Upstack Data ‑ Tracking Pixel

Name: Upstack Data ‑ Tracking Pixel
Brand: Upstack Data
Rating: 4.6 (36 reviews)

Pricing: From $299/month. Free trial available.
Rating: 4.6 (36)
Developer: Upstack Data

Install

Server-side tracking pixel for Facebook CAPI

Server-Side Tracking and Consumer Identity Network for Facebook CAPI pixel and Google Ad pixel.

Upstack Data is a server-side tracking and identity app for Shopify. It uses our network of 750M+ identified consumers to restore lost click and device IDs, capture conversion data blocked by iOS and ad blockers, and send first-party CAPI data to Meta, Google, Klaviyo, TikTok, Pinterest and others via Conversion API. With higher EMQ Scores and match rates, Meta and other ad platforms target new customers more efficiently.

Server side tracking for Facebook Pixel, CAPI, Google Ads, Tiktok, and ad pixels
Customer identity network matches your website traffic to valid consumer profile
Send more cart abandonment emails through Klaviyo integration.
Custom events, Bot filtering, Conversion API, Claude CLI and MCP and more
One-click integration with Shopify and Facebook in minutes

Languages

English

Works with

CAPI
Facebook Ads
Facebook Pixel
Google Ads
Server Side Tracking
TikTok Pixel

Pricing

Choose the plan that best fits your business.

Scale Plan

$299 / month

$0.15 per order over 1000 orders

Features

Improved Event Match Quality
Restores Lost ClickIDs
Meta Conversion Tracking Post IOS14
up to 1000 orders/mo

21-day free trial

Growth Plus Plan

$599 / month

$0.05 per extra order over 10,000

Features

All from Growth Plan
up to 10,000 orders/mo

21-day free trial

Premium Plan

$999 / month

.03 per order over 20000. For customers with 20,000+/month order volume, contact michael@upstackdata.com for pricing

Features

All from Growth+ Plan
up to 20,000 orders/mo

21-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (36)

Overall rating

4.6

Counts per rating level

97% of ratings are 5 stars
35
0% of ratings are 4 stars
0% of ratings are 3 stars
0% of ratings are 2 stars
3% of ratings are 1 stars
1

All reviews

October 5, 2026

Have been using Upstack for over a year and a half now. Great support directly from the founder and the solution runs well no issues

Lahloya Maternity

United States

Over 1 year using the app

September 30, 2026

Simply the best pixel management, data attribution and tracking solution available on Shopify. Been working with Upstack for 3 years now and never a problem. 5 Stars.

Saint and Sofia

United Kingdom

About 2 years using the app

September 13, 2026

We tried every attribution software out there. Upstack is the only one that can seamlessly tie email, social, and search attribution signals together. For health and wellness companies, it's invaluable. And to boot, their team's service levels are exceptional.

The Wellness Company

United States

About 1 year using the app