Site optimization apps

Welcome more people into your store.

Popular with merchants across Shopify

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How it works

Be easy to find

Search engines like Google use all sorts of signals to decide where to rank your store in results. Make sure you’re sending the right signals.

  • Think fast. Site speed is one big thing search engines look at. So keep those pages and images lean.
  • Stay on topic. Relevant keywords matter. The more they get used (think page titles, product reviews, search typeahead), the better.

SEO

When they search for what you're selling, make sure they find your store.

Rank high on search
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Built into Shopify

SEO is part of the package

Shopify takes care of some SEO automatically, like preventing duplicate content in search results, and building your store name into page titles. Other important SEO elements are also easy to edit, like title tags, meta descriptions, image alt text, and URLs for your blog posts and products.

Accessibility

Make sure everyone can enjoy your store.

Don’t leave anyone out
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Get that tech stack

How True Botanicals does it

Skincare brand True Botanicals generated 15% more sales with Schema Plus ‑ AI & SEO JSON‑LD.

Site optimization how-tos

Want to add an app?

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