Blotout EdgeTag

Blotout EdgeTag

Pricing
From $49.99/month. Free trial available.
Highlights
Use directly in Shopify admin
Works with the latest themes
Rating
4.5 (22)
Developer
Blotout

Drive more sales in the post-cookie era by restoring customer identity.

Over half of third-party signal fidelity has been lost due to privacy changes by Apple and others, eroding marketing performance and attribution. Blotout builds your 1P ID graph amplifying your re-marketing via C-API and ESP providers driving significant ROAS on new and existing customers. Blotout takes minutes to set up and immediately increases your Event Match Quality score, driving down CPC, recovering lost carts, and delivering a powerful boost to your advertising ROI.

Over half of third-party signal fidelity has been lost due to privacy changes by Apple and others, eroding marketing performance and attribution. Blotout builds your 1P ID graph amplifying your re-marketing via C-API and ESP providers driving significant ROAS on new and existing customers. Blotout takes minutes to set up and immediately increases your Event Match Quality score, driving down CPC, recovering lost carts, and delivering a powerful boost to your advertising ROI. more
  • Lifetime customer ID that’s always accurate and never blocked
  • No-code solution takes minutes to set up and immediately gets to work
  • Universal C-API delivers marketing signals to all your growth channels
  • Expand audiences on Meta, Klaviyo, and other platforms
  • First-party data relationship builds customer loyalty and maintains compliance
Highlights
Use directly in Shopify admin
Works with the latest themes

Languages

English

Works with

Checkout, Meta, Klaviyo, Google Ads, TikTok, Google Analytics 4, Snapchat

Categories

Customer behavior

Real-time tracking, Activity tracking, Event tracking, Segmentation, Page views

Marketing and sales

Marketing attribution, Purchase tracking, UTM tracking, Abandoned carts, Pixel tracking

Visuals and reports

Analytics dashboard, GDPR compliance

Targeting

Audience segments, Lookalike audiences, Custom audiences, Event-based, Location-based, Retargeting

Campaign management

Pixel management

Performance analytics

Performance tracking, Conversion tracking, UTM attribution, Traffic source

Pricing

Basic Plan

$49.99 / month

$1 for every 5,000 events after 100,000

  • 100,000 events included
  • Domain certification
  • Support for multiple social channels

7-day free trial

Maintenance plan

$249.99 / month

$1 for every 5,000 events after 100,000

  • Everything from Basic plan
  • Hands on support with implementation and upgrades (including codification)

7-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.

Reviews (22)

Overall rating
4.5
Counts per rating level
  • 91% of ratings are 5 stars
  • 0% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 9% of ratings are 1 stars
July 24, 2024

I can't say enough good things about Blotout and the team behind them. Mandar really cares about helping brands solve the complexities that come with CAPI, server side integration and pixel issues in general. Their tool and support are top notch.

I've worked with 3 other server side tools in the past and had all but given up and resorted to just using the native Shopify CAPI setup but I'm so glad I decided to work with Blotout instead.

Laura Geller Beauty
United States
5 months using the app
July 28, 2024

We absolutely love and highly recommend Blotout to all Shopify stores. The performance lift alone justifies their use, but what truly sets them apart is their outstanding team. They go above and beyond to serve their clients, making it feel like they are an actual part of your business, which is very rare to find. Blotout, especially their CEO Mandar, is deeply invested in the success of all their brands. This team is undeniably the best I’ve ever worked with, and their product is the real deal!

Tumbler Rolling Knife Sharpener
United States
10 months using the app
July 24, 2024

I have never seen a more involved team in ensuring the success of every brand on their platform. The community their building, and the hands on approach they're willing to do to win and maintain business is extraordinary.

Our match quality improved substantially on Meta and other platforms. While not a "silver bullet" in and of itself, it's nice reassurance that we're feeding channels with robust data.

From a tech standpoint the tools are very robust. If our CTO was writing instead of me (co-founder, CMO) this he'd say something like "it's exactly how we would have built this internally and is well engineered."

Shinesty
United States
4 months using the app
July 28, 2024

Mandar and his team are exceptional! They consistently provide us with the attention we need and have significantly simplified our tracking, especially since we're on headless, where most apps fall short. Blotout continually develops new features and analytics to support their customers.

The Beard Struggle
Canada
11 months using the app
July 24, 2024

The Blotout team is undeniably the best I've ever worked with. They feel like an actual part of your business, beyond a partner. The team is always pushing innovation...and we're excited by the fact they always try to break new ground -- which is what you want when it comes to world of Meta.

Huge huge props to the whole team of bloutout! ⭐️⭐️⭐️⭐️⭐️

Habit Nest
United States
6 months using the app

Support

Blotout can answer any questions you have about Blotout EdgeTag.

Developer

Blotout

44401 Chantecler Ct, Fremont, CA, 94539, US

Launched

June 24, 2022

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy.

View personal data:

Customers, store owner

  • Customers

    Name, email address, phone number, physical address, IP address, browser and operating system, browsing behavior, client ID cookie

  • Store owner

    Name, email address, phone number, physical address

View and edit store data:

Customers, store analytics

  • View customers

    Browsing behavior

  • Edit store analytics

    Pixels

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