Omega Facebook Pixel Meta Feed
Meets our highest standards for performance, design, and integration. Learn moreOpens in new window
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Optimize ads with Meta Pixel, Facebook CAPI, Improve product data & integrate with Facebook channel
Capture every conversion, optimize ROAS, and use UTM for precise insights of your advertising campaign. Achieve expert-level tracking with Facebook Pixel and Conversion API to capture every signal, understand buyer behavior, and retarget ads with advanced data. Effortlessly sync and manage your catalogs, Facebook feeds while maximizing feed quality for Facebook and Instagram Ads
- Set up multi Facebook Pixels and manage all in one app. No login. No code.
- Improve targeting of your Facebook & Instagram campaigns
- Boost ROAS with Facebook Pixel, CAPI (iOS14), and real-time UTM attribution.
- Automate rules for Catalog or Facebook Feed Links and optimize attributes for ad
- Manage master or niche collection Facebook Pixels with an intuitive dashboard.
- Popular with stores like yours
- Based in United States
Languages
English
Works with
- Checkout
- Shopify Admin
- conversion api
- dynamic product ads
- facebook channel
- facebook pixel
- instagram ads
- instagram product ad
Categories
Targeting
Campaign management
Pricing
FREE
Free
Features
- 1 Pixel, 1 Conversion API
- 5 orders per months
- Event reports/Purchase report
- Basic analytics
- Facebook product feed
- 24/7 support
Basic Shopify
$20.99 / month
or $201.50/year and save 20%
+$5.99 monthly for each extra Conversions API; extra charges based on number of products, feeds & catalogs if used
Features
- UNLIMITED Pixels
- 1 Conversion API
- Feed & Catalog
- Event & Purchase Report
- Insightful analytics & dashboard
- Real-time Ads Report
- 24/7 Support
7-day free trial
Shopify Pro
$35.99 / month
or $345.50/year and save 20%
+$5.99 monthly for each extra Conversions API; extra charges based on number of products, feeds & catalogs if used
Features
- UNLIMITED Pixels
- 1 Conversion API
- Feed & Catalog
- Event & Purchase Report
- Insightful analytics & dashboard
- Real-time Ads Report
- 24/7 Support
7-day free trial
Shopify Plus
$45.99 / month
or $441.50/year and save 20%
+$5.99 monthly for each extra Conversions API; extra charges based on number of products, feeds & catalogs if used
Features
- UNLIMITED Pixels
- 1 Conversion API
- Feed & Catalog
- Event & Purchase Report
- Insightful analytics & dashboard
- Real-time Ads Report
- 24/7 Support
7-day free trial
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (867)
What merchants think
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.
Feedback submitted
Merchants value this app for its accurate tracking, crucial for optimizing ad spend post-iOS 14. It's praised for a user-friendly setup with no coding required and supports multiple pixels for managing various ad accounts. Reliable performance ensures accurate event tracking and high match quality scores. The pixel backup feature prevents data loss. Customer support is fast and effective, with the team responsive even on weekends for setup assistance.
Omega is nothing but a huge, unusable mess. The whole thing is so broken that I can't believe they actually released it. The pixels don't work the way they should and fail to do even the most basic tasks—a complete failure!
As if the product wasn't technically abysmal enough, the support team is completely incompetent. The people there have no idea what they are selling; they don't know how to help and couldn't care less, even with the simplest issues. A total waste of time and nerves. Never again!
Hi,
Thank you for taking the time to share your feedback. We’re truly sorry that your experience with Omega and our support team did not meet your expectations. We understand how frustrating it can be when your tracking data does not work as expected, especially when it affects your ability to manage your store effectively.
As our team shared during the support conversation, we noticed that multiple pixel-tracking apps were being used on the store at the same time. This can lead to duplicated events or mixed data across pixels, making it difficult for any tracking solution to work accurately. To resolve this, our recommended approach is to keep only one tracking app active and configure the pixels carefully within that app.
We’re sorry that we were not able to communicate the situation and guide you through the solution in a way that felt clear and helpful. In some cases, resolving tracking issues requires adjustments beyond the app itself, but our team should always do our best to explain each step and support you throughout the process.
We would sincerely appreciate the opportunity to assist you again. Should you decide to reach out again, our team will be happy to help review the setup, configure the pixels with you, and monitor the results more closely to ensure everything works as expected.
Thank you!
We consistently get a 9+ event match quality score for purchase events using this app, which says a lot about how well it's set up out of the box!
The support is also top notch. Tracy helped me troubleshoot a pixel issue caused by a conflicting app that was blocking events, and got it sorted quickly. Highly recommended!
Thank you so much for the detailed and amazing feedback! 😊🌟
We’re really happy to hear you’re achieving a 9+ event match quality score for purchase events with Omega Facebook Pixel Meta Feed. That truly reflects how well everything is set up and working out of the box 💙
It’s also great to know Tracy could quickly identify and resolve the pixel conflict caused by another app. Providing fast and effective troubleshooting is exactly what we aim for.
Your recommendation means a lot to us. Thanks again for choosing Omega Facebook Pixel Meta Feed. We’re always here if you need any assistance! 🙌🚀
The tracking itself is good but they are very careless with your business.
I implemented the tracker and setup was easy and high-quality.
However, when you first install the app it auto-installs the free plan.
They shut off tracking after the first 5 orders with ZERO notification. No email - NOTHING.
If you forget to upgrade to a paid plan - there is no tracking at all sent back to Facebook/Meta until you discover this on your own.
My tracking was not working for more than one week. This cost me valuable data and messed up campaigns I was spending hundreds of dollars on.
Terrible business decision and irresponsible!
Hi there, thank you for sharing your feedback and we’re truly sorry for the impact this had on your business.
You’re absolutely right to expect clear communication. While the free plan is meant to help merchants test setup quickly, we should never allow tracking to stop after the first 5 orders without proactive, unmistakable notification and we understand how losing a week of Meta tracking can disrupt optimization and waste ad spend.
Based on your feedback, we’re improving our notification flow so this doesn’t happen again for you or future customers.
We really appreciate you taking the time to explain what happened, it helps us prioritize changes that better protect merchants’ data and campaigns. Thank you again for taking the time to share your valuable feedback with us.
Best regards,
Kaylee - Customer Support Leader at Omega
Support
App support provided by Omega.
Resources
Launched
January 3, 2020
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .
View customer data:
Sensitive data, device and activity data
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Sensitive data
Name, email address, phone number, physical address
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Device and activity data
Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data:
Store owner
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Store owner
Name, email address, phone number, physical address
View and edit store data:
Customers, products, orders, store analytics, Online Store
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View customers
Browsing behavior
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View products
Product listings, products, collections
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Edit orders
All order history for the last 60 days
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Edit store analytics
Web pixels
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Edit Online Store
Online Store script tags, theme
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