BlingRush Gamification

Why BlingRush

BlingRush adds to your store in just a few minutes of work and, without development, the ability to host contests and offer your products as prizes in competitions directly from your store. The contests are based on a game that the participants play in order to win. As opposed to just a marketing tool that gets traffic to the site, you can think of this approach as a group sale with a huge twist that is meant to be used regularly and side by side with your existing shopping experience. Contests are designed in a way you should earn money from and with motivators that encourage the participants to shop and buy products at your store.

How it works

A contest is created by the store owner by choosing a product as the contest’s prize, selecting the number of participants and determining the tickets price. The shoppers register for the contest, pay the registration fee and play a skill-based game. The participant that gets the highest score wins the product!

In order to encourage store visitors to join the contests and to convert them from players to shoppers at your store, the store can provide contest participation gifts that the players use to get discounts on different products at the store.

Increase your revenue

By providing customers the “contest way of shopping”, the store, increases the customers’ engagement and loyalty, adds a social flavor, improves the overall sales and earns money from each contest. In addition, the participants are getting discounts on products at the store and since they are already engaged, the store can expect a high conversion rate of players into shoppers.