Marketing | Sales and conversion optimization
Coupon Marketing Lab

Coupon Marketing Lab

by CouponFollow

Maximize Your Profits with the Optimal Discount Strategy

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Experiment with discounts

Optimize for highest Average Order Value, Clickthrough Rate, or Conversion Rate.

Identify most profitable offer

See how different offers (10% off, $10 off, free shipping) impact your conversion rate, profit, and other business metrics.

Actionable insights & reports


Take the guesswork out and analyze your customer LTV and returning customer behavior to know you’re using a profitable discount strategy.

About Coupon Marketing Lab

There is a problem with discounts that no one talks about: "do coupons really work?"

Most merchants don't know whether discounts are helping, or hurting, their business.

Coupon Marketing Lab is a free Shopify app to quickly and easily improve your store's profitability through discount marketing. Created by veterans of the coupon retail industry for Shopify store owners.

Launch your first an experiment in minutes. Pick your goal (e.g. highest Average Order Value), write a few discount offers, and press "start."

If you're wondering how to measure the success of your coupon marketing strategies, this Shopify app is for you.

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