AMP (which stands for Accelerated Mobile Pages) is a technology developed by Google that makes webpages load faster. RocketAmp effortlessly creates this special AMP version that enables this technology for your Shopify store with just a few clicks, giving your customers instant access to your products and collection pages. We even allow you to theme your AMP version so that it matches your desktop store. In order to improve your SEO, we use special canonical links that go directly back to your site!
RocketAmp automatically and intelligently creates your AMP site at the push of a button and stays updated as you add or change your products making it simple to set up and virtually maintenance free!
Google has already started promoting certain sites that use AMP in their search results. Starting with news sites, sites participating in AMP receive special treatment that allow users to know the site is AMP enabled through the user of an AMP icon. Already, 90% of publishers that have adopted AMP have seen higher click through’s to their sites. While AMP hasn’t been used to change search rankings, Google has been careful about how they word their answers but has indicated that product pages are in its future.
Since RocketAmp is a Shopify App, it’s a simple one time setup that will make your site faster for every mobile user and work with any changes you make. Get your customers from search to browse to buy with lightning speed using RocketAmp.
See our FAQ here: http://www.getrocketamp.com/frequently-asked-questions.html