Fena Wholesale B2B App

Fena Wholesale B2B App

Pricing
From $45.99/month. Free trial available.
Rating
4.2 (5)
Developer
fena

Fena transforms your store into a powerful B2B wholesale ordering platform.

Fena helps you easily sell wholesale to other businesses using your existing online store. Order easily: Place orders, reorder quickly, and track shipments. Manage their account: Keep track of orders and create "shopping lists" to buy things later. Enjoy a smooth experience: Fena looks great and works seamlessly with your current store design. Disclaimer: The app requires customisations to your theme and scripts. It's not plug'n'play solution. Contact our Support team for onboarding.

Fena helps you easily sell wholesale to other businesses using your existing online store. Order easily: Place orders, reorder quickly, and track shipments. Manage their account: Keep track of orders and create "shopping lists" to buy things later. Enjoy a smooth experience: Fena looks great and works seamlessly with your current store design. Disclaimer: The app requires customisations to your theme and scripts. It's not plug'n'play solution. Contact our Support team for onboarding. more
  • Set up custom lists and quantity discounts for your wholesale customers
  • Allow your sales team to manage customer accounts and place on their behalf
  • Empower customers to manage their accounts and track orders
  • Set rules for minimum or maximum orders.

Languages

English

Works with

  • Checkout
  • Shopify Admin
  • Checkout
  • Unleashed
  • Xero
  • Quickbooks
  • Faire

Pricing

Starter

$45.99 / month

or $469.99/year and save 15%

Features

  • Unlimited B2B orders and products
  • Volume discounts
  • Limited custom pricing rules
  • B2B Payment Options

14-day free trial

Scale-up

$129.99 / month

or $1,325.99/year and save 15%

Features

  • Unlimited B2B orders and products
  • Volume discounts
  • Unlimited custom pricing rules
  • B2B Payment Options

14-day free trial

Professional

$259.99 / month

or $2,659.99/year and save 15%

Features

  • Unlimited B2B orders and products
  • Volume discounts and custom pricing rule
  • Order generation for sales on the web
  • B2B Payment Options

14-day free trial

Enterprise

$449.99 / month

or $4,599.99/year and save 15%

Features

  • Unlimited B2B orders and products
  • Volume discounts and custom pricing rule
  • Order generation for sales on the web
  • Comes with free invoice generation
  • Access to B2B ordering on the mobile app

14-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (5)

Overall rating
4.2
Counts per rating level
  • 60% of ratings are 5 stars
  • 20% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 20% of ratings are 1 stars
March 6, 2026

The onboarding process though complicated was very much supported by the team through live video calls to show how to work with the system. Communications were never left longer than 24 hours and they always found a solution to any additional needs we had. We now have a stable B2B offering and our customers using the new portal are growing. This has streamlined our B2B business and taken a lot of work off our team as its automated the ordering, allowing our sales team to focus on bringing in new Clients. I Would Highly recommend the product and the team. The support after the onboarding is also very communicative and fast.

DANNY'S CHOCOLATES
United Kingdom
5 months using the app
November 11, 2025

A really good experience, there's nothing the team won't do to overcome obstacles, with a really quick response time too. They also created several features for us that we really needed, so went above and beyond on our behalf. Highly recommend Fena, and my customers have all reported a good experience so far too.

Brownstone London
United Kingdom
6 months using the app
fena replied November 11, 2025

Thank you so much, Anne! It's always a pleasure working with businesses like yours. Wishing you all the best from the Fena team!

July 28, 2025

Very supportive team, reasonable price. I can and will recommend. It was a game changer as a small business owner. Thank you.

The Eden Collections
United Kingdom
About 1 month using the app
fena replied July 29, 2025

Thank you very much, Edith! Always pleasure to work with businesses like yourselves. All the best from the Fena Team!

Support

App support provided by fena.

Developer

fena

53 Wheelers House, 3 Ratcliffe Cross Street, London, ENG, E1 0FD, GB

Launched

March 28, 2025

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View personal data:

Customers, store owner

  • Customers

    Name, email address, phone number, physical address, geolocation, IP address, browser and operating system

  • Store owner

    Name, email address, phone number, physical address

View and edit store data:

Customers, products, orders, discounts, Shopify Functions, Online Store

  • Edit customers

    Customer data

  • Edit products

    Products, publications of products on sales channels, inventory, collections

  • Edit orders

    Shipping information, draft orders, merchant managed fulfillment, order edits, all order history for the last 60 days, returns, third-party fulfillment

  • Edit discounts

    Discount codes and promotions

  • Edit Shopify Functions

    Delivery customizations

  • View Online Store

    Theme

  • Edit other data

    Locations, Shopify Markets settings

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