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A/B Testing prices, shipping, themes, content, URLs & AB test popups, discounts for CRO and sales.
Eraya is the A/B testing and CRO app built for Shopify. Run AB testing and split testing on prices, shipping, themes, content, URLs, popups, discounts, and bundles — using Shopify's native editor with no coding. From price testing to theme split tests and shipping rate testing, optimize every element of your store. Personalize by location, device, and UTM. Track revenue, AOV, and conversion rate across every AB test. Use the MCP server to analyze results in ChatGPT or Claude.
- Price A/B Testing: Find the pricing strategy that maximizes revenue and conversi
- Theme Testing: AB test Shopify themes to find the highest converting store desig
- Shipping Rate A/B Testing: Find the shipping strategy that boosts conversions.
- Template Testing: Split test page templates and layouts to improve CRO and sales
- Content A/B Testing: AB test product titles, images, descriptions, and banners
Languages
English
Works with
- Checkout
- Adobe Analytics
- Google Analytics
- Heap
- Microsoft Clarity
- Recharge
- Segment
Categories
Pricing management
Pricing
Free
Free
Features
- 1 Active Test
- Unlimited Visitors and Orders
- Split URL test
- Page Template Test
- Basic Audience Targeting
- Basic Analytics
- Statistical Significance - 95% Bayesian
- Email & chat support
GROWTH
$19.95 / month
Run Unlimited Tests with Unlimited Orders and Visitors
Features
- Theme testing
- Template testing
- Visual Editor Content Test
- Test product images and titles
- Full Audience Targeting
- GA4 Integration & Slack Support
- Advanced analytics & Insights
7-day free trial
Pro
$59.95 / month
Run Unlimited Tests with Unlimited Orders and Visitors
Features
- Price Testing
- Shipping Test
- Discount Testing
- Checkout Block Testing
- Basic Dedicated Theme Integeration
- Recommended for Shopify Plus
- Shopify Market Support
- MCP insights with Claude & ChatGPT
7-day free trial
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (18)
- 100% of ratings are 5 stars
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0% of ratings are 4 stars
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0% of ratings are 3 stars
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0% of ratings are 2 stars
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0% of ratings are 1 stars
Easily the best A/B testing app on Shopify. Its rare to find a tool this powerful that stays so simple and straight forward to use. Between the endless customization options and the near-instant support, Eraya has become our go-to for maximizing conversions. If you're serious about scaling your store’s revenue this is a must-have.
Rishabh has been incredibly helpful, he not only designed a custom feature just for us for A/B tests which is already an incredibly rare thing within Shopify apps, he also responds extremely quick to all requests. We've went through 4 A/B test apps to run a test we wanted and with him it was up and running within 72h and provided us some extremely insightful information. We plan to continue using the app to further improve our store and provide a better experience for our customers with less friction.
Thank you so much for the kind words! It was a pleasure working with the Lifted Clothing team. I’m thrilled we could get your BXGY (Buy X Get Y) offer testing live and provide those insights within 72h. We believe merchants should have the power to optimize every part of their discount strategy. Excited to continue supporting your store's growth!
Rishabh
This A/B testing app is exceptionally good. It offers more CRO features and analytics than other similar apps that charge 10X the price. Support is super responsive too and makes changes based on feedback.
Thank you so much for the kind words and support! It means a lot to hear that you're finding value in our A/B testing platform, CRO features, and analytics.
My goal with Eraya has always been to make enterprise-level A/B testing and optimization accessible without the enterprise price tag. Feedback like yours motivates us to keep improving and adding new features based on customer needs.
Thanks again for being part of the journey!
— Rishabh
Support
App support provided by Eraya.ai.
Resources
Launched
October 30, 2025
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .
View customer data:
Sensitive data, device and activity data
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Sensitive data
Name, email address, phone number, physical address
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Device and activity data
Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data:
Store owner, blog contributors
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Store owner
Name, email address, phone number, physical address
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Blog contributors
Email address, IP address, browser and operating system
View and edit store data:
Customers, products, orders, discounts, store analytics, Shopify Functions, Online Store
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View customers
Browsing behavior, customer data
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Edit products
Inventory, products, collections
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Edit orders
All order history, shipping information
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Edit discounts
Discount codes and promotions
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Edit store analytics
Reports, web pixels
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Edit Shopify Functions
Cart transforms, payment customizations
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Edit Online Store
Online Store pages, theme, Online Store page content on a path controlled by the app
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Edit other data
Price rules, Shopify Markets settings
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