Reviews (38)

Overall rating
3.3
Counts per rating level
  • 55% of ratings are 5 stars
  • 11% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 5% of ratings are 2 stars
  • 29% of ratings are 1 stars
November 19, 2025

he CAPI and Facebook Pixel Meta API have been game-changers for our marketing stack. Since implementing them, we’ve seen dramatically improved tracking accuracy, even with browser restrictions and ad blockers. The server-side events are incredibly reliable, and the integration options make it easy to tailor everything to our specific setup.
What I love most is the added visibility into the customer journey—attribution is clearer, optimization is smarter, and our ROAS has noticeably improved. Meta has done a fantastic job providing thorough documentation and robust tools that work seamlessly together.
If you’re serious about scaling your campaigns and want dependable, privacy-centric tracking, the CAPI + Pixel combo is absolutely worth it. Highly recommended!

Windhond Blits
South Africa
12 days using the app
September 18, 2025

hi i was charged $65 CAD and i dont even know why, i want to cancel and receive a refund. they say they help you with fake bots and thats all i have had, plus huge charge for nothing. Could you please tell me how to get refunded? thank you

Update*** i have been waiting for an answer on chat about how they are going to follow up and they suddenly stopped answering. As well, i sent a message to their email. An absolute scam so far

Joss Aguilar
Mexico
About 1 month using the app
AdTrace replied November 9, 2025

Since a public review has already been posted, we can proceed with the review and refund investigation only if the case remains open in good faith. Please note that Shopify policy prohibits using reviews to influence financial outcomes or refunds, as it may be considered misleading or coercive.

June 19, 2025

I’ve been using this app since October 2024 and unfortunately, I cannot recommend it. This review isn’t meant to be harsh, but it's important to be transparent for the sake of other business owners.

The main issue I had was with the lack of pricing transparency. I would have never kept this app if I had known it was going to cost $250/month just to run a Meta Pixel. I didn’t use any of the advanced features — I just needed basic pixel tracking.

The $250 charge came unexpectedly, and I only found out about it when my performance started dropping and I checked Meta Events Manager, which showed no active pixel on my website — even though I was paying for this app to manage it.

When I contacted support, I explained that $250/month wasn’t fair for what I was using. Only then did they offer me a $27/month plan — but only after I pushed the issue. I appreciated that gesture, but a month later, I was told I’d still be charged the full amount due to a “Shopify regulation.” If I hadn’t followed up, I never would’ve known.

I kept the app longer than I should have because I had collected 6+ months of pixel data, and I was afraid to lose it. But in the end, it just wasn’t worth it.

You don’t need this app to use Meta Pixel — it’s completely free to set up via Shopify’s official Facebook & Instagram integration, which also includes Conversion API. This app adds unnecessary cost and complexity, especially with tiered pricing that makes it unsuitable for scaling.

I’m sharing this because I wish I had known all this earlier. I don’t think the app is malicious, but the experience was frustrating and costly.

Izzie Publishing
Romania
8 months using the app
AdTrace replied June 20, 2025

To clarify for transparency: our pricing was updated earlier this year after significant improvements to the app, and this change was reviewed and approved by Shopify. You were notified of the update and still received a full refund in May and an additional $200 refund in June — well beyond what’s typically offered.

We also completed a full review of your account. While the homepage pixel didn’t visibly show, events were still submitted properly, and performance was not affected. We shared these findings in detail.

We take feedback seriously, but we also want to make fellow developers and merchants aware that this store repeatedly requested refunds after services were delivered and confirmed working. We have reported this case to Shopify, along with all supporting documentation.

Thank you again, and we wish you the best in your future business.

September 1, 2025

I was debited even after uninstalling your app, i didnt use it up to the specified period of testing please refund my money

Hair By Toyaa
Nigeria
3 days using the app
AdTrace replied November 9, 2025

Since a public review has already been posted, we can proceed with the review and refund investigation only if the case remains open in good faith. Please note that Shopify policy prohibits using reviews to influence financial outcomes or refunds, as it may be considered misleading or coercive.

July 28, 2025

good

hydrogenature
Singapore
23 days using the app
July 15, 2025

fraudulent software!!!!Please refund my money, it says free for a month, it didn't expire and then it started charging. And that's not what was charged. It doesn't say on the software that there is a charge, a separate charge of £40, please refund my hard earned money. I have 3 million social coal followers, INS FB TIKTOK YOUTUBE , if it is not refunded I will report it on multiple social coals and post a video.

WQ-X
United Kingdom
About 1 month using the app
AdTrace replied July 16, 2025

Hi WQ-X

We noticed that a negative review was left prior to submitting your request. While we’re always open to feedback, we kindly ask that concerns be communicated to us directly first so we can assist promptly.Regarding your request: It appears there may have been a misunderstanding with our pricing. Our free trial period is 24 hours, not one month, as outlined on our pricing page.

However, due to this stunt, our CEO already refunded you the total amount. In line with maintaining transparency and fairness for all merchants and customers, we kindly ask that you consider removing the review you posted, as we believe it may not reflect the full context of the situation. Thank you

May 17, 2025

Simple and easy to use app. My setup journey was pretty smooth and simple

House of Ambua
India
About 2 months using the app
May 22, 2025

The app is very useful and the support team is responsive and helpful. They reply quickly and are willing to assist with any questions. Great experience so far!

charma
Poland
About 1 month using the app
March 13, 2025

They charged us without our knowledge, even though we had already uninstalled the app as per their guidance. I emailed them on the same day while in the free trial, but unfortunately, I was still charged. We haven’t received any response yet. I kindly request a full refund. I have already sent you an email regarding this issue.

Sai Creations Watches
India
About 1 year using the app
AdTrace replied April 24, 2025

Hi Sai Creations

We’d like to kindly remind you that we fully resolved your case by providing a full refund of $117 for the entire month’s use on April 11.

Following Shopify Support’s advice, we respectfully ask that you update or remove your review, as the issue has been fairly and completely resolved. Keeping a negative review despite receiving both full service and a full refund is not reflective of fair practice.

Thank you for your understanding

October 18, 2024

I was struggling with Meta Ads for several months before coming across Facebook Pixel, Conversion API and they were able to fix all my issues while supplying me with amazing customer service. The delevepor spent time with me to show me how to pull data and other best practice

BY.EVERYONE
United States
2 days using the app