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Unlimited product options & customizer — color swatches, custom fields & price add-ons
SmartOptions lets you go beyond the built-in variant limit by adding unlimited custom fields to any product. Choose from 10 option types including text inputs, dropdowns, color swatches, date pickers, and more. Add-on amounts are automatically included as line items at checkout. Smart targeting applies option sets to specific products, collections, or all products. One-click theme installation works with all Online Store 2.0 themes. Cascading option choices are available and work with inventory.
- 10 option types: text, dropdowns, color swatches, date pickers, and more
- Built-in surcharges for premium options on every store and inventory tracking
- One-click theme installation for all Online Store 2.0 themes
- Analytics dashboard to track option views, selections, and conversions
- Smart product targeting with collection and tag-based rules
- Popular with stores like yours
- Based in United States
Languages
English
Works with
- Checkout
- Shopify Admin
Categories
Pricing
Choose the plan that best fits your business.
Free
Free
Features
- 1 live option set
- All option types included
- Text, dropdowns & color swatches
- date picker fields
- Conditional show/hide logic
- Smart product targeting
- Email support
Smart Options
$7.99 / month
Features
- Unlimited option sets
- All option types included
- Conditional logic, 5 levels deep
- Price add-ons & percentage pricing
- Inventory-linked choices
- Smart product targeting
- Usage analytics
- Priority email support
14-day free trial
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (11)
This app is exactly what we needed for personalized products.The unlimited options and add-on pricing features are incredibly usefull.It has helped us improve the customer experience and increase sales.
Smart Options solved a real limitation for us. We were trying to offer more product choices, but we did not want to clutter every page with fields that did not apply to every customer. The conditional logic is especially helpful because it lets us show the right options only when they are needed. That makes the buying process feel cleaner and more intentional. It has made our product pages more useful and easier to manage.
Smart Options gave our store the flexibility we were missing from standard Shopify variants. We sell products with engraving, material choices, sizing details, gift options, and other personalization fields, and Shopify’s default setup was not enough for us. This app made it much easier to build product pages that actually match how customers shop. The options look clean, the setup is manageable, and customers can make their selections without feeling lost
Support
App support provided by Nerd Labs .
Resources
Launched
April 1, 2026
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .
View staff and contributor data:
Store owner
-
Store owner
Name, email address, phone number, physical address
View and edit store data:
Products, Online Store, other data
-
Edit products
Products, collections
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View Online Store
Theme
-
Edit other data
Publications of products on sales channels
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