Product variants

Included with Shopify

Add variants for products with multiple options through your Shopify admin

Learn more
Illustration of a list of items for inventory, featuring quantities and identifiers, alongside a model wearing a white sweatshirt.

How it works

  • Easy setup and management

    Create and manage product variants directly from your Shopify admin, offering options like size, color, and material. Create up to 100 variants per product.

  • Enhanced shopping experience

    Help customers make informed decisions by displaying available variants on the product page, allowing for easy browsing.

  • Tailored options to fit your offerings

    Customize product variants with unique pricing, images, and inventory levels.

  • Streamlined inventory management

    Track stock levels and manage inventory for each variant to make data-driven decisions that optimize your product range.


What’s in the box

Product variant features

Your Shopify plan comes with everything you need to create up to 100 variants for each of your products. Product variant apps may offer additional features for customization, pricing, and inventory management.

View all product variant apps
Product variant features
Customization
  • Not supported Checkboxes
  • Supported Swatches
  • Not supported Conditional logic
  • Not supported Fonts
  • Not supported Dates
  • Supported Dimensions
  • Supported Dropdowns
  • Supported File upload
  • Not supported Multi-select
  • Supported Numbers
  • Not supported Radio buttons
  • Supported Custom text
  • Not supported Gift wrap
  • Not supported Custom CSS
  • Not supported Custom HTML
  • Supported Size charts
  • Not supported Preview
  • Supported Translation
  • Supported Import and export
  • Supported Variants display
Pricing
  • Supported Bulk pricing
  • Supported Conditional pricing
  • Supported Custom pricing
  • Supported Dynamic pricing
  • Supported Discount options
  • Supported Add-ons
  • Supported Variant upcharges
  • Supported Setup charges
  • Supported Tiered pricing
  • Supported Premium upcharges
Inventory
  • Supported Low stock alerts
  • Supported Hide out-of-stock
  • Supported SKU management
  • Supported Stock availability
  • Supported In-stock display
  • Supported Manual updates
  • Supported Auto-updates

Do more with Shopify tools

  • Add variants to a product

    Create a product with multiple options.