Leaflet Price Testing Platform

Leaflet Price Testing Platform

by Leaflet

Find out what your customers are willing to pay

4.7 of 5 stars(10 reviews)


Leaflet makes it easy to design and deploy price tests without having to spend lots of time on record keeping


Leaflet suggests what tests you should run based on your costs and the way your customers actually shop your products


Leaflet automatically analyzes the outcome of each test and presents conclusions in a visual, intuitive dashboard

About Leaflet Price Testing Platform

September 2020 Update

We now support two more types of tests:

  • Percent based tests (where the price of every variant is changed according to the same %)
  • Tag level tests (where all products with the same tag will be included in the test)

July 2020 Update

As part of our ongoing goal to be the most user-friendly price testing platform in the world, Leaflet now supports the following types of price tests:

  • A test on every variant of a product
  • A test on a specific product variant
  • A test on a subset of product variants

Relatedly, test results can now be broken down by variant or aggregated across all variants within the test, and similarly Leaflet's AI powered test suggestions can be delivered at the variant or product level.


Leaflet makes it easy to find out how much your customers willing to pay! The most profitable price isn't necessarily the highest or the lowest. Finding the sweet spot for your prices will enable you to maximize sales and gross margin.

How does Leaflet accomplish this? By helping you design, launch, and measure price tests. The most common pitfalls people run into when trying to do price testing on their own are:

  • Testing the wrong products
  • Testing the wrong prices
  • Not collecting the right data
  • Letting tests run too long or not long enough

Leaflet helps you avoid all of these pitfalls using patent-pending artificial intelligence. It's like having a team of statisticians and data analysts dedicated to your Shopify store!

Frequently Asked Questions

  • What is "price testing"? Price testing is a methodical, iterative process of modifying your prices and measuring how those changes impact the profitability of your business, with the goal of honing in on the most lucrative prices.
  • How long do price tests need to run? It depends on several factors, including: (i) how much traffic you have before and during the test, and (ii) the difference in profitability before and during the test.
  • Does Leaflet duplicate my products? No, Leaflet does not duplicate your products.
  • Does Leaflet show different prices at the same time? No, Leaflet shows the same price to everyone to avoid negative reactions from customers. This approach is called "longitudinal testing".

Is Leaflet right for your store?

  • If you have ever wondered whether you are charging the right prices, you've come to the right place!
  • If you have ever said "I don't have time to mess with pricing", Leaflet is for you.
  • Leaflet works for stores of all sizes and stages of business; there are NO minimum amounts of traffic/sales/revenue required.

Technical specifications

  • Plug-and-play installation
  • No changes to theme files or coding required
  • No limit on size of product catalogues
  • API access available upon request

See the app in action

Explore how the app works in an example store.

View example store

Media gallery




  • Run 1 test at a time

  • Up to 2 test suggestions at a time

  • Design your own tests

  • Automate analysis of results

  • Measures statistical significance



  • Everything from the Free plan

  • Run unlimited tests in parallel

  • Up to 50 test suggestions at a time

  • Adjustable frequency of test suggestions



Contact us for details

  • Run up to 1,000 tests at a time

  • Receive up to 1,000 AI powered test suggestions at a time

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

4.7 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.
  • 5 of 5 stars
    90% of ratings are 5 stars
  • 4 of 5 stars
    0% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    10% of ratings are 2 stars
  • 1 of 5 stars
    0% of ratings are 1 stars

Most recent reviews

Tobacco Motorwear

We had been looking for months for an app to help us price test some new products. We stumbled upon Leaflet at the exact right time. their hands on approach is like a consulting agency rather than a faceless shopify app. We've been able to intelligently test prices and use the data to help us make price choices with statistical certainty.

Developer reply

October 23, 2020

Thanks. We are very happy to be working with you!!

Popov Leather

Without Leaflet, I would not have the confidence to raise prices. I always knew that customers were willing to pay more for our premium products but this app gives us the tools to know quickly and to have a safety net if we need one. The app relies on statistically significant results before giving you a final result. And because we have seperate products for each color, Leaflet has a great group-tagging feature so you can run your price testing on multiple products at the same time. There really isn't a better solution for price testing on the market. Even if you run one test a month, Leaflet's subscription cost is well worth it. You should ALWAYS be testing. We're much more profitable now than where we were even a month ago when we first started using this app. 6/5 stars.

Developer reply

October 23, 2020

Thank you. We are elated to hear about the success you've had with price testing!

Kinsley Armelle

While this app is new to the marketplace, I'm very excited to see the frequent changes and growth of the tool. This is quickly becoming the buzz around our office with testing new prices and identifying the sweet spot for our products. I'm very intrigued by Richard and David's vision and feel confident using this tool and building our brand with it. Don't hesitate to spend the money on this type of app. It's quickly paid for itself within the first few weeks of using it to highlight some major gaps in our pricing strategies. Any responsible store owner should be using this tool. My only regret is not finding it sooner! Thanks Leaflet Team!

Developer reply

October 6, 2020

Thank you so much! We are excited to build the future of e-commerce with you :)