by Pinoculars

Pinterest conversion tracking and retargeting.

5.0 of 5 stars(13 reviews)

Know which ads work

Stop throwing away money on Pinterest ads that just don't convert. See exactly which promoted pins are working.

Retarget the right audiences

Recover lost sales by laser-targeting promoted pin audiences. Target on Pinterest down based on product views, add to carts and checkouts.

Insanely simple installation

Save time with our ridiculously simple plug-and-play integration. No code to add or themes files to edit. We're also always here to help.

About Pinoculars

Are your Pinterest ad dollars really bringing in sales?

While you're spending your limited marketing budget...

  • Do you know which ads are bringing in the dough?
  • Can you retarget visitors who create hundred dollar carts but don't convert?

Now you can with our detailed Pinterest conversion tags that make event tracking ridiculously simple.

We make complicated Pinterest conversion tags simple.

Event tracking, base code, sub keys and parameters - oh my! Who has the time to deal with the complex jungle of Pinterest tags? We'll take care of key events with full details tracked for each one.

Know EXACTLY which ads are actually profitable

We'll send these events with complete details to Pinterest:

  • Add To Cart: See which ads get customers to add items to their cart. We'll also send product data and cart values for your audience building.
  • Checkout: Find out which pins make cold hard cash. Data sent to Pinterest includes complete product data and total cart stats.
  • Page Views: We'll make sure every page that someone visits is tracked.
  • Search Queries: Keep track of searches. We'll also send the exact search text to Pinterest for your audience-building pleasure.

Retarget Pinterest visitors who are so close to buying but don't quite make it.

Don't limit yourself to targeting keywords and topics. With Pinoculars, you can:

  • Promote pins to customers who Add to Cart but don't Checkout.
  • Target all visitors who searched for a certain keyword.
  • Drive high value repeat sales by targeting customers who've spent a lot.

Wait. Doesn't Shopify provide a Pinterest tag for buyable pins?

Shopify's tracking is extremely limited. Shopify adds the tag and tracks your checkout conversions without any details... but that's it! No product information, no cart values, no add to cart tracking and no search tracking.

You won't be able to retarget customers or see exactly how much money your promoted pins bring in with just Shopify's tag.

See it work for you now! Track 100% free for 7 days.

Integrates with

  • Pinterest

Media gallery


Pricing 7-day free trial


* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Overall rating
5.0 of 5 stars
Based on 13 reviews

  • 5 of 5 stars
    100% of ratings are 5 stars
  • 4 of 5 stars
    0% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    0% of ratings are 2 stars
  • 1 of 5 stars
    0% of ratings are 1 stars

Most recent reviews


Such an amazing app. This application completely gets rid of the headache involved with trying to install the code for pinterest advertising. Also, Alex is very accessible and super helpful. He quickly responded to my needs and questions. Thank you!


This app is great - because shopify's checkout is off limits as far as adding tracking data or any customization at all really - pinoculars installs everything so you get all the data you need without any of the frustrating dev work. Thanks Alex!

Success Freedom

Alex has gone above and beyond with helping us to set up correctly within not only Pinoculars but Pinterest aswell. As we find Pinterest's analytics dashboard quite complicated, we look forward to using Pinoculars to measure our results and have the added flexibility. 10/10 for customer experience. Thanks again!