Optily

Basically, By activating this free app on your shopif store, you are giving away your customers personal data as it is asking access to Customers
Name, email address, phone number, physical address, geolocation, IP address, browser and operating system. Why you need these data? I am scapticle about it. I would be more mindful to use this app if I need to share my customers data without knowing what they will do with it and also would protect myself by updating the privacy policy if I think about using this app again.

Worked well for couple of months, then the analytics stopped reporting accurate data.

Sent a message to support via the in app chat but never received any response

Have now uninstalled

Meta disconnected and it says to contact support to fix this. 3 messages and 2 weeks later not a single response.

Zero stars I can’t connect my meta account as it says my store is a different currency to my meta account this was a total waste of time downloading when both are the same currency

We have worked with Optily as our media agency through a partner, but began a direct relationship with Optily during the summer due to the impressive results that they helped us achieve on our Facebook Ads and Google Ads. They have helped our ROAS comfortably reach double digits from their expert markers looking after our account. Their Optily App also gives great visibility of the active Google and Meta campaigns, along with insights and recommendations based on the recent performance. With the summer months being a quiet period for us, we managed to grow our online revenue stream while being more cost efficient with ad spend, which has been a big achievement! Optily are now helping us scale our spend up this September ahead of a busy Q4 period.

We would highly recommend using Optily for businesses who are also looking to grow their online store with their app and their premium managed service.