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MailChimp for Shopify

MailChimp for Shopify

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  • MailChimp for Shopify is a free application that connects your Shopify store with your MailChimp account.
  • Customers automatically added to MailChimp.
  • Create targeted email campaigns based on buying behavior.

Getting Started Is Easy

Streamline your email marketing workflow by integrating your store with MailChimp!

  1. Signup for a MailChimp account.

  2. Create a list in MailChimp (one list per store, please).

  3. Install MailChimp for Shopify to your Shopify store.

Customers automatically added to MailChimp

During the checkout process, Shopify asks your customers if they are interested in receiving marketing information from your store. When a customers completes an order at your store and has agreed to marketing, MailChimp for Shopify will automatically subscribe them to your MailChimp list. In addition, your customers are added to a static segment called "Shopify Customers", so that you can easily target email campaigns to only your customers.

Target email campaigns based on buying behavior

MailChimp for Shopify will also relay Ecommerce360 data to your MailChimp account, allowing you to target email campaigns based on your customers' buying behavior. Tell your customers about special offers and promotions, or send recommendations to customers based on their purchases. The possibilities are endless.

By enabling Ecommerce360 tracking on your email campaigns, MailChimp for Shopify will pick up on sales generated by your campaigns. Your campaign reports in MailChimp will contain detailed information to help you measure the ROI of your campaigns and help you optimize your email marketing strategy.

Automate email campaigns with automated workflows

By using MailChimp's automation feature you can automate the process of communicating with your customers and drive repeat business. Perfect for encouraging customer reviews, rewarding first-time customers, or delivering product recommendations. With MailChimp's advanced segmentation tools, you can target automated campaigns based on Ecommerce360 data, geolocation, and more.


Check out MailChimp's Knowledge Base to learn more about MailChimp for Shopify or
send us a note
for more information

MailChimp for Shopify reviews (313)


Be careful installing this app: Every customer is added to the Mailchimp list and not only customers who accept marketing.

It's very important that the "Customer agrees to receive promotional emails by default" is turned off.

If this setting is turned on, customers are being added to your Mailchimp list even if those customers didn't agree to receive promotional e-mails.

This of course leads to a very bad user experience, which in turn leads to unsubscribes and complaints!

(I've contacted Mailchimp about this, just like others did, with no succes....)


Great app,,, very easy to use.


This is a great app! It has helped me build an inital email campaign without all the hassle of manually moving the addresses to my Mailchimp account! Thanks, DivinityCosmetics.com


Great app! Does what it says.


Nothing worked and support is awful. If you are on the paid plan and still in the time you have paid for, then go to the free plan you will get no support even though you are still in the time you paid for.


If u need customer service then u get pissed off
Worst ever Customer service
But the app works fine

Day 6 and they are still refusing to close my account
How hard can it be

Mailchimp = The World Champions of bad customer support.


It's absolutely outrageous that a GIANT BUG has been in this app for years, and is still there, and MailChimp knows about it!

At checkout, we have a checkbox that says, "Sign me up for deals" that is checked ON by default.

If a customer checks that box OFF -- they STILL get added to our MailChimp email list!

Before we send out an email marketing campaign, we have to go through new customers to see which ones say "DOESN'T Accept Marketing" and manually have to Unsubscribe them from within MailChimp!

For some time we didn't know this was happening, and so we were inadvertently spamming customers!

We're only putting up with this enormous bug because we like MailChimp's features so much.

The MailChimp folks don't see this as a bug. They want to FORCE us to have that box be OFF by default. That's not how we want to do it!

Are you listening MailChimp?!


Works great! Thanks. Easy to install.


We are extremely happy with this app.


Love this! Makes creating a email campaign easy and looking awesome


Chimpified is a free application that connects your Shopify store to your MailChimp account. You can send 12,000 emails to 2,000 subscribers for free each month using MailChimp. For lists of more than 2,000 people, try MailChimp's monthly or pay-as-you-go pricing plans: http://mailchimp.com/pricing/





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