Yoast SEO ‑ Store optimization

Name: Yoast SEO ‑ Store optimization
Brand: Yoast
Rating: 4.6 (158 reviews)

Pricing: $19/month. Free trial available.
Rating: 4.6 (158)
Developer: Yoast

We guide you through conducting SEO best practice so you get more website traffic and product sales.

SEO best practice can be difficult to navigate, especially if you are wearing multiple hats and have limited time available. Yoast SEO for Shopify takes the guesswork out of SEO, guiding you through optimization best practice. As search engines' algorithms evolve, we continuously adapt this guidance, keeping you up-to-date, maximizing your products visibility. Get AI-powered suggestions for meta descriptions and titles from within the Yoast SEO Product Editor! Set up in 5 mins or less

Structured data output for your products, meaning more attractive SERP listings
AI powered suggestions to optimize your meta descriptions and titles for SEO
Seamless integrations: judge.me, Ali Reviews, Loox, Opinew, Semrush & Weglot
Technical SEO is all taken care of, no coding skills required
Overview page showing you where you need to tweak products for most impact

Popular with stores like yours: Based in United States

Languages

English

Works with

Shopify Admin
Judge.me
Loox
Opinew
Weglot
Langify
Semrush

Pricing

Yoast SEO Premium

$19 / month

or $190/year and save 17%

SEO Analysis
Readability Analysis
Automatically added structured data
Technical SEO improvements
Bulk Editor import/export
24/7 dedicated support

14-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (158)

Overall rating

4.6

Counts per rating level

80% of ratings are 5 stars
127
4% of ratings are 4 stars
6
3% of ratings are 3 stars
5
1% of ratings are 2 stars
1
12% of ratings are 1 stars
19

All reviews

What merchants think

This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.

Feedback submitted

Merchants highly recommend this app for boosting search visibility and SEO optimization without needing deep technical knowledge. It's praised for its cost-effectiveness, user-friendly interface, and AI-driven tools that enhance titles and descriptions. The traffic light system offers quick SEO updates, while comprehensive keyword guidance helps avoid cannibalization. Merchants also appreciate the responsive and effective customer support, especially when transitioning from other platforms like WooCommerce.

February 11, 2026

Almost perfect but it is time consuming to always redo the search update by udpate. Why not make the search or filters hold once the product is updated???

Yachting Thommeret - Equipementier voile légère

France

About 1 year using the app

Yoast replied February 12, 2026

Thank you so much for the 5-star review. We truly appreciate it 🙌

We completely understand your point about the search or filters resetting after each product update. When working through multiple products, that extra step can definitely add up.

Fortunately, there are a couple of workarounds you can use.

One option is to open products in separate browser tabs. This keeps your original filtered search results open and unchanged in the main tab, while each product opens in its own tab for optimization. Once you are done editing a product, save the changes, close that tab, and continue from your original filtered list without having to reapply the search or filters.

Another option is to go directly to Shopify Admin → Products. There, you can use Shopify’s own filters to narrow down your product list first. After filtering, you can either open multiple products in new tabs from that list or select an individual product, click on More actions, and choose Optimize Yoast SEO for Shopify. This way, you can control filtering from Shopify and avoid losing your filtered view inside the app.

We will also follow up with you via email with more precise guidance and screenshots to make everything even clearer.

Thanks again for the thoughtful feedback and the kind rating. It truly helps us continue improving the experience for everyone.

January 6, 2026

Has made my job so much easier by taking the guesswork on how to optimize my product descriptions and collections!

SCI Containers

United States

3 months using the app

Yoast replied January 7, 2026

Thank you so much for your feedback! 🙌

We’re really glad to hear the app has made your job easier and removed the guesswork from optimizing product descriptions and collections. Helping you work more confidently and efficiently is exactly what we aim for.

Thanks again for taking the time to share your experience! 🌟

December 13, 2025

Yoast SEO for Shopify has been extremely helpful in optimizing our store pages properly. The step-by-step guidance, clear SEO indicators (green/orange/red), and focus keyphrase recommendations make on-page SEO much easier to understand and implement.

The tool is very user-friendly inside the Shopify admin and helps improve titles, meta descriptions, content structure, and readability. It’s especially useful for avoiding keyword cannibalization and keeping SEO clean across home, collection, and product pages.

Highly recommended for Shopify store owners who want to improve search visibility without needing deep technical SEO knowledge.

REYONA

Australia

5 months using the app

Yoast replied December 14, 2025

Thank you so much for taking the time to share such a thoughtful review!

We’re delighted to hear that the step-by-step guidance and clear SEO indicators are making SEO feel more approachable. Designing the app to support both experienced users and those who don’t want to deal with technical SEO complexity is a core focus for us, so it’s great to know it’s helping you work confidently on titles, meta descriptions, and content across your store while keeping everything clean and consistent.

We truly appreciate the recommendation and your kind words!