Variant Option Product Options

Variant Option Product Options

Reviews (614)

Overall rating
4.6
Counts per rating level
  • 88% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 5% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for its extensive customization options, including unlimited product choices like color swatches and text inputs, ideal for complex inventories. It integrates smoothly with Shopify, offers a user-friendly interface without needing custom coding, and features like dynamic image switching and price add-ons enhance the shopping experience. The support team is noted for their quick and effective assistance, significantly improving business operations and customer satisfaction.

February 25, 2026

This app absolutely rules — and the team behind it does too. Variant Option Product Options (VO) by Relentless Apps has been a must-have for my Shopify store because it makes offering multiple variant/custom options clean, reliable, and easy to manage.

We did run into an issue where another app was interfering with VO’s functionality, and I was bracing for the usual back-and-forth… but nope. It was handled immediately. Tech support from Relentless Apps was truly *relentless* — they jumped in fast, identified the conflict, and fixed it right away. That kind of responsiveness is rare.

I’ve been using this app for a few years now and Jon has consistently been quick to reply, clear in his communication, and genuinely helpful whenever anything comes up. If your store depends on offering multiple variants or custom options, this app is a necessity. Top-notch product, top-notch support. Bravo — and thank you!!

Banded Bracelets
Germany
Over 4 years using the app
Edited January 26, 2026

We’ve had a wonderful experience using Variant Option Product Options for our Shopify store. The app is intuitive, flexible, and allows us to offer detailed customizations while keeping the shopping experience seamless for our customers.

Special thanks to Jon and Martin for their exceptional support, they are professional, responsive, and truly attentive. Their guidance has made implementation smooth and stress-free, and their dedication to customer care really stands out.

Highly recommend this app for brands that value both functionality and elevated customer experience.

heirloombridalcompany
United States
About 4 years using the app
Edited February 11, 2026

Awesome app and outstanding service!

We use Variant Option Product Options by Relentless Apps for our store, Transformation Academy, and it has been an absolute game changer. As the only life coach training organization in the world offering 60+ niche certifications and fully self-paced, done-for-you coaching programs at accessible prices, we need flexible and reliable product customization — and this app delivers exactly that.

The app makes it incredibly easy to create clean, professional option sets without complicating the checkout experience. It works smoothly, integrates seamlessly with our store, and gives us the flexibility we need to present multiple certification pathways and program options in a clear, organized way.

What truly stands out is the customer support. The team is responsive, knowledgeable, and genuinely helpful. Any time we’ve had a question or needed an adjustment, they’ve handled it quickly and professionally.

If you’re looking for a dependable product options solution backed by outstanding service, this is it. Highly recommended!

Transformation Academy
United States
10 months using the app
Edited December 8, 2025

Das Shopify Variants Plugin hat meinen Shop wirklich verbessert. Besonders hilfreich finde ich, wie einfach sich Produktvarianten anlegen, darstellen und verwalten lassen. Die Bedienung ist intuitiv, und selbst komplexe Variantenkombinationen lassen sich ohne großen Aufwand einrichten.

Auch die Anpassungsmöglichkeiten im Frontend sind super – die Varianten wirken sauber strukturiert, professionell und benutzerfreundlich. Seit der Installation haben meine Kund*innen deutlich weniger Rückfragen, und die Conversion Rate ist spürbar gestiegen.

Der Support reagiert schnell und kompetent, was für mich ein großer Pluspunkt ist. Insgesamt ein sehr empfehlenswertes Plugin für alle, die ihre Produktvarianten übersichtlicher und moderner präsentieren möchten.

JB-Lightsdesign
Germany
Almost 3 years using the app
November 19, 2025

Excellent App and easy to use. Very user friendly. There are a few reasons this didn't get 5 stars. First this app does not work with 3rd party apps such as Shop and Shopify Collective Supplier, the variants do not show up. Second is that I have had a few times where the variant selections will randomly be deleted without user input. Third, depending on how you manage discounts it may take an additional app for automatic discounts. I am trying to integrate additional Shopify dealers for my products, so I am looking for a better fit.

Adam's Gear Solutions
United States
About 4 years using the app
Relentless Apps replied November 19, 2025

Thank you for the kind words Adam :) We worked hard to make our app easy to use and user friendly, we really appreciate it the compliments.

Regarding the limitations you mentioned, Shopify currently doesn’t allow product options apps to work with third-party sales channels like Shop or Shopify Collective. We’ve spoken with Shopify about this in the past, but it’s unfortunately outside of our control and affects all apps in this category.

Our app does work with discounts, but there are a few Shopify restrictions that sometimes require an additional app depending on how you use discounts. We put together a quick guide here for more details: https://tinyurl.com/discount-vopo

If you’re still seeing variants not appearing or being removed, we’d be happy to take a deeper look. In many cases this ends up being related to orders placed through the Shop app, so any examples you can share would help us track it down.

We’re always here to help however we can feel free to email us anytime and we’ll do our best to take care of everything for you. We are just a small 2 person US based company trying to make the best apps possible and provide quick support.

