Syncmatic Segments on Facebook

Does what it should well, syncs using all the available attributes to build external audiences (email, phone, address etc). Support is great from Alexander.

Amazing app. The customer lists synced to Meta are spot on, with excellent formatting for phone numbers and addresses, which helps the Meta algorithm match audiences accurately. The auto-sync feature works seamlessly.

It’s great value for money for marketers spending seriously on Meta and Google Ads. It saves a lot of time that would otherwise go into cleaning and formatting customer data manually. Everything is automated and reliable.

The founder is extremely responsive and genuinely goes the extra mile to help with requests. Overall, a great experience and a solid app that does a simple job exceptionally well. Highly recommended.

Finally, the long-awaited two-way syncing from Klaviyo segments to Shopify is here.
Previously, I had to use all kinds of convoluted workarounds—flows, special metadata connections, and custom logic—to make this work between Klaviyo and Shopify.

With this new update, everything works perfectly. I can now create more advanced Klaviyo segments, and they automatically generate customer tags in Shopify. The developer put this together incredibly fast, and I truly appreciate it.

This is going to save me a ton of time.