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Setup your Facebook Pixel in 30 seconds with AdTrace.
Setup the Meta Pixels with ease using AdTrace. We have a simple way to connect the Meta pixel to your store. Plus we integrate with the Conversion API for full server side tracking. We guarantee that your Event Match Quality scores will be improved using our app, or your money back.
- Easy Meta Pixel + Conversion API setup
- Improve Event Match Quality (EMQ) scores
- Fix duplicate event tracking, missing events, and other tracking problems
- Order and event attribution for your store
- Popular with stores like yours
- Based in United States
- Highlights
- Works with the latest themes
Languages
English
Works with
- Checkout
- Facebook Ads
- Facebook API
- Meta
- Meta Ads
- Instagram Ads
Categories
Targeting
Campaign management
Pricing
Zero Orders (FREE)
Free to install
FREE FOR STORES WITH 0 ORDERS
- Facebook (Meta) Pixel Install
- Conversion API Setup
- Event Reporting
- Ad Campaign Reporting
Tier 1
$27 / month
Between 1 - 24 orders tracked
- Facebook (Meta) Pixel Install
- Conversion API Setup
- Event Reporting
- Ad Campaign Reporting
- Product Analytics
- Enhanced Tracking Attribution
Tier 2
$47 / month
Between 25 - 49 orders tracked
- Facebook (Meta) Pixel Install
- Conversion API Setup
- Event Reporting
- Ad Campaign Reporting
- Product Analytics
- Enhanced Tracking Attribution
Tier 3
$87 / month
Between 50 - 99 orders tracked
- Facebook (Meta) Pixel Install
- Conversion API Setup
- Event Reporting
- Ad Campaign Reporting
- Product Analytics
- Enhanced Tracking Attribution
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (39)
he CAPI and Facebook Pixel Meta API have been game-changers for our marketing stack. Since implementing them, we’ve seen dramatically improved tracking accuracy, even with browser restrictions and ad blockers. The server-side events are incredibly reliable, and the integration options make it easy to tailor everything to our specific setup.
What I love most is the added visibility into the customer journey—attribution is clearer, optimization is smarter, and our ROAS has noticeably improved. Meta has done a fantastic job providing thorough documentation and robust tools that work seamlessly together.
If you’re serious about scaling your campaigns and want dependable, privacy-centric tracking, the CAPI + Pixel combo is absolutely worth it. Highly recommended!
hi i was charged $65 CAD and i dont even know why, i want to cancel and receive a refund. they say they help you with fake bots and thats all i have had, plus huge charge for nothing. Could you please tell me how to get refunded? thank you
Update*** i have been waiting for an answer on chat about how they are going to follow up and they suddenly stopped answering. As well, i sent a message to their email. An absolute scam so far
Since a public review has already been posted, we can proceed with the review and refund investigation only if the case remains open in good faith. Please note that Shopify policy prohibits using reviews to influence financial outcomes or refunds, as it may be considered misleading or coercive.
I’ve been using this app since October 2024 and unfortunately, I cannot recommend it. This review isn’t meant to be harsh, but it's important to be transparent for the sake of other business owners.
The main issue I had was with the lack of pricing transparency. I would have never kept this app if I had known it was going to cost $250/month just to run a Meta Pixel. I didn’t use any of the advanced features — I just needed basic pixel tracking.
The $250 charge came unexpectedly, and I only found out about it when my performance started dropping and I checked Meta Events Manager, which showed no active pixel on my website — even though I was paying for this app to manage it.
When I contacted support, I explained that $250/month wasn’t fair for what I was using. Only then did they offer me a $27/month plan — but only after I pushed the issue. I appreciated that gesture, but a month later, I was told I’d still be charged the full amount due to a “Shopify regulation.” If I hadn’t followed up, I never would’ve known.
I kept the app longer than I should have because I had collected 6+ months of pixel data, and I was afraid to lose it. But in the end, it just wasn’t worth it.
You don’t need this app to use Meta Pixel — it’s completely free to set up via Shopify’s official Facebook & Instagram integration, which also includes Conversion API. This app adds unnecessary cost and complexity, especially with tiered pricing that makes it unsuitable for scaling.
I’m sharing this because I wish I had known all this earlier. I don’t think the app is malicious, but the experience was frustrating and costly.
To clarify for transparency: our pricing was updated earlier this year after significant improvements to the app, and this change was reviewed and approved by Shopify. You were notified of the update and still received a full refund in May and an additional $200 refund in June — well beyond what’s typically offered.
We also completed a full review of your account. While the homepage pixel didn’t visibly show, events were still submitted properly, and performance was not affected. We shared these findings in detail.
We take feedback seriously, but we also want to make fellow developers and merchants aware that this store repeatedly requested refunds after services were delivered and confirmed working. We have reported this case to Shopify, along with all supporting documentation.
Thank you again, and we wish you the best in your future business.
Support
App support provided by AdTrace.
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