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Email marketing, SMS automation & forms. Recover abandoned carts and drive repeat sales.
Retainful combines email marketing, SMS campaigns in one dashboard for Shopify stores. Create automated workflows that recover abandoned carts, welcome new customers, and drive repeat purchases through next order coupons. Build your contact list with customizable popups and forms that convert visitors into leads. The drag-and-drop email builder includes 100+ professional templates. One transparent bill for all channels delivers better ROI.
- Grow your email and phone number list with signup forms and popups
- Recover abandoned carts fast with one-click targeted campaigns.
- Run omni-channel flows with Email, SMS marketing automation.
- Create & send emails newsletters effortlessly with 100+ ready-to-use templates.
- Automate cart recovery, re-engagement, welcome, post-purchase messages & more.
Languages
English
Works with
- Checkout
- HubSpot
- Zapier
Categories
Campaign types
Pop-up types
Pricing
Free
Free
- 500 emails / month
- Abandoned Cart Recovery
- Email Campaigns & Newsletters
- welcome popup, Add-to-cart popup
- Flows & Automations
- Lists & Segmentation
- 100+ Readymade Email Templates
Starter
$14 / month
Send emails up to 10x your contact list size. Just $4 for every additional 500 contacts.
- EVERYTHING in Free +
- 20,000 free email credits / m
- Email sends 10x list size
- 25 automation workflows
- 10 Active Sign-Up Form/Popup
- Signup forms, exit & welcome popups
- SMS Marketing
Growth
$69 / month
Just $4 for every additional 500 contacts.
- EVERYTHING in Starter +
- Unlimited emails
- Unlimited email Campaigns & newsletters
- Unlimited Signup Forms & popups
- Unlimited flows & automations
- Personalised Onboarding & Setup
- $49 Free monthly SMS credit
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (30)
We’ve been using Retainful for our Shopify store and it has honestly become one of the most important tools in our customer retention strategy.
What we like most is how simple it is to actually execute ideas. A lot of apps promise automation, but Retainful makes it practical — from abandoned cart recovery to post-purchase engagement and repeat-purchase incentives. The email editor is clean, the workflows are easy to understand, and setting up targeted sequences doesn’t require a developer or hours of trial and error.
The automation reliability has been excellent. Once flows are set, they just work in the background — customers receive reminders, follow-ups, and incentives at the right time, which has noticeably improved repeat purchases and customer engagement. The ability to structure follow-ups after purchase is especially valuable because it lets us stay connected with customers instead of relying only on ads.
Another big plus is the balance between features and simplicity. Many email platforms are either too basic or overly complex and expensive. Retainful sits perfectly in the middle — powerful enough to build real retention systems, but intuitive enough for a small team to manage daily.
Support has also been responsive and helpful whenever needed.
Overall, Retainful is a very practical retention tool — not just another email sender. If you want to increase repeat customers without overcomplicating your workflow or paying enterprise-level pricing, it’s a great choice.
I was using this with my woocommerce store and I signed up again after I switched to shopify. It is very easy to set up. They help you with everything. Their customer service is great. Plus you get sales in return. The automations, sign up pop ups and abandoned cart flow is very useful gaining back customers. I highly recommend it.
Retainful has helped me a lot with my store. Their cart recovery and email tools actually work, even on the free plan. I noticed a clear improvement in customer engagement and abandoned carts started coming back. The setup was simple, support was helpful, and everything runs smoothly in the background. If you’re a new store owner or want to recover more sales without stress, Retainful is honestly one of the best apps to start with.
Support
App support provided by Retainful.
Resources
Launched
April 8, 2020
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .
View personal data:
Customers, store owner
-
Customers
Name, email address, phone number, physical address, geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
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Store owner
Name, email address, phone number, physical address
View and edit store data:
Customers, products, orders, discounts, store analytics, Online Store, Shopify admin
-
Edit customers
Browsing behavior, customer data
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View products
Product listings, products, collection listings, published collections, published products, collections
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Edit orders
All order details
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Edit discounts
Discount codes and promotions
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Edit store analytics
Pixels
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Edit Online Store
Checkout page, metaobject definitions, metaobjects, theme
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Edit Shopify admin
Files
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Edit other data
Price rules, product tags, selling plans
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