Omega Facebook Pixel Meta Feed

Omega Facebook Pixel Meta Feed

Pricing
Free plan available. Free trial available.
Popular with stores like yours
Based in United States
Rating
4.8 (868)
Developer
Omega

Optimize ads with Meta Pixel, Facebook CAPI, Improve product data & integrate with Facebook channel

Capture every conversion, optimize ROAS, and use UTM for precise insights of your advertising campaign. Achieve expert-level tracking with Facebook Pixel and Conversion API to capture every signal, understand buyer behavior, and retarget ads with advanced data. Effortlessly sync and manage your catalogs, Facebook feeds while maximizing feed quality for Facebook and Instagram Ads

Capture every conversion, optimize ROAS, and use UTM for precise insights of your advertising campaign. Achieve expert-level tracking with Facebook Pixel and Conversion API to capture every signal, understand buyer behavior, and retarget ads with advanced data. Effortlessly sync and manage your catalogs, Facebook feeds while maximizing feed quality for Facebook and Instagram Ads more
  • Set up multi Facebook Pixels and manage all in one app. No login. No code.
  • Improve targeting of your Facebook & Instagram campaigns
  • Boost ROAS with Facebook Pixel, CAPI (iOS14), and real-time UTM attribution.
  • Automate rules for Catalog or Facebook Feed Links and optimize attributes for ad
  • Manage master or niche collection Facebook Pixels with an intuitive dashboard.
Popular with stores like yours
Based in United States

Languages

English

Works with

  • Checkout
  • Shopify Admin
  • instagram ads
  • conversion api
  • facebook pixel
  • dynamic product ads
  • instagram product ad
  • facebook channel

Pricing

FREE

Free

  • 1 Pixel, 1 Conversion API
  • 5 orders per months
  • Event reports/Purchase report
  • Basic analytics
  • Facebook product feed
  • 24/7 support

Basic Shopify

$20.99 / month

or $201.50/year and save 20%

+$5.99 monthly for each extra Conversions API; extra charges based on number of products, feeds & catalogs if used

  • UNLIMITED Pixels
  • 1 Conversion API
  • Feed & Catalog
  • Event & Purchase Report
  • Insightful analytics & dashboard
  • Real-time Ads Report
  • 24/7 Support

3-day free trial

Shopify Pro

$35.99 / month

or $345.50/year and save 20%

+$5.99 monthly for each extra Conversions API; extra charges based on number of products, feeds & catalogs if used

  • UNLIMITED Pixels
  • 1 Conversion API
  • Feed & Catalog
  • Event & Purchase Report
  • Insightful analytics & dashboard
  • Real-time Ads Report
  • 24/7 Support

3-day free trial

Shopify Plus

$45.99 / month

or $441.50/year and save 20%

+$5.99 monthly for each extra Conversions API; extra charges based on number of products, feeds & catalogs if used

  • UNLIMITED Pixels
  • 1 Conversion API
  • Feed & Catalog
  • Event & Purchase Report
  • Insightful analytics & dashboard
  • Real-time Ads Report
  • 24/7 Support

3-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (868)

Overall rating
4.8
Counts per rating level
  • 94% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 3% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for enhancing Meta pixel data accuracy from Shopify, improving ad tracking and optimization. It supports multiple pixels, requires no coding, and includes a pixel backup feature. The app is noted for its reliable performance, especially post-iOS 14 with the Conversions API. Merchants also praise the responsive and helpful customer support team, making it a valuable tool for optimizing Facebook Ads campaigns.

January 6, 2026

Amazing app and excellent support. The Pixel application works perfectlly and does exactly what it promise.
Special thanks to CAM from support.. she helped me with everything I need and made the whole setup very easy.
One of the best apps on Shopify. Highly recommended!

Venlor
United States
Almost 2 years using the app
Omega replied January 8, 2026

That’s such an amazing review to read 😊
We’re really happy to hear that Omega Facebook Pixel Meta Feed app is working perfectly for you and doing exactly what it promises. Knowing the setup felt easy and smooth thanks to Cam’s support truly means a lot to our team. She will be so proud to see your kind words 💙

Being called one of the best apps on Shopify is a huge compliment. Thank you for the strong recommendation and for trusting Omega Facebook Pixel Meta Feed app to support your tracking needs 🚀

November 7, 2025

I have been using the app for two years or so and I did not have any issues. However, today I noticed some issues with pixel and event tracking on the website and I contacted support. They helped me very quick and effective. I recommend the app to every Shopify merchant. It is very important to have correct tracking data. 5 stars!

