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AI-first platform for CRO that detects and builds your highest value opportunities.
Variant helps Shopify brands increase conversion rates by using AI-powered personalization, product recommendations, and fast A/B testing. Detect high-intent customer segments automatically, personalize product pages, cart, and checkout, and run unlimited experiments with a no-code visual editor. Variant combines autonomous AI CRO insights with built-in testing and a dedicated CRO consultant to drive measurable revenue growth.
- AI-powered A/B testing with a fast no-code visual editor
- Automatic customer segment detection & real-time personalization
- Personalized product recommendations on PDP, cart & checkout
- AI-driven merchandising, bundles & cart upsells
- Autonomous CRO insights + dedicated CRO consultant
Languages
English
Works with
Categories
Pricing
Choose the plan that best fits your business.
Up to $500K / mo
$1,500 / month
or $16,200/year and save 10%
Features
- AI-Powered Test Builder
- Behavior & Ads Based Segments
- AI-Powered CRO Recommendations
- Analytics Research AI Agent
- Dedicated Variant CRO Partner
- Custom Variant CRO Roadmap
$500K-$750K / mo
$2,000 / month
or $21,600/year and save 10%
Features
- AI-Powered Test Builder
- Behavior & Ads Based Segments
- AI-Powered CRO Recommendations
- Analytics Research AI Agent
- Dedicated Variant CRO Partner
- Custom Variant CRO Roadmap
$750K - $1M / mo
$2,500 / month
or $27,000/year and save 10%
Features
- AI-Powered Test Builder
- Behavior & Ads Based Segments
- AI-Powered CRO Recommendations
- Analytics Research AI Agent
- Dedicated Variant CRO Partner
- Custom Variant CRO Roadmap
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (6)
- 100% of ratings are 5 stars
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0% of ratings are 4 stars
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0% of ratings are 3 stars
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0% of ratings are 2 stars
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0% of ratings are 1 stars
Working with Variant has been a game changer for our website.
From the moment we started, we saw a significant improvement in key metrics like conversion rate and average order value. Their approach is incredibly data-driven, precise, and focused on real impact not just quick wins.
What truly sets them apart is the team. We have a direct and consistent communication with weekly check-ins, and they are always proactive, and fully invested in our success. It genuinely feels like they are an extension of our team.
Highly recommended for any e-commerce brand looking to elevate its performance.
We’ve been using Variant as part of our CRO strategy, and it’s a big step forward from traditional tools. Their AI doesn’t just show data, it takes action, running experiments and optimizing the experience with minimal dev effort.
Beyond the tech, the team provides close support and is genuinely great to work with - responsive, proactive, and highly invested in our success!
Thank you — it’s been a great experience partnering with such a sharp and engaged team. Glad to see the shift from insights to action coming through clearly.
From the first call with Ben at Variant, I knew we finally found what 1ITEM was looking for. We were stuck at a 1% conversion rate, but with Variant, we quickly saw it jump to 1.7% and even hit 2.2%. It really feels like picking up money off the floor.The best part is that we stopped chasing our developers for every little change. What used to take our team days or weeks now happens in just a few hours thanks to their AI Dev Agent. We get perfect A/B testing and clear answers on what actually works without the headache.The team is great, they stay in touch daily, and the ROI is huge. If you’re on Shopify and want to grow fast, you need this app. It completely changed how we run our store. Good Luck
Thank you! Naftaly and the team have been incredibly sharp to work with. Amazing to see such a strong lift in conversion so quickly.
Support
App support provided by Variant.
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .
View customer data:
Sensitive data, device and activity data
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Sensitive data
Name, email address, phone number, physical address
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Device and activity data
Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data:
Store owner, blog contributors
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Store owner
Name, email address, phone number, physical address
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Blog contributors
Email address, IP address, browser and operating system
View and edit store data:
Customers, products, orders, discounts, store analytics, Shopify Functions, Online Store, custom data, other data
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View customers
Browsing behavior, customer data
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Edit products
Product listings, products, collections
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View orders
All order history for the last 60 days, shipping information
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Edit discounts
Discount codes and promotions
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Edit store analytics
Web pixels, reports
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Edit Shopify Functions
Cart transforms
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View Online Store
Theme, Online Store pages
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Edit custom data
Metaobjects
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Edit other data
Publications of products on sales channels, product and variant inventory, product tags, selling plans
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