Yandex.Metrica Analytics

Highlights

1. Session replays
2. Referring domains
3. Same day data
4. Traffic channels analytics
5. Audience analytics
6. Behavior analytics
7. Website performance analytics
8. Technology analytics
9. Customizable and rich reports
10. Ad hoc reporting and powerful segmentation
11. Free forever
12. No limitations

What is Yandex.Metrica Analytics?

It’s an app enabling you to easily connect your Shopify store to Yandex.Metrica service with no HTML changes.

Yandex.Metrica is a free website traffic analytics service. It’s like Google Analytics with several additional unique features. Yandex.Metrica is the second largest web-analysis service in Europe. It’s totally GDPR compliant.

Why do you need to connect with Yandex.Metrica Analytics?

• Session Replay

Watch how people engage with your site – user clicks, scrolling, mouse movements, and keystrokes are all recorded in a video. Identify roadblocks on the way to purchase, see the intent behind clicks, and get insights on how to improve the user experience.

• Referring websites

Find out what domains send traffic to your store with two clicks. Yandex.Metrica allows revealing the exact URL that has the link leading visitors to your website. You don’t have to pay for additional SEO service to find your backlinks.

• Same day data

Get ahead of your competitors. The reports are being updated every 5 minutes. You don’t have to wait a day to get the information about your traffic. This enables you to analyze, make decisions and react faster.

• Customizable reports

The service allows you to add any available fields in the report and compare metrics. Any data you need, in any dimension-metric combination. Customize and bookmark reports. Get consolidated statistics on several sites. Create narrowly-defined segments with as many criteria as you wish to use. Save, export or schedule the reports.

• E-commerce data

Analyze sales data in various dimensions – find out which product category, brand, or model performs best. Discover the most profitable regions, audiences, or traffic sources. If you already have e-commerce tracking set up in Google Analytics (Enhanced Ecommerce), you can enable sending similar data to Yandex.Metrica in one click.

Please note! Yandex.Metrica Analytics application for Shopify is not an official product by Yandex.Metrica and was created by Simtech Development to simplify the process of connection between Yandex.Metrica and Shopify stores.