Tapita AI SEO Optimizer, Speed

Tapita AI SEO Optimizer, Speed

Reviews (2,630)

Overall rating
5
Counts per rating level
  • 97% of ratings are 5 stars
  • 2% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 1% of ratings are 1 stars
May 24, 2026

dont deserve any single star , do not go paid service any , they only bypass your issue, not solve , totaly fake work , very very bad service app , do not recommended

Bazar91
India
About 1 month using the app
Tapita replied May 26, 2026

Hi,

We would like to clarify a few points regarding your project to ensure there is no misunderstanding:

Payment Status & Work Delivered: As of today May 26, we have yet to receive any payment from your store for the GMC, GSC, SEO, and speed optimization services. Despite this, our team went ahead and fully completed all tasks included in your package. Every single action has been thoroughly documented in our track log, complete with specific dates of tracking and execution.

Technical Expectations: From the very beginning, we clearly explained that certain errors are determined by Google's default algorithms and are technically impossible to alter. For instance, URLs containing parameters or pages outside the sitemap are inherently excluded from indexing by Google. No provider can force Google to index these auxiliary pages.

Our Commitment: We always strive for absolute customer satisfaction. If you are still not pleased with the results, we are more than willing to look into a fair solution, including a partial refund or store credit.

Please reply to our latest email so we can jump on a thread and resolve this for you as soon as possible.

Best regards,
Tapita team

Best regards,

July 31, 2025

This app is pure false advertising. Does it improve SEO? No. Do they use time as an excuse for their own poor advertising? Yes. I've never had such an experience with other apps. To add, this app's support is deflective. They take a whole 3-4 days to delivery a definite response. Along with this, their all in one plan application takes 5-7 days at most too, only to be rejected with "your store isn't converting yet", 'we do not accept your store's type", and they procced to give you a generic SEO guide. Do not use this app, it's a pure waste of money.

ProTrendyz
United States
17 days using the app
Tapita replied July 31, 2025

Dear

First of all, we sincerely apologize for our late response and any inconvenience you may have experienced. Thank you for taking the time to share your feedback—your opinions are very important to us and help us improve our service.

For the late response, since last request falls into our weekend so it takes longer than usual. And from your feedback we've arranged the work flow to shorten our response time.

We are sorry that you have not seen the results you expected from the app so far.

Please rest assured that our app does provide value for SEO improvement through features such as meta title & description optimization, sitemap submitting, LLMs.txt file generation, SEO error detection, keyword suggestions, and structured data (schema) creation.

Our technical team is always ready to assist and help you fix any SEO issues on your website that falls within your app plan, completely free of charge.

If you need any support, please do not hesitate to reach out for 1:1 assistance.

Regarding the All In One plan application, we understand your frustration with the standard review process and the wait time. To maintain service quality, we apply the same criteria to all stores, but we are constantly working on better solutions to streamline and improve this process in the future.

Once again, we apologize for any inconvenience and truly hope you will give us another chance to support your business.

Best regards,
Tapita team

December 20, 2024

I've been using a different SEO app since 2018 but decided to try this one because of its positive reviews. After downloading it, I had a question and reached out to customer service. Unfortunately, the representative I spoke with was unprofessional and lacked knowledge about the app.

Based on this experience, I wouldn’t recommend it. I was planning to switch from my current app to this one, but since I couldn’t get the answers I needed, I won't use it.

AgozTech
United States
About 1 hour using the app
Tapita replied December 21, 2024

Hi there,

Thank you for your feedback. We understand your concerns, and I’d like to provide some direct clarification about our app and its technical design.

You've mentioned you used other SEO app from 2018, those apps are using old approach to meta, that is to directly disable your backend meta and write their meta on top, This way after you disable those apps, your old meta is gone. I've send you the guide of that app in the email, we don't want to mention other app name in public, please kindly help check your email.

Our app Tapita was born in 2023, we followed different approach which is safer to customers, that we don't disable your meta, but integrate with it seamlessly. Our method follow this direction from Shopify.
https://shopify.dev/docs/apps/build/online-store/theme-app-extensions

Since you haven't tried our meta yet, when you inspect the live website, it won't show anything, It will only shows our meta on the live page after you use our meta feature.

To check for our meta, it will requires to check on the website code base and read+understand the Javascript function code, which our

To get a non-tech person well understand with reading Javascript code, especially the logic code will be challenging, we appreciate your feedback and will try to educate our non-tech team more to serve customer question better.

