InsightIQ ‑ Sales Analytics

We’ve been stuck at the $1M revenue mark for a while, mostly because we were afraid to shift budget away from 'safe' campaigns. Insight IQ’s AI identified a specific 'Opportunity' where our mobile conversion on winter categories was 45% higher than desktop. We reallocated the budget based on that insight and saw an immediate revenue lift. I also love the technical transparency; knowing this was built by a Data Scientist with a background at places like Boeing and Publicis makes me trust the attribution models far more than the black-box numbers Meta gives me. It’s built for real scale.