AB Genius: Price & A/B Testing

AB Genius: Price & A/B Testing

Pricing
Free plan available
Rating
3.7 (8)
Developer
PM Digital

A/B test prices, themes, templates, and pages. Real checkout pricing. Track revenue & profit.

Most A/B testing tools change only the display price, Shopify still charges the original at checkout. AB Genius uses Cart Transform to apply the real test price at checkout. Test prices, themes, full templates (product, collection, page, blog, homepage), content with a visual editor, and page redesigns. All no code. Track RPV, AOV, profit per order, conversion rate. Target by device, country, source, visitor type. Built by CRO practitioners, not a generic SaaS team.

Most A/B testing tools change only the display price, Shopify still charges the original at checkout. AB Genius uses Cart Transform to apply the real test price at checkout. Test prices, themes, full templates (product, collection, page, blog, homepage), content with a visual editor, and page redesigns. All no code. Track RPV, AOV, profit per order, conversion rate. Target by device, country, source, visitor type. Built by CRO practitioners, not a generic SaaS team. more
  • Real checkout price testing, test prices that customers actually pay at checkout
  • Theme & template A/B testing: split test full themes or any page template.
  • Profit-first analytics: track RPV, profit per order, AOV, and conversion rate.
  • Audience targeting: split tests by device, country, source, or visitor type.
  • No-code setup, no flicker: visual test builder, ready in under 5 minutes.

Languages

English

Works with

  • Checkout
  • Shopify Admin
  • Google Email
  • Kaching Bundles
  • Loop Subscriptions
  • Recharge
  • Skio
  • Slack

Pricing

Free Testing

Free

Features

  • Basic Analytics
  • No-Flicker Integration
  • Page A/B Test: 1
  • Price Test: 1
  • Content Edit Test: 1
  • Preview Links
  • Standard Pixel Tracking
  • Ux & Onboarding

Pro CRO

$1 / month

Features

  • All from Free
  • Theme and Template Testing
  • Page A/B Test: Unlimited
  • Content Test: Unlimited
  • Scheduling & Lifecycle
  • Advance Pixel Tracking
  • Custom Metrics and Ai custom code editor
  • Unlimited testing and CRO analytics

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.

Reviews (8)

Overall rating
3.7
Counts per rating level
  • 63% of ratings are 5 stars
  • 0% of ratings are 4 stars
  • 13% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 25% of ratings are 1 stars
April 29, 2026

Be careful. The app has live dev tunnel that Google Ads considers a compromised site. So basically your theme will be marked as compromised and penalized by Google.

The script references ngrok and includes a comment about "Dev-only: patch fetch to bypass Cloudflare browser interstitial — only applies when using Cloudflare tunnels which have no production" — meaning this looks like development/testing code that was accidentally left in a production app.

The Barn Door Hardware Store
United States
10 months using the app
March 13, 2026

Might be the most value app on shopify

Natural Queen
United Kingdom
2 minutes using the app
April 3, 2024

It's super intuitive to set up and allows me to test various aspects of my store, from homepages to product pages, effortlessly.

The insights I've gained have helped me better decisions. Thanks can't wait for more updates.

Sassy Saints - Brings The Salon Home
United Kingdom
About 1 month using the app
PM Digital replied March 4, 2026

Thank you for your review, with the new setup, new ownership doubling down with a CRO & A/B Testing background our improved app is live as of 4th March 2026. You will love our new features and team even more!

Support

App support provided by PM Digital.

Developer

PM Digital

82 Ballynagarve Road, Magherafelt, NIR, BT45 6LA, GB

Launched

February 27, 2024

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View customer data:

Device and activity data

  • Device and activity data

    Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie

View staff and contributor data:

Store owner, blog contributors

  • Store owner

    Name, email address, phone number, physical address

  • Blog contributors

    Email address, IP address, browser and operating system

View and edit store data:

Customers, products, store analytics, Shopify Functions, Online Store

  • View customers

    Browsing behavior

  • View products

    Products, collections

  • Edit store analytics

    Web pixels

  • Edit Shopify Functions

    Cart transforms

  • Edit Online Store

    Online Store pages, Online Store script tags, theme, checkout page

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