Best regards,
Tapita Team

Edited February 28, 2025

Very Unsatisfied with this service. You are paying an ongoing subscription fee for them to offer you a review of your site and tell you everything they think is wrong with it. Then, their sales team sends you multiple emails to encourage you to pay $599 dollars to make limited changes to your store front to achieve higher SEO ranking. A higher fee to have more of your store "fixed" and then a 3rd tier of pricing to get everything fixed. So what am I paying an ongoing subscription for? Their 24/7 assistance is located in Vietnam so you will be told to wait for a response from our "expert team" to review your issue and respond by email. Which would be fine if they responded to the email. I would NOT recommend anyone using this service, you will not get what you are paying for here!

BPlanMaker
United States
3 months using the app
Tapita replied March 1, 2025

Hi ,

We appreciate your feedback and would like to take this opportunity to clarify some misunderstandings for you and other customers reading this review.

1. App Subscription & Features
The subscription fee you pay is for the app license, which provides access to SEO tools to optimize your website. Once subscribed, you can use all features included in your selected plan. A detailed breakdown of the benefits is available in the pricing tab of our app.

For your package, we did help you fix all Technical SEO errors on your website, that was in 2024 November. So saying we did nothing and asked for more money to perform what you should receive is not reflecting the truth

2. How the App Works
Our app serves as a tool to help with SEO, but achieving results requires active usage. Similar to purchasing a calculator—you still need to solve math problems yourself. Likewise, to improve your SEO, you need to utilize the app for keyword research, writing meta descriptions, and optimizing content. Simply having the tool does not automatically enhance rankings.

3. Additional Services vs. Subscription
We have never asked for additional payment beyond your subscription. In November, after you asked for the quotation, our sales team offered an optional premium SEO service, which includes market research and content writing, doing backlinks and more other manual tasks with commitment in higher ranking and higher traffic.
This was a one-time offer—not multiple requests as stated. We have not sent any further payment requests since.

4. Performance Improvements
Our review of your website shows that its performance has improved since using our app, particularly after our developer fixed SEO errors on November 25, 2024 with no additional charge, included in your package benefit. The claim that no improvements were made does not reflect the actual results.

5. Support & SEO Recommendations
We provide support to all users, including those on free plans. During our review of your website, we observed issues such as low-quality stock images and inconsistent fonts, which can impact professionalism and SEO performance. Our goal was to suggest improvements to help you attract more traffic. However, SEO is a gradual process that requires consistent effort—immediate results are not realistic. Our app is a tool, and using it effectively is essential for success.

6. Response Time
For transparency, our team is based in Vietnam, and our chat support aims to resolve issues immediately whenever possible. However, if a deeper investigation is required by our tech or SEO team, we respond within 24–48 hours.

Additionally, in our chat conversation, you mentioned that you would leave a negative review or report us to Shopify, and mention if we can provide a full refund for the time you used our app.

We are confident that we have not violated any Shopify rules, and if necessary, we are willing to open a ticket with Shopify to clarify this matter.

Thank you for your time.

Edited September 10, 2024

Using a product bulk edit tool to fix SEO is much better and consistent. and doesn't revert when you uninstall. i tried the speed option also compared to other SEO tool its terrible.so back to the other one. better stick in general with bulk editing tools rather than SEO tools. overall overrated app.

Update to Feedback:

A Nagative review would have been left regardless of a refund or not, it’s about giving a view and experience, so others will benefit.

i got other seo apps because i like to compare before committing, the errors you are mentioning, those apps offered better details actually about them than yours and how to fix it (there is automate features as well) but i intentionally left them for my own reason.

As mentioned before to you. Some apps offer FREE version where you really can test the real functionality before committing. Yours DOESN’T and therefore you are forced kinda to subscribe to see how it performs and simply wasn't good and it would take a another full paragraph to write them all.

srroo
United States
About 1 month using the app
Tapita replied September 10, 2024

Hi Srroo,

Thank you for taking the time to use our app and for sharing your feedback.

We noticed that you've been using another SEO app, and despite that, our analysis showed several SEO errors on your store.
We offered to fix these issues for you at no additional cost but received no reply from you.

We understand that you've left a negative review after we deny issue a refund, which was based on our refund policy and the fact that your request did not meet the qualifications for a refund.

To clarify the functionality of our app regarding SEO:

Our Meta template feature allows you to edit your meta tags, it will show in live page, without altering the backend meta data. This ensures the safety of your original meta data, and it's completely free to use—you do not need to pay for this feature. We've designed it this way because we've encountered numerous cases where customers' data was messed up after uninstalling other SEO apps. Our approach helps prevent this issue.

