ethos: Loyalty, Referrals, UGC

We recently switched to ethos after struggling with our loyalty program before, and the difference has been huge. Setup was quick and the platform is really easy to use. We especially love how simple it is to run contests, giveaways, and polls. It’s helped us engage with customers while learning more about them at the same time. In just two weeks we added 54 new members to the program. Maddie and the team were also amazing during setup and answered all of our questions quickly. Highly recommend!

We are committed to being community-led but, like most start-ups, we have to balance budget or capacity restraints when it comes to hosting events. Ethos has helped bridge that gap by helping us connect with our community online. The biggest value we’ve seen so far:

- a central hub to engage with our community
- the ability to reward our early adopters for in their input and loyalty
- the ability to collect, share and reward authentic ugc from people who actually love the product and what we're building
- avoiding the hail mary approach of advertised discounts to attract new customers

Also, Maddie and the team made onboarding a breeze - kudos!

Best loyalty platform we’ve used (and we’ve tried a few)

We’ve tested multiple loyalty and referral apps over the years, and Ethos is the first one that actually feels like it was built for modern DTC brands.

What stands out immediately is how complete the platform is. It’s not just points and referrals. You can run tiers, exclusive access, UGC, contests, and more all in one place. It replaced several tools for us, which simplified our stack and saved cost.

Setup was straightforward, but the real differentiator is the team. Their onboarding and ongoing support is hands-on in a way you don’t typically get with Shopify apps. They’re proactive, responsive, and actually think with you on strategy, not just implementation. That alone makes a big difference.

From a retention standpoint, it gives you way more flexibility to build something that actually matches your brand instead of a generic points program. The customization and ability to create a premium experience is a huge unlock.

If I had to give one piece of feedback, it would be that like any robust platform, there’s a lot you can do. You need to be intentional about how you design your program so it doesn’t get overcomplicated.

Overall, Ethos feels less like an app and more like a retention partner. If you’re serious about LTV and building a brand-driven loyalty experience, it’s a no-brainer.

Exactly what I needed in a loyalty app and then-some. The team at Ethos went above and beyond to get us up and running and continue to be great partners with their amazing customer support:

Ethos and the Ethos team has been incredible & super hands on and have made the process super seamless for the team and I. The UI is also really user friendly!

The Ethos team have been excellent and hands on from onboarding, and it has enabled us to better engage with the communities that mean the most to us. We manage our crowdfunding investors through Ethos. Their solution is frictionless and native to our brand. Awesome app, specialist team.

The ethos team has been exceptional in helping us establish and build a loyalty program with the right balance between simplicity and power. They have supported us every step of the way and really care about ensuring our KPI's are supported and successful and are intentional at bringing new ideas to the table.

From the very beginning, the ETHOS team has demonstrated patience, professionalism, and deep care in helping us bring our loyalty program vision to life. We’re excited about how the program will integrate our client's shopping experience and about the development of the platform's back end!

A special thank you to Vohara and Maddie for their unwavering support, clear communication, and positive input at every step of the process. Whether it was answering questions, making updates, or simply being available when we needed them, their dedication made all the difference :)

- The MSP Team

Building out our loyalty/rewards program was super seamless with the Ethos team. The teams support and white glove service has been incredible! Ethos is always rolling out new perks and benefits which is always exciting to look forward to. If you're looking for a custom loyalty solution Ethos is it!

Ethos Has Been Transformative for Our Business!

Ethos has been absolutely amazing for our rewards program. The app works flawlessly, and the support is even better than the technology itself - which is saying something!

Our previous rewards program was complicated to use and support was genuinely awful. The contrast with Ethos couldn't be more dramatic.
What makes Ethos stand out:

Simplicity: So easy and straightforward to implement and use

Responsive Support: Immediate, comprehensive help whenever needed

Personal Touch: Their team delivers support with such a great attitude - it feels personal, which I love in today's transaction-driven world where impersonal interactions have become the norm

The personalized service we've received has been refreshing. Their team takes the time to understand our specific needs rather than providing generic solutions.

A huge thumbs up and all the stars we can give! If you're considering a rewards program that actually works while providing exceptional support, Ethos is the clear choice.