Jon
contact@relentlessapps.com
Relentless Apps

November 5, 2025

A Game-Changer for Complex Products and Exceptional Support!

This app has been an absolute game-changer for my Shopify store. Before installing the Variant Option Product Options app, managing my products with multiple customizations was a constant struggle due to Shopify's standard 3-option limit. Relentless Apps has provided an all-in-one solution that not only bypasses those limitations but also significantly enhances the overall user experience for my customers.

Here’s why I highly recommend this app:
Unlimited & Versatile Options: I can now offer unlimited product options, including color/image swatches, text input fields for personalization (like engraving or custom text), file uploads, checkboxes, and date pickers. This has allowed me to perfectly represent my complex product configurations on a single page, which has dramatically improved the customer journey and reduced confusion.

Seamless Integration & User-Friendly Interface: The app integrates smoothly with my existing Shopify theme without requiring any custom coding. The interface is incredibly intuitive and easy to use, even for someone without a technical background. Setting up conditional logic (showing or hiding options based on previous selections) was a breeze and works flawlessly.

Essential Features for Sales: The ability to add price add-ons for specific options is crucial for maintaining profit margins on premium customizations. The dynamic image switching (displaying the correct product image when a variant is selected) also ensures a professional and reliable shopping experience.

Outstanding Customer Support: This is where Relentless Apps truly stands out. The support team, especially Jon and Martin, are incredibly responsive, helpful, and professional. I've reached out a couple of times with specific queries, and they've resolved every issue quickly and efficiently, often within the same day. They genuinely care about ensuring the app works perfectly for your unique store needs.
In short, this app is reliable, robust, and backed by a fantastic team. It has enhanced my store's functionality, streamlined my operations, and ultimately increased customer satisfaction. If you need to expand your product customization capabilities, look no further.

Seamless Bespoke
Singapore
Over 4 years using the app
February 15, 2026

Cuando se añade un producto con add-on price al carrito y se va a hacer el pago las pasarelas de pago no se abren, solo pasa cuando hay productos con precios add-on en el carrito. No lo pueden arreglar y en soporte no ayudaron en nada. No lo recomiendo, hemos perdido muchas ventas por culpa de este problema.

Perros Unidos
Chile
Over 4 years using the app
Relentless Apps replied February 23, 2026

Hola Sofia. Lamento mucho la frustración y el impacto que este problema tuvo en tus ventas. Entiendo lo grave que es cuando los clientes no pueden completar el pago, especialmente después de haber confiado en nuestra app durante años.

Tan pronto como estuvimos en contacto con Shopify y el proveedor de pago externo, realizamos una investigación exhaustiva y múltiples pruebas directamente en tu tienda. Durante la investigación, confirmamos que los pagos comenzaron a redirigir correctamente nuevamente a Mercado Pago y Flow, incluyendo pedidos con price add-ons, sin que fuera necesario realizar ningún cambio en la configuración de tu tienda.

Este tipo de situaciones puede ocurrir cuando existe un conflicto temporal de comunicación entre Shopify y ciertos proveedores de pago. Nuestra app no controla ni ejecuta código en la página de checkout, ya que Shopify gestiona esa parte por razones de seguridad, pero aun así tomamos estos problemas muy en serio y continuamos monitoreando todo para asegurar que funcione correctamente.

Valoramos mucho que hayas sido cliente durante tanto tiempo y queremos asegurarnos de que tengas una experiencia confiable. Me encantaría confirmar contigo que todo está funcionando correctamente ahora. Puedes contactarme directamente en contact@relentlessapps.com
y estaré encantado de ayudarte personalmente.

Si tu experiencia actual refleja que todo está funcionando correctamente nuevamente, te agradeceríamos mucho que consideraras actualizar tu reseña, ya que ayuda enormemente a nuestro pequeño equipo independiente.

Gracias por tu paciencia y por trabajar con nosotros para investigar este problema.

— Jon
Relentless Apps

Edited November 7, 2025

VO has helped expand our product line in ways shopify could not. We were able to add further customizations to our product with boosted sales, and inquiries. Support has been very knowledgeable, helpful and quick when we were needing assistance.

MY Garage Door Parts
United States
Over 4 years using the app
November 21, 2025

I love this app so much - easy, intuitive, clean - and the customer support is incredible: personal, quick, and tons of follow up.

The ability to do easy add on sales and add a variety of customizations pays for itself and adds such a level of finish to the online purchasing process every site should have it. I highly recommend this app.

SurplusATX
United States
About 2 months using the app
Edited October 19, 2025

Great app and fantastic service!
This app has made it so much easier to offer custom product options on our store. It’s clean, reliable, and works perfectly with Shopify. The layout looks professional on both desktop and mobile, and it gives our customers a smooth experience when choosing different variations. The support team is also excellent—very quick to respond, helpful, and genuinely care about making sure everything runs smoothly. Highly recommended for anyone looking to expand product customization options!

Midpac Printed Packaging
United Kingdom
Over 4 years using the app