Regarding speed:

Our speed approach focus on Real user experience, rather than Just outdated Lab simulated speed, we care more about for Core Web Vitals and real user experience, which are critical factors for search ranking, bounce rates, and conversion rates.

You haven't yet engaged with our team on the specifics of Core Web Vitals, so we're unsure why you said our speed is terrible.

For other merchants reading this review, we have a clear refund policy in place. We always support refunds when there is an issue on our part or if the customer works with us to address any concerns in a fair manner.

Additionally, we offer a free version of our app so that you can try it for as long as needed before making any decisions.

Once again, thank you for your time and feedback.

Best regards,
Tapita team

July 19, 2024

I had left a review of Tapita a week ago. It was one star, which, at the time, I felt was appropriate based on my experience. However, recently I did notice one key improvement to my site. Well, more to the Google Search result. My Favicon was missing, and they did fix that. That said, since switching from a Paid (Standard) plan to the free plan. I noticed that my site metrics were even worse than when I started with Tapita. So, I opened the app to re-run some of their tools. But as I did, I realized that when I switched from the Standard plan to the free plan, they removed the Standard plan features. I should state that I was not on a trial plan. I paid the $59 fee for the standard plan. When I reached out to chat support after back-and-forth screenshots, they realized that I should still have the Standard plan features. So they offered me a month of the Standard plan or a refund for the unusable Standard plan that had been removed. At no time did they reach out after they removed the Standard plan features to offer a pro-rated refund. I have dealt with two chat reps here. One of them is fantastic, the other is rude at times and just not professional.

BLV Peru
Peru
17 days using the app
Tapita replied July 21, 2024

Hello,

Please find the clarification below regarding the recent issues:

1 ---> App Installation and Downgrade: You installed our app under the Paid plan on July 6 and downgraded on July 8. During this period, we found out that collection meta was missing. We advised adding meta to your collection pages to enhance your website's content and to control your sitelinks follow google best practices. However, you decided to downgrade to the Free plan on July 8 to avoid additional work. This was noted in the previous 1-star review.

2---> Your website performance metrics getting worse: You use our paid features only for 3 days, SEO is a long marathon, it will impact your results but it will need at least a month, and you never really clarify which metrics you're talking about, we improved your Speed and make your website more SEO friendly already.

If you're talking about traffic, it is impossible for our app to reduce our traffic after only 3 days of fixing Technical SEO errors, because Google by itself needs around 1 week at least to recrawl your data to read the change in SEO.

3 ---> Cancellation of Paid Plan: You downgraded our app from the Paid to the Free plan. When you switch from a Paid to a Free plan, access is limited to the Free features only. This is in accordance with our Terms and Conditions, which you agreed to upon purchasing our app, and this is standard app behaviors too, not only our app, other apps act the same way.

4 ---> Refund and Payment: Regarding your inquiry about Free/Paid features, although your case does not qualify for a refund, we offered two options: continue using the Paid app without needing to upgrade again, allowing you to use the Paid features for a full 30-day cycle, or receive a refund after you pay the bill. As of today, July 22, the bill remains unpaid, so we are unable to process the refund for an unpaid bill.

5 --->Customer Service Interaction: We reviewed the chat history and noted that Liam assisted you on both occasions. In the first chat, he provided complimentary Technical SEO support. In the second chat, he explained our charge policy and sought clarification on whether you preferred a refund or wished to continue using our paid features. We understand this might not have been the response you were hoping for.

Thank you for your time and understanding.

Best regards,

July 14, 2024

HORRIBLE HORRIBLE APP!! STAY AWAY!! Unless you would like something that will ruin your website with no option to undo the damage. I tried using the Google Page Speed / GTmetrix feature and it crashed my entire home page. Removing the app or turning off the feature will not resolve the issue. I will now have to go back and publish an older theme and redo months of development work on our current theme. What a terrible experience.

Unboxme
United States
About 5 hours using the app
Tapita replied July 15, 2024

Hello,

If you're reading this review, here’s what happened:

This customer changed their theme, and someone in their team deleted the CSS file "https://unboxme.com/cdn/shop/t/181/assets/homepage-updates.css", missing CSS file caused the layout issues. This was not due to our app, because our app does not have the Permission to delete theme files.

The customer contacted us, start with threatening to leave a bad review and report our app unless we fix the issue.

