The most important principle of cross-channel marketing is consistency. Delivering the same promotion as a customer clicks through an email or social ad, for example, to your shop is critical for keeping them on a path toward conversion. This tactic has typically been used by more advanced marketers, but any merchant can adopt it now with this easy-to-use, embedded app.
Remind shoppers of the last discount they interacted with across any marketing channel, for that consistent experience, and even let them see which products or collections are actually eligible. For those coming to the store more organically, display a custom message or available discount of your choosing. Any time a discount is displayed, the code will automatically be applied at checkout for a seamless, worry-free shopping experience.