About Google AdWords Software
Google AdWords can be overwhelming for a first time Shopify merchant. There are numerous best practices which needs to be followed while creating and managing AdWords campaigns. New advertisers and agencies usually miss these and end up spending a huge amount of money with little results. Managing e-commerce campaigns are harder as there can be 1000s of unique products. The number of bid and keyword changes are enormous and is difficult to handle manually. AdNabu’s AdWords Software takes care of all these and more.
AdNabu has perfected the Adwords' best practices with years of experience and careful testing. We are a Google Premier Partner with expertise in Search, Shopping as well as Display campaigns. Every campaign created through AdNabu is guaranteed to have all the best practices in Google AdWords.
Ecommerce advertisers typically see maximum performance from Shopping and Search campaigns. Here are all the campaigns supported by AdNabu
- Display (coming soon)
- Remarketing (coming soon)
Google AdWords Shopping Campaigns
Here are the main features of shopping campaigns created through AdNabu
- Single product ad groups which allows advertisers to understand the performance of every single product.
- Automated syncing of new products.
- Segregation of the products into different campaigns based on brand, category or product type.
- Automated discovery, segregation and optimisation of high performing and low performing keywords.
- Automated suggestion of negative keywords.
- Bid optimisation at product level.
- Optimise on Cost per Conversion or ROI
Google AdWords search campaigns
Here are the main features of search campaigns created through AdNabu
- Single keyword ad groups for all keywords.
- Avoid duplicate keywords automatically.
- Match type based segregation for ad groups - one each for Exact, Phrase and Broad Match Modifier (BMM used instead of Broad to avoid unnecessary clicks)
- Creation of negative keywords to avoid internal competition at match type level as well as long tail vs short tail level.
- Automated discovery of long tail keywords.
- A/B testing of ad copies and landing pages.
- Bid optimisation at keyword level with device level adjustments
- Automatic discovery of negative keywords
- What does AdNabu do?
AdNabu is a software which helps you create, optimise and manage campaigns in Google AdWords. We automate the best practices to maximise ROI of your campaigns * Will the campaigns created in AdNabu be visible in AdWords?
Yes. AdNabu is just a tool to better create AdWords campaigns. * Is AdNabu free?
No. AdNabu is a paid app. We charge a fee based on your spend in Google AdWords. * Can i optimize campaigns through AdNabu
Yes. You can optimize campaigns through AdNabu.
- Google Adwords,
- Google Merchant Center,
- Google Shopping,
- Google Product Listing Ads,
- Google Remarketing
Pricing 14-day free trial
Ability to download and view reports only.
Additional charges applicable @ 7% once spends cross $1500.
All features available.
Suitable for advertisers spending less than $3500 a month.
Additional charges applicable @ 5% once spends cross $5000.
All features available.
Suitable for advertisers spending between $3500 and $15000 a month.
Additional charges applicable @ 4% once spends cross $18750.
All features available.
Suitable for advertisers spending > $15000/month.
* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.
Overall rating Based on 3 reviews
Most recent reviews
The key to doing profitable business on Google Shopping is a solid feed and a stellar bid management solution. I have tried various bid management solutions, both Shopify apps and external SaaS solutions. Some with AI and some without. What they all have in common is that you need a master degree in Adwords and if you set them off in the wrong direction, out of sheer lack of documentation or misunderstandings, they will do the most stupid things on your dollar. The along came this app from AdNabu. I let it create a Shopping campaign in Adwords without interfering with any setups. To be accurate it created 3 campaigns. I let these campaigns run alongside a legacy campaign I had created leaving Google to do its AI based bid management. Even though Google had a good head start, all the three campaigns delivered better ROI than Google after just a few days. And that is before I started running the ROI optimization (which should not be run on any campaign until you have around 20 conversions). One of the campaigns are now giving med an ROI of 12. Never seen that kind of return on any other ad campaign I've run. So happy to have discovered this gem. If you are into knitting yarns, please use another app. I'd like to keep this to myself. :-D
Natures Healing Crystals
READ THIS REVIEW!
Use at your own risk! I downloaded this app and and signed up for the basic package within a day the app had listed over 40 different adword campaigns that had accumulated nearly 1700 dollars in just 2 days, if I had not caught this I would have been stuck with a bill in the 10's of thousands of dollars. We never run more than 4 or 5 campaigns at a time due to our budget, yet this app created over 40 campaigns with no set budgets on them.
Be cautious - you don't want to end up with thousands in charges !
2 days into it and sales are going crazy good with less spend. The support team is awesome. This app rocks.