After our Tech team inspecting their website, we found that the problem was due to the deleted CSS file, not our app. We advised the customer to check with their development team or theme provider to restore the file, because we simply did not have that file to give him.

After receive our solution, they added their file back, but still blamed us giving this review because we didn't added the file we didn't have for him.

And after leaving this review, this customer still installed our app again, try some features then delete our app. Which make us more doubtful whether this is our competitor or really a legit user.

And for who is reading this, if the problems is from our app, we will solve your you.
If you have any problems but not from our app, we're still happy with investigating and find a solution for you to follow.

Thank you Uboxme for your time using our app.

Best regards,
Tapita team

Edited April 26, 2024

Update to their response. Yes they messaged me back…. But this was the 4th or 5th time this has happened over a few months ( each time them saying they would resolve the issue and never did ) so I uninstalled ( for the second time ) and came here to warn people. If only I could upload screen shots here.

Since I have I uninstalled it twice the period where I had like 6 different themes I was testing I was not using the app.

I stated when I DISABLED the app my score went up 20 more points. Literally so much coming out of their mouth in their response are huge lies and .

Also they flat out lied in response about them not having issues with the Winter update ( when they told me in chat convo ) and they noticed my website speed went down on April 24th because in chat they said their was no issues whatsoever . What a joke. Like everything out of your mouth a lie. Stay clear away from these people. Just use a different app.

Second….. on their app end it didn’t show my speed was affected. It says your Google site speed is something but when you actually run Google site speed it is not. Maybe for a couple weeks after first downloading the app. Their score that showed my site was on their app was off by over 20 points so don’t ever believe the score they are showing you.

No new apps installed. No new theme. Nothing. Just constant issues and the app only ever working each time after redownloading it for maximum 3-4 weeks.

PLEASE constantly monitor your stores score on GOOGLE SITE SPEED when using this app and don’t trust what their app tells you your score is.

They even admitted to me that there is major issues since the winter update and clearly months later they have not fixed the issue yet are still collecting money from their clients.

Used to work good. Then after the Shopify Winter update it stopped working. Literally every single month having to reach out to them to fix the issue because my Google Site Speed drops to pre app install ( app not working ).

When this first happened they admitted it was due to the Shopify release causing their app not to work properly and did some stuff on the backend. of my shop with access. The kicker...... it only lasts a few weeks each time so they never solved the issue.

I have reached out to them 4x already about this and over it. No theme changes. No new apps.

So yeah.... If you install this and check your Google Site Speed at first it will be like wizardly BUT I would continue checking it every month because it is going to drop. Steep price to pay $50 a month for an app that only works for a few weeks.

Oh.... and the kicker...... I disabled the app and my mobile speed score went up from a 26 to a 46! Mind you their dashboard said my mobile speed was at a 64 lol!

Don't trust any numbers this app shows you and PLEASE make sure you are checking your actual site speed through Google Site Speed and monitoring it otherwise your paying for nothing best case scenario OR paying for an ever further reduction in speed.

Heather Freitas
United States
3 months using the app
Tapita replied April 25, 2024

Hello dear,

This is Katy from Tapita. We already sent an email to you once we received your question about speed dropping, but I would like to reply here again for future visitors who might read this review:

1. Does Tapita take care of your website speed?
=> Yes, we measure your speed every day, and if we notice a drop, the system will automatically send us a notice so that our Tech team can work on improving your speed. The standard wait time is 24 hours due to different time zones and the number of orders from other customers queued up. Proven by these screenshots, these are our records of your speed every day. It's always stable around 50 on mobile before the drop on April 25.
https://prnt.sc/0MgbWw6pMYIp

2. On Apr 24, we received notice from our system that your speed dropped from 5x to 2x. Since it was our nighttime, our Tech team didn't immediately check on it, but we planned to do so the next morning once we were back to work hours. In our chat with you, we stated that we would check, but you uninstalled our app right after, so we didn't have a chance to restore the speed to 5x for you or investigate further what the main reason was.

3. After uninstalling Tapita, did your speed really go from 2x to 4x?
I just checked today, April 26, and your speed is still 2x according to Google PageSpeed, as proven by these screenshots:
https://prnt.sc/SP9RloVCqU_B
https://prnt.sc/2CStZ4ZIuXZn

So Tapita didn't decrease your speed; after you uninstalled our app, the speed reverted back to what it was before Tapita's code, around 2x. Also, you said that the speed increased from 2x to 4x after uninstalling our app, but this is not true.
Note: Their dashboard showed my mobile speed at 64! Lol! => Please note that the dashboard shows the last scanned results, which is why it is suggested to rescan the speed occasionally to check it.

