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Competitor price monitoring, Google Ads Shopping profitabililty analysis & Dynamic Repricing
ProfitEdge helps Shopify retailers advertising on Google Shopping to monitor competitors, analyse their catalogue's profitabity and automate pricing decisions to protect and maximise margins. Our dynamic pricing rules factor in competitor pricing alongside product costs, sales velocity, stock levels, and Google Ads data to recommend and safely push price changes within your pricing rules and margin guardrails.
- Discover and monitor competitor prices and product availability
- Connect Google Ads to identify profitable and loss-making products and brands
- Automate price changes within your pricing rules and margin guardrails
- Analyze Google Ads performance and compare Google Shopping price benchmarks
- Automate or manually review price updates before publishing to Shopify
Languages
English
Works with
- Google Ads
- Google Merchant Center
Categories
Pricing management
Pricing
Choose the plan that best fits your business.
CORE
$89 / month
Features
- Track up to 250 product variants
- Track unlimited competitors
- Profitability insights and analysis
- Historical price charts
14-day free trial
PLUS
$179 / month
Features
- Track up to 1,000 product variants
- Track unlimited competitors
- All features from the CORE plan
- Manual Pricing Pushes to Shopify
14-day free trial
PRO
$349 / month
Features
- Track up to 2,500 product variants
- Track unlimited competitors
- All features from the PLUS plan
- Configurable automation safeguards
- Automated price push workflow to Shopify
14-day free trial
MAX
$599 / month
Features
- Track up to 5,000 product variants
- Track unlimited competitors
- All features from the PRO plan
- Priority support
14-day free trial
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
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Support
App support provided by Merstell.
Resources
Launched
May 19, 2026
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .
View customer data:
Device and activity data
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Device and activity data
Geolocation, IP address, browser and operating system
View staff and contributor data:
Store owner
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Store owner
Name, email address, phone number, physical address
View and edit store data:
Products, orders, other data
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Edit products
Inventory, products, collections
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View orders
All order history, returns
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View other data
Inventory shipments, inventory shipments received items, inventory transfers, publications of products on sales channels
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