BIRSE: Visual Search

BIRSE: Visual Search

Pricing
Free plan available. Free trial available.
Rating
3.8 (9)

BIRSE: AI Visual Search, Smart Recommendations & Wishlist — The All-in-One Search Engine

BIRSE: The complete search solution for merchants. Integrating "Visual Search", "Keyword Prediction", and "Stylized Recommendations". By analyzing visual preferences, we recommend similar items to optimize shopping experiences, boost cross-selling, and increase conversion rates. From smart search to image recognition and wishlists, BIRSE ensures satisfying interactions. Easy install, professional support.

BIRSE: The complete search solution for merchants. Integrating "Visual Search", "Keyword Prediction", and "Stylized Recommendations". By analyzing visual preferences, we recommend similar items to optimize shopping experiences, boost cross-selling, and increase conversion rates. From smart search to image recognition and wishlists, BIRSE ensures satisfying interactions. Easy install, professional support. more
  • Multi‑mode search: text + image, trending keywords/images.
  • Advanced Image Recognition: Upload and crop images to precisely identify items.
  • Product recommendations: exact matches and style suggestions.
  • Wishlist: Save favorites with one click to a custom collection.
  • Analytics: complete recording of search behavior and conversions.

Languages

English, Chinese (Traditional), Portuguese (Brazil), German, French, Japanese, Chinese (Simplified), Spanish, Korean, Swedish, Portuguese (Portugal), Dutch, Turkish, Polish, Italian, Arabic, Indonesian, Filipino, Romanian, Hebrew, Malay, Greek, Finnish, Hungarian, Norwegian, Danish, Croatian, Georgian, and Uzbek

Works with

Pricing

Choose the plan that best fits your business.

Free

Free

Features

  • Up to 100 products
  • Unlimited searches
  • Image & product search and suggestions
  • Filterable product database
  • Wishlist
  • Analytics and reporting
  • Basic email support

Lite

$5 / month

or $48/year and save 20%

Features

  • Up to 1,000 products
  • Unlimited searches
  • Image & product search and suggestions
  • Filterable product database
  • Wishlist
  • Analytics and reporting
  • Priority email support

30-day free trial

Basic

$20 / month

or $192/year and save 20%

Features

  • Up to 3,000 products
  • Unlimited searches
  • Image & product search and suggestions
  • Filterable product database
  • Wishlist
  • Analytics and reporting
  • Priority email support

30-day free trial

Recommended

$50 / month

or $480/year and save 20%

Features

  • Up to 8,000 products
  • Unlimited searches
  • Image & product search and suggestions
  • Filterable product database
  • Wishlist
  • Analytics and reporting
  • Priority email support

30-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (9)

Overall rating
3.8
Counts per rating level
  • 78% of ratings are 5 stars
  • 0% of ratings are 4 stars
  • 11% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 11% of ratings are 1 stars
July 15, 2026

We've been using BIRSE for a while now and it's made a real difference for our store. Our product names consist French which customers often struggle to spell or remember. BIRSE's search keyword suggestions have made it so much easier for them to actually find what they're looking for instead of giving up on a search.

The product recommendation engine is also noticeably better than the system default one. BIRSE: Visual Search recommends more relevant to what customers are actually browsing.

On top of that, their support team has been quick to respond and genuinely helpful whenever we've had questions. Solid app, would recommend.

Brands Lover
Singapore
9 months using the app
June 8, 2026

am sorry to say that but the app doesn't work just shows different items all the time which makes this option useless in my store. every time load product for example shoes the result comes dress bracelets est. this is really bad experience.

danastors
Kuwait
6 months using the app
FUNMULA CO., LIMITED replied June 9, 2026

Thank you for your review, and we sincerely apologize for any inconvenience caused.

After reviewing your store, we believe that some settings may not yet have been fully configured, which could prevent the BIRSE feature from functioning as intended. In addition, we noticed that your store currently has more than 4,000 products in the processing queue, while your current subscription plan covers up to 1,000 products. This difference can make it more challenging for BIRSE to accurately identify suitable matches for image searches. For your reference, this information is also published in our documentation at: https://birse-image-insight.biggo.com/

Our team is always ready to provide high-priority support and will do everything possible to ensure the app runs smoothly for all merchants. Please also check all of your inbox folders, including Spam, for messages from our support team at service@funmula.com.

October 15, 2025

My customers love the easiness use of this search function. So I love it. Recommending!

Yorkn Inc✅
Canada
About 1 month using the app

Support

App support provided by FUNMULA CO., LIMITED.

Developer

FUNMULA CO., LIMITED

13 F., No. 828, Zhonghua 1st Rd., Gushan Dist., Kaohsiung City, 804051, TW

Launched

July 8, 2024

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View customer data:

Device and activity data

  • Device and activity data

    IP address, browser and operating system, browsing behavior, client ID cookie

View staff and contributor data:

Store owner

  • Store owner

    Name, email address, phone number, physical address

View and edit store data:

Customers, products, store analytics, Online Store, custom data

  • View customers

    Browsing behavior

  • View products

    Product listings, products, publications of products on sales channels, collections

  • Edit store analytics

    Web pixels

  • Edit Online Store

    Online Store page content on a path controlled by the app

  • View custom data

    Metaobjects

  • View other data

    Locales, Shopify Markets settings, Online Store navigation

More apps like this

4.9 out of 5 stars 1459 total reviews Free plan available
Easily create mega menu with image, multi-level drop down menu
4.9 out of 5 stars 1003 total reviews Free plan available
Easily create mega menu, dropdown menu for store navigation
4.8 out of 5 stars 554 total reviews Free plan available
Build stylish mega menus that help shoppers find products fast

Want to add an app?

Try Shopify free for 3 days