Start rewarding customer loyalty with a unique birthday discount

Reward Customer Loyalty & Drive Repeat Business

Happy Birthday App enables you to drive repeat business by rewarding loyal customers with a timely birthday incentive or discount for your store.

Get up and running with our default settings or customise your subject line, email message, logo and colours to fully match your brand and start growing your birthday club today.

**Latest updates - Integrations added for Omnisend and Privy

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How it Works

The Happy Birthday App allows you to collect your customers’ birthdays in three ways:

1) A Birthday Sign-up Form on your stores Thank You page (also known as the Order Status Page) which appears after every successful purchase

2) A custom Birthday Sign-up Page which you can direct previous customers to and link to in the footer of your Shopify theme

3) A Birthday Sign-