CAPI Facebook Pixel Meta API

CAPI Facebook Pixel Meta API

Pricing
Free to install
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes
Rating
3.1 (39)
Developer
AdTrace

Setup your Facebook Pixel in 30 seconds with AdTrace.

Setup the Meta Pixels with ease using AdTrace. We have a simple way to connect the Meta pixel to your store. Plus we integrate with the Conversion API for full server side tracking. We guarantee that your Event Match Quality scores will be improved using our app, or your money back.

Setup the Meta Pixels with ease using AdTrace. We have a simple way to connect the Meta pixel to your store. Plus we integrate with the Conversion API for full server side tracking. We guarantee that your Event Match Quality scores will be improved using our app, or your money back. more
  • Easy Meta Pixel + Conversion API setup
  • Improve Event Match Quality (EMQ) scores
  • Fix duplicate event tracking, missing events, and other tracking problems
  • Order and event attribution for your store
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes

Languages

English

Works with

  • Checkout
  • Facebook Ads
  • Facebook API
  • Facebook
  • Meta
  • Meta Ads
  • Instagram Ads

Pricing

Zero Orders (FREE)

Free to install

FREE FOR STORES WITH 0 ORDERS

  • Facebook (Meta) Pixel Install
  • Conversion API Setup
  • Event Reporting
  • Ad Campaign Reporting

Tier 1

$27 / month

Between 1 - 24 orders tracked

  • Facebook (Meta) Pixel Install
  • Conversion API Setup
  • Event Reporting
  • Ad Campaign Reporting
  • Product Analytics
  • Enhanced Tracking Attribution

Tier 2

$47 / month

Between 25 - 49 orders tracked

  • Facebook (Meta) Pixel Install
  • Conversion API Setup
  • Event Reporting
  • Ad Campaign Reporting
  • Product Analytics
  • Enhanced Tracking Attribution

Tier 3

$87 / month

Between 50 - 99 orders tracked

  • Facebook (Meta) Pixel Install
  • Conversion API Setup
  • Event Reporting
  • Ad Campaign Reporting
  • Product Analytics
  • Enhanced Tracking Attribution

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (39)

Overall rating
3.1
Counts per rating level
  • 54% of ratings are 5 stars
  • 8% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 5% of ratings are 2 stars
  • 33% of ratings are 1 stars
November 19, 2025

he CAPI and Facebook Pixel Meta API have been game-changers for our marketing stack. Since implementing them, we’ve seen dramatically improved tracking accuracy, even with browser restrictions and ad blockers. The server-side events are incredibly reliable, and the integration options make it easy to tailor everything to our specific setup.
What I love most is the added visibility into the customer journey—attribution is clearer, optimization is smarter, and our ROAS has noticeably improved. Meta has done a fantastic job providing thorough documentation and robust tools that work seamlessly together.
If you’re serious about scaling your campaigns and want dependable, privacy-centric tracking, the CAPI + Pixel combo is absolutely worth it. Highly recommended!

Windhond Blits
South Africa
12 days using the app
September 18, 2025

hi i was charged $65 CAD and i dont even know why, i want to cancel and receive a refund. they say they help you with fake bots and thats all i have had, plus huge charge for nothing. Could you please tell me how to get refunded? thank you

Update*** i have been waiting for an answer on chat about how they are going to follow up and they suddenly stopped answering. As well, i sent a message to their email. An absolute scam so far

Joss Aguilar
Mexico
About 1 month using the app
AdTrace replied November 9, 2025

Since a public review has already been posted, we can proceed with the review and refund investigation only if the case remains open in good faith. Please note that Shopify policy prohibits using reviews to influence financial outcomes or refunds, as it may be considered misleading or coercive.

December 6, 2025

Application CAPI (Facebook Pixel / Meta API) – À FUIR ABSOLUMENT

J’ai installé cette application alors que je n’avais aucune commande. Dès que j’ai commencé à en recevoir — 3 commandes seulement au mois de novembre — l’application m’a automatiquement fait passer au niveau 1, sans aucune notification, et a commencé à me facturer 23 € par commande.

Résultat : les factures se sont accumulées et, une fois le montant atteint 71,17 €, Shopify m’a prélevé directement pour le compte de l’application CAPI.

Le pire ?
Je n’ai rien reçu en échange. Aucune fonctionnalité utile, aucun service rendu. Rien.

J’ai passé des heures dans leur chat support, où ils se renvoient la balle avec Shopify. Au final, ils m’ont remboursé seulement 16 €, alors qu’ils m’ont facturé plus de 71 € pour 3 commandes.

Pourtant, leur offre indique clairement : 27 $ par mois jusqu’à 25 commandes.
Moi, j’en ai eu 3, et ils m’ont facturé 71,17 €. C’est totalement abusif.

Ensuite, ils m’ont demandé de désinstaller l’application (car cela supprime l’historique du chat).
Ils m’ont même donné une fausse adresse mail pour les contacter : j’ai reçu une notification indiquant que l’adresse n’existe pas. Ce n’est pas une erreur de saisie : ils m’ont bel et bien donné un faux contact.

C’est clairement une stratégie pour faire disparaître le problème.

Leur pixel ne sert à rien, aucune valeur ajoutée.
Les analyses de Shopify sont un peu moins précises, certes, mais elles sont gratuites, honnêtes, et surtout elles fonctionnent.

Ne téléchargez pas cette application.
Ce sont de vrais escrocs. Une bande de voleurs.
Je suis honnêtement à deux doigts d’aller porter plainte.

À fuir absolument.

Easy Shop USA
France
About 1 month using the app
AdTrace replied December 6, 2025

Hi there,

Thank you for reaching out. We’ve already processed the $20 partial refund as a courtesy. After reviewing your account, the remaining invoices are valid as they were triggered by reinstalling a paid app and by orders placed outside your billing cycle.

As per Shopify’s billing guidelines, merchants are responsible for reviewing the app’s pricing and policy before installation. Since a negative review was submitted while we were still assisting and assessing your request, we will not be making any further adjustments. Proceeding beyond this point without valid grounds would fall under a Shopify policy violation.

Thank you for your feedback. If you need clarification regarding the billing policy, I’m here to help.

Support

App support provided by AdTrace.

Developer

AdTrace

Jupiter, FL, US

Launched

June 22, 2022

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