Shopify Audiences

Shopify Audiences

Price: Free
Rating (4.6)
Reviews
Developer

Highlights

Popular with businesses like yours
  • Based in United States
Built for your business
  • Use directly in Shopify admin

About this app

Launched

June 29, 2022

Languages

English, Chinese (Traditional), Chinese (Simplified), Czech, German, Danish, Dutch, French, Finnish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese (Brazil), Portuguese (Portugal), Spanish, Swedish, Thai, Turkish, and Vietnamese

Works with

Pinterest Ads, Facebook and Instagram Ads, Google and Youtube Ads, TikTok Ads, Criteo Ads, Snapchat Ads

Find more customers on top ad platforms with unique commerce insights only available on Shopify.

Leverage the scale and volume of commerce that happens on Shopify to help boost your ad performance across Meta, Google, TikTok, Pinterest, Snapchat, and Criteo. Get your ads in front of the most interested buyers and maximize results with custom audience lists and performance benchmarks generated by powerful algorithms and millions of commerce signals only on Shopify. Note: This app is available to Shopify Plus stores operating in the United States or Canada with Shopify Payments enabled.

Leverage the scale and volume of commerce that happens on Shopify to help boost your ad performance across Meta, Google, TikTok, Pinterest, Snapchat, and Criteo. Get your ads in front of the most interested buyers and maximize results with custom audience lists and performance benchmarks generated by powerful algorithms and millions of commerce signals only on Shopify. Note: This app is available to Shopify Plus stores operating in the United States or Canada with Shopify Payments enabled. more
  • Improve retargeting–most merchants at least double their retargeting audiences
  • Cut customer acquisition costs by up to 50% and maximize your ad performance
  • Reach the right audiences across the funnel, from awareness to conversion
  • Compare your ad performance to similar stores or industry groupings
  • Explore your ad trends with historical data

6 reviews

Overall rating
4.6
Counts per rating level
  • 83% of ratings are 5 stars
  • 0% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 17% of ratings are 1 stars
June 24, 2023

We improved our CAC greatly, and the App is getting better and better from month to month. Expecting to see even better results in the future. I Hope Shopify keeps working on these Apps (Collabs, Audiences etc)

Eric Javits
United States
About 1 year using the app
Shopify replied June 26, 2023

Thank you so much for this kind review! We're glad Shopify Audiences has led to better performance for you, and feel lucky to have you as a customer :)

Edited April 28, 2023

We love this app, it's been great to have another source for audience building when advertising. The Shopify team has also been very responsive when it comes to our feedback on the app.

Battlbox.com
United States
About 1 year using the app
Shopify replied June 29, 2023

We're very glad to see that Shopify Audiences has been impactful for you! Thanks for the review :)

June 29, 2023

In less than 1 month, Shopify Audiences have become our top producing adsets in Meta. Increased CTR, Add to Cart and Purchase/ROAS!
Highly recommend!

Maggy London
United States
About 1 month using the app
Shopify replied June 29, 2023

Thank you so much for this kind review! We feel lucky to have you as a customer and are glad Shopify Audiences has worked so well for you :)

August 30, 2022

Terrible App- After creating an Audience of over 2 million, it imported to Facebook as less than 1,000 and can't be used. Total fail, not worth the effort of installing.

Kenetrek Boots
United States
3 months using the app
Shopify replied September 6, 2022

Thank you for your review. Shopify Audiences had a momentary loss of service between 24-Aug and 28-Aug. During this time, Meta was unable to correctly display the audience size for campaigns. This resulted in an "audiences export failed" error message, and app users saw the size displayed incorrectly in Facebook's Custom Audiences (below 1,000).

We confirmed that the issue has since been resolved on Meta's side as of 29-Aug, and we have reports from several merchants that their Audiences app performance is back to normal. Meta is able to display a much larger audience size, even for Audiences marked "failed" in Audience App.

We apologies for the outage and your experience. If you haven't logged in since, we strongly encourage you to re-check the app again. If you do see further concerns as before, please reexport the audience. Note your previous export won't count toward your export credit limit.

August 8, 2022

As soon as this app became available I immediately jumped on it - and, boy, am I glad i did! This is a major work-around to the iOS challenges in advertising attribution. All you have to do is click-click-click to create audiences based on sales of your catalog items, within the Shopify Admin, and then click to export the hashed audience list and upload it into the FB Ad Manager and voila! Now, you'll be able to target people who have purchased products like yours (or complimentary) on other Shopify sites but who have never purchased from you. It's genius. They don't need to worry about matching up ID's either... Shopify attributes it based on the snowflake of an email address! The email address wasn't in your system, it clicked through ads you presented to the user and then purchased and now its in your system. Voila! attribution at it's best!

Nathan James
United States
2 months using the app
Shopify replied August 9, 2022

Thank you so much for this review! We're lucky to have you as an early customer of Audiences :)

About this app

Launched

June 29, 2022

Languages

English, Chinese (Traditional), Chinese (Simplified), Czech, German, Danish, Dutch, French, Finnish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese (Brazil), Portuguese (Portugal), Spanish, Swedish, Thai, Turkish, and Vietnamese

Works with

Pinterest Ads, Facebook and Instagram Ads, Google and Youtube Ads, TikTok Ads, Criteo Ads, Snapchat Ads

Built by Shopify

About Shopify

4.0 average rating

15 years building apps for the Shopify App Store

151 O’Connor St, Ottawa, ON, ON, CA

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