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	Yotpo: Email Marketing & SMS	Mailchimp Email SMS Marketing
Reviews	4.8 3,089 reviews	4.4 603 reviews
Pricing	Free to install $19/month $59/month $199/month	Free $13/month $20/month $350/month
Often installed by	Businesses based in United States	Businesses based in United States
Highlights		Use directly in Shopify admin Works with the latest themes
Campaign types	Email campaigns SMS campaigns Newsletters Pop-ups Forms Landing pages Discounts Rewards Promotions Upsell emails Cross-sell emails Cart emails Checkout emails Exit intent Abandoned cart Browse abandonment Welcome emails Follow-up emails Price drop emails Back-in-stock emails Win-back emails Product recommendations Drip campaigns Product reviews Custom campaigns	Email campaigns SMS campaigns Social media Newsletters Pop-ups Forms Landing pages Discounts Promotions Upsell emails Cross-sell emails Cart emails Checkout emails Abandoned cart Browse abandonment Welcome emails Follow-up emails Price drop emails Back-in-stock emails Win-back emails Product recommendations Drip campaigns Surveys Custom campaigns
Managing campaigns	Editor tool Templates AI generation Custom fonts Import and export Email domains Consent collection Email capture list SMS capture list Triggers and rules Automations Targeting Geolocation Segmentation Tagging Tracking Reporting Insights and tips Analytics A/B testing APIs and webhooks	Editor tool Templates AI generation Translation Localization Custom code Custom fonts Bulk editing Import and export Email domains Consent collection Email capture list SMS capture list Triggers and rules Automations Targeting Geolocation Segmentation Tagging Tracking Reporting Insights and tips Analytics A/B testing APIs and webhooks
Managing campaigns	A/B testing Bulk messaging Compliance Custom sender ID Personalized messages Scheduled messages Templates Two-way messaging Conversion metrics Real-time analytics ROI tracking Segmentation Custom segments Opt-in	A/B testing Bulk messaging Compliance Custom sender ID Translation Personalized messages Scheduled messages Templates Two-way messaging Conversion metrics Real-time analytics ROI tracking Segmentation Custom segments Opt-in
Workflow automation	Cart recovery Birthday messages Discount codes Feedback requests Order confirmations Product recommendations Order tracking Welcome messages Win-back campaigns	Cart recovery Birthday messages Discount codes Feedback requests Order confirmations Payment reminders Product recommendations Order tracking Subscription renewals Welcome messages Win-back campaigns One-time password (OTP)