sales conversion and social proof

4.9 of 5 stars(1485reviews)
Free plan available
Flair Product Badges + Labels

Flair Product Badges + Labels

Merchandising, product labels, countdown timers, promotions

5.0 of 5 stars(259reviews)
14-day free trial
Guarantees & Features Icons

Guarantees & Features Icons

Highlight custom product icons in description to build trust.

4.9 of 5 stars(151reviews)
Free plan available
Loox Product Reviews & Photos

Loox Product Reviews & Photos

Turn customer love into sales with Reviews, Referrals & Upsell

4.9 of 5 stars(9664reviews)
14-day free trial
Product Reviews

Product Reviews

Allow customers to leave product reviews on your store

3.4 of 5 stars(1638reviews)
Free

Optimize images and site speed

Faster load times means happier customers and more sales.

Image-optimizer apps
Hextom: Bulk Image Edit ‑ SEO

Hextom: Bulk Image Edit ‑ SEO

Image SEO, image alt-text, rename, resize, watermark, compress

4.8 of 5 stars(2177reviews)
Free plan available
SEO King

SEO King

The most advanced optimization toolkit for SEO and more

4.7 of 5 stars(909reviews)
Free plan available
SEO:Image Optimizer Page Speed

SEO:Image Optimizer Page Speed

SEO Image Optimizer, ALT, Meta Tags, Sitemap, 24/7 Livechat

4.9 of 5 stars(2629reviews)
Free plan available
AMP by Shop Sheriff

AMP by Shop Sheriff

AMP (Google AMP, Amped pages, Speed & SEO with the AMP cache)

5.0 of 5 stars(528reviews)
Free plan available
SEO, Speed & Image Optimizer

SEO, Speed & Image Optimizer

SEO optimizer, Image compressor, Alt, Meta tags, Live support

4.9 of 5 stars(1030reviews)
Free plan available
SpurIT SEO Image Optimizer

SpurIT SEO Image Optimizer

SEO Image Optimizer. Image Resizer. Edit Alt Tags

4.4 of 5 stars(137reviews)
Free plan available
Thousand Shopping Network bike helmets on a display table

"After supply became a challenge, the simple Back In Stock - Restock Alerts app saved us from losing thousands in revenue."

Steve Spillman
Growth Product Manager | Thousand
$70,000 Revenue saved in 2021

Different goals need different apps

When you want to attract customers

Use apps to get the word out and grab their attention.

When you need to make the sale

Show off what makes your products great and inspire browsers to become buyers.

When it's time to start shipping

Make shipping, delivery, and pickups easy and keep customers happy.