Lamorix
Slovenia
Almost 2 years using the app
Omega replied November 9, 2025

Thank you so much for your amazing review and for being a loyal user for the past two years! 🌟 We’re thrilled to hear that you’ve had a smooth experience overall and that our support team was able to quickly and effectively resolve your tracking issues. 😊 You’re absolutely right, having accurate tracking data is essential, and we’re so glad the app helps you achieve that.

Your recommendation means the world to us! If you ever need further assistance or have suggestions, don’t hesitate to reach out, we’re always here to help. 🙌✨

Edited January 19, 2026

NEW EDIT: After quite some time, I managed to solve the problem with the help of Facebook and Omega support. It took a while, but it was resolved. I appreciated this, so my rating has gone from 0 stars to 3 stars for now. I will now test the app for a few months to give my final opinion, comparing it to Wetracked.
NEW EDIT: 0 (ZERO) STARS. Do not install this app: readers won't regret it. They made me lose a lot of money and time.
After giving them another chance because I felt sorry for them and because they offered me a free subscription, I realized that they know nothing. They kept me waiting for more than 10 days asking me for all sorts of information, they made me lose money, time, and health to tell me: “We don't know how to fix it because everything is fine on our end, you can change apps if you don't like it.” On Meta, in Event Manager, every day a new error related to their data sharing pops up! Don't trust them, they're not professional. Most of the time, no one answers you because they have strange hours and no one works on weekends! Endless disappointment! Go to other apps and professional services that really work and don't mess you around.
EDIT: After my review, they wrote to me saying they would resolve the issue and answer my questions. Days have passed, and every time they say “later” and pass the buck to the dev team for something trivial. They made me lose money, and I felt cheated by their deceptive behavior. Don't trust them!
Do not install this app.
I signed up for the paid plan and the app isn't tracking data correctly. There are errors in the meta pixel that they can't fix. They've been putting me off for over a week. Because of this, I've been making bad decisions about ads for almost a month. I feel like I've been taken for a ride. I wouldn't recommend this app to anyone. It's a waste of money, and the customer service team is constantly changing, so they never know how to help you. I'm giving it 1 star because I can't give it 0.

Polumi
United States
2 months using the app
Omega replied November 27, 2025

UPDATE REPLY:

I am writing to address the specific claims in your updated review, particularly regarding our conversation about changing apps.

When I suggested that you might want to switch to another solution, it was not because "we didn't know how to fix it" or because we were dismissing you. It was because you told me you were suffering financial damage while waiting. I made that suggestion out of genuine concern for your business, as I did not want you to lose more money while we waited for a complex resolution and would like you to contact Meta support.

Regarding the technical issues: We spent those 10 days testing your events against Meta’s payload tools. Our investigation confirmed that our system is sending the data exactly as required. That's why we sent details to you and asked for your support to reach Meta's team so that we can quickly find out the root cause.

We acknowledge that our lack of weekend support is a limitation, and we apologize that our business hours did not align with your urgent needs. We offered the free subscription as a gesture of goodwill to help you, not to deceive you.

Rather than anyone else, we always want to fix the problem because we value every customer comes to us.

Best regards,
Kaylee
----------

Hello, thank you for taking the time to share your detailed and honest feedback.

We want to offer our sincerest apologies for the profoundly frustrating experience you've had. The issues you described with the Meta Pixel integration and the resulting impact on your business are completely unacceptable, and we take full responsibility for the failure on our end.

We also want to apologize for the quality of our communication. You deserved more transparency from us as we worked to diagnose the problem.

Your case has highlighted a uniquely complex technical issue that has required an escalation beyond our standard support channels. To be transparent with you, we are still working to identify the root cause. We are fully committed to this investigation and to ensuring the stability and reliability of our app. We have reached out to you directly via the email associated with your account to establish a direct line of contact. We are dedicated to getting to the bottom of this.

We want to assure you that we take product reliability and customer success as our most important responsibilities. We are grateful for feedback like this as it is essential for helping us build a more robust and dependable product.

Sincerely,
Kaylee - Customer Support Team Leader

Support

App support provided by Omega.

Developer

Omega

Ha Noi Viet Nam, Ha Noi, 100000, VN

Launched

January 3, 2020

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View personal data:

Customers, store owner

  • Customers

    Name, email address, phone number, physical address, geolocation, IP address, browser and operating system, browsing behavior, client ID cookie

  • Store owner

    Name, email address, phone number, physical address

View and edit store data:

Customers, products, orders, store analytics, Online Store

  • View customers

    Browsing behavior

  • View products

    Product listings, products, or collections

  • Edit orders

    All order details for the last 60 days

  • Edit store analytics

    Pixels

  • Edit your Online Store

    Script tags in your Online Store or theme

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