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Retargeting on Facebook & Instagram by Flightplan

Retargeting on Facebook & Instagram by Flightplan

Developed by adMixt

Price: Free – $99.00 / month Free Trial: 14 days More info
  • Retarget your Shopify visitors with product ads on Facebook, Instagram & Twitter inviting them to come back to make the purchase.
  • Removes the friction of getting the program set up as Flightplan automates the process, putting the full power of Facebook to work. You don’t have to be a developer or use an agency to experience a boost to your sales!
  • Turn it on and let your sales fly! Automatic Optimization allows you to enjoy sales without any effort.

Flightplan automates the creation and management of your Shopify store product ads to be retargeted to your site's visitors on Facebook & Instagram. (And soon to come Twitter!)

Flightplan technology was awarded Facebook Innovator of the Year in 2015.

★ SPECIAL OFFER ★ Boost your sales today with a 14-day free trial.

Have you noticed after viewing a product online, or adding it to your shopping cart, you see ads for it everywhere? Flightplan's technology gives your Shopify store the power to amplify sales hassle free by retargeting your site visitors with product ads on Facebook and Instagram. You can set it and forget it while watching your sales fly.

Highlight of the features:

  • No Technical Set Up

  • Facebook Syncing and Feed Generation

  • Pixel Tracking Placement

  • Audience Creation

  • Product and Category Set Up

  • Ad Automatic Optimization

  • Real-time Performance Dashboard

  • No Advertising Campaign Fees

NOTE: Retargeting ads require ongoing site traffic. If your site doesn't receive many visitors, it can take time for your audiences to build. Don’t worry, if it’s not serving, it’s not spending, and we don't charge you until after your campaign has made a sale! Feel free to contact us for a free evaluation of whether or not your site is ready to add this to your existing advertising mix.

Common Questions

Q - Is there a liquid update to my store required?

Nope, there is no code update required! You won’t have to touch your store's backend code to install and use this app.

Q - Does Flightplan use my Facebook ad account?

Yes! Flightplan operates entirely in your ad account. You have full visibility into all the ads that are running. The Facebook pixel is tied directly to your ad account. That means if you ever need to cancel Flightplan (but why would you?), you retain all of your data. Because Flightplan does not charge campaign fees, all of your advertising dollars funnel directly through Facebook with full transparency over your spend. Make sure you have Facebook Business Manager admin privileges for the account you are looking to add.

Retargeting on Facebook & Instagram by Flightplan reviews (6)


While easy to set up and use, it lacked several important features. We were unable to pick and choose specific products to show or not show. For instance, we did not want to show summer related items in the Fall or Winter, however, the only solution they offered was to make those items unavailable in our store. Obviously, this is unacceptable.

Additionally, the dashboard crashed frequently and half of the analytics did not show up. On the note of analytics, their "click through" and ROI numbers never matched what Facebook's own pixel indicated. While we use Flightplan for almost a year, we just decided to look elsewhere for our retargeting business.


Flightplan has proven to be an efficient and effective marketing tool for Birdwell. With an easy setup and very little ongoing overhead, Flightplan drives massive impact. The ROI has been exponential and decision to continue funding a no-brainer.


This is an AMAZING product. I have yet to see another plugin that can have your catalog setup in 5 MINUTES!!!. Zach and the staff at Flightplan are extremely responsive to customer service issues and proactive in adding new features. I would definitely recommend if you are serious about converting sales via Facebook.


Works Great.


The best money can buy! Have a question? Zach answers it immediately!


Despite this not being the solution i was looking for right now, Zach is very helpful and prompt in his responses to setup queries.
This is a retargeting app for large businesses who prefer a upfront management fee compared to a percentage fee charged by many smaller retargeting apps.
Thanks Zach and I wish you all the best :)

Free – $99.00 / month

Absolutely free while your audiences build. Pay nothing until 2 weeks after Flightplan brings you your first sale! Then pay just $99/month. No advertising campaign fees added on.

14 days



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