4. What affects your website speed? Does your speed drop every month?
We checked our records and noticed that your store changes theme every month. Each time you change the theme, the speed seems to decrease a little. It was not our app that decreased your speed every month.
Also, speed depends on a lot of factors such as theme, Shopify servers, Google PageSpeed servers, your other third-party apps and their servers, your content, your website layout, etc. Any change in one of those factors will affect your speed. So, when the speed drops, our tech team needs to carefully check if there are any new apps, if you changed the theme, if there are any apps changing their code or adding new HTTP requests to slow down, or if you added more heavy components to the store, etc.

The checking itself is not an easy task, and it takes time for our Tech team to handle.

Furthermore, a website is a changing object, and therefore, the speed changes accordingly. That's why it is suggested that website owners should regularly monitor the speed to detect any changes and address them.

Once again, thank you for using our service, and we hope this clears up any misunderstandings between us.

Best regards,
Katy

Edited November 19, 2024

Update:

We downgraded our review because after uninstalling the app and reinstalling a few months later we found that the developer had not deleted any of our data and had retained the links to our Google Search Console account. We consider this a serious breach of our data.

*****

We tried a few SEO apps. To be fair, most did a decent jobs. Tapita does an excellent job of optimising your speed and greatly improving your GTmetrix results. Helpful customer care too.

**

Maltashopper.com
Malta
10 months using the app
Tapita replied November 20, 2024

Hi there,
I am Max who assisted you yesterday.
I apologize for this inconvenience again.
Firstly, Totally, I understand your concerns. However, allow me to confirm again that we do not store any your store data and Google search console data.
As I explained, due to the Hook API was failed, we did not remove the token completely.
Our tool just help you to connect to GCS via API so we do not store any GSC data at our side.
As I committed with you. We solved this problem fully and it should not be happened.
I am still in the thread of supporting you, please tell me if you have any requests.
Max

August 4, 2023

The worst part is the support team. They are rude, unprofessional, and even blackmailing. They threatened to review instantly after installing the app and disabled app functions after 3-4 hours when they failed to get a review. This is unacceptable and illegal. Do not download this app or trust these scammers. You have been warned.
They are just collecting the reviews to may use it further for their premium subscriptions with the same or another app name, currently the app name is “Tapita SEO & Speed Optimizer”. The app is free and the review count is around 400. That is the only reason they got the best rating but the point is that 99% of reviewers placed their reviews after using the app just a few hours even some reviews were placed after a few minutes using the app which is inconsistence.
They are practicing unethically to grow their business. We will put a comprehensive complaint at the Shopify help center with proof of their emails. We may pursue it further with Better Business Bureau (BBB).
So, please be aware and place your review after 5-6 months of using the app otherwise they may stop or put down your site on slow servers after getting an early review because their main purpose is to use these reviews for their premium subscriptions same as their other apps.

PakSell
Pakistan
1 day using the app
Tapita replied August 6, 2023

Hi Ijaz,

This is Max from Tapita. Above all, we thank you so much for your time and effort into using our app and we do apologize for this unwanted mis-understanding.

As explained in our conversations, we are receiving multiple complaints about store merchants being charged hundreds of dollars while the freelancers are exploiting our service for free.

While the app is free, we detest exploitation. We operate on trust and result and the reviews you are referring to as fake are made by extremely happy merchants with store much much faster than before without any additional cost. We want the result to speak for itself and we do not have the capability and moral to deceive thousand of merchants using our app. We are a team of young and ambitious people who work day in and out to bring nothing but "true value" to the Shopify market. By the way, Shopify does not allow fake reviews too, we would not in a million years doing what is against the rules and get effort throwing to the sea.
Our system recorded the store owner with the email sale@parksell.pk while yours is ijazmahe****@gmail.com, which rings freelancer red flags to us. The conversation tone was also extremely demanding and argumentative too: "we'll use the app for 1 year to test...etc" (by that time the merchant was already get charge and we can not catch the freelancer) (Same traits as numerous cases discovered by us before with freelancers).

You are our first 1 star review and we take that as a great lesson to learn in our way of approaching certain cases. We again thank you so much for your feedback that will make our sevice greater than ever.

We will let the merchant decide if the results are true or we are just a bunch of "greedy" app creator as you seem to think of us.

Regards,
Max
CEO of Tapita