Without relying only on paid advertising, you can reach a bigger, more relatable audience by turning your loyal customers into brand advocates.

Benefits

Running Purple Referrals alongside your other primary marketing strategies will, in 9 out of 10 cases, not only multiply your existing customer base but also increase their quality and loyalty to your brand.

How hard is it to set up and maintain?

Setting up Purple Referrals requires mere minutes and then everything is taken care of by us.

Once active, the campaign's progress can be tracked right from the dashboard. It has rich insights and analytics such as impressions, referral orders and revenue.

How it works

• First-time visitors are presented with the sign-up pop-up in order to collect their email and name.
• Once a customer signs up, they receive their unique referral code/link via email or it is displayed in the store. They can then copy the link or share it on Twitter, Facebook or Whatsapp.
• When someone uses the referral link, a discount reward is automatically applied at checkout and the referrer receives an email notification announcing their new reward.

Key features

• Full customisation of generated discount
• Full customisation of pop-up message, image, colours and HTML/CSS
• Store fonts are loaded automatically inside pop-ups.
• 3 different pop-ups shown at different steps in the funnel.
• 3 different integrated email templates.
• Gather customer emails from the homepage with the optional sign-up pop-up
• Track referral orders right from the dashboard
• CAPTCHA-protected sign-up form to prevent spam emails
• To prevent fraud, referrers can only claim rewards if they have at least one successful order
• Social media share links to Facebook, Twitter and Whatsapp
• Percentage discounts
• Fixed price discounts
• Referral message can include custom HTML/CSS and images
• Rich analytics and insights
• Flexible pricing based on volume
• GDPR compliant