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Drive more sales in the post-cookie era by restoring customer identity.
Over half of third-party signal fidelity has been lost due to privacy changes by Apple and others, eroding marketing performance and attribution. Blotout builds your 1P ID graph amplifying your re-marketing via C-API and ESP providers driving significant ROAS on new and existing customers. Blotout takes minutes to set up and immediately increases your Event Match Quality score, driving down CPC, recovering lost carts, and delivering a powerful boost to your advertising ROI.
- Lifetime customer ID that’s always accurate and never blocked
- No-code solution takes minutes to set up and immediately gets to work
- Universal C-API delivers marketing signals to all your growth channels
- Expand audiences on Meta, Klaviyo, and other platforms
- First-party data relationship builds customer loyalty and maintains compliance
- Highlights
- Use directly in Shopify admin
- Works with the latest themes
Languages
English
Works with
Checkout, Meta, Klaviyo, Google Ads, TikTok, Google Analytics 4, SnapchatAll features
Customer behavior
- Real-time tracking
- Activity tracking
- Event tracking
- Segmentation
- Page views
Marketing and sales
- Marketing attribution
- Purchase tracking
- UTM tracking
- Abandoned carts
- Pixel tracking
Visuals and reports
- Analytics dashboard
- GDPR compliance
Targeting
- Audience segments
- Lookalike audiences
- Custom audiences
- Event-based
- Location-based
- Retargeting
Campaign management
- Pixel management
Performance analytics
- Performance tracking
- Conversion tracking
- UTM attribution
- Traffic source
Customer behavior
Marketing and sales
Visuals and reports
Targeting
Campaign management
Performance analytics
Pricing
Basic Plan
$49.99 / month
$1 for every 5,000 events after 100,000
- 100,000 events included
- Domain certification
- Support for multiple social channels
7-day free trial
Maintenance plan
$249.99 / month
$1 for every 5,000 events after 100,000
- Everything from Basic plan
- Hands on support with implementation and upgrades (including codification)
7-day free trial
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.
Reviews (24)
Love the app. Helped us to turn things around with Meta during instability issues. The team is super responsive and helpful.
Blotout has helped us increase the quality of our event matching across all digital channels. The team are amazing and move at lightning speed with the developments.
Mandar and his team are exceptional! They consistently provide us with the attention we need and have significantly simplified our tracking, especially since we're on headless, where most apps fall short. Blotout continually develops new features and analytics to support their customers.
It took weeks to get a reply regarding a refund of $600 for add-on upgrades that were completely ineffective- this was after two years of using them. Our Meta pixel is littered with Velocity events that were never removed once the service was discontinued so I’ll likely start over with a fresh pixel now that I’ve uninstalled Edgetag. It seems they grew too fast to keep up with their customer service
We absolutely love and highly recommend Blotout to all Shopify stores. The performance lift alone justifies their use, but what truly sets them apart is their outstanding team. They go above and beyond to serve their clients, making it feel like they are an actual part of your business, which is very rare to find. Blotout, especially their CEO Mandar, is deeply invested in the success of all their brands. This team is undeniably the best I’ve ever worked with, and their product is the real deal!
Support
Blotout can answer any questions you have about Blotout EdgeTag.
Resources
Launched
June 24, 2022 · Changelog
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy.
View personal data:
Customers, store owner
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Customers
Name, email address, phone number, physical address, IP address, browser and operating system, browsing behavior, client ID cookie
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Store owner
Name, email address, phone number, physical address
View and edit store data:
Customers, store analytics
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View customers
Browsing behavior
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Edit store analytics
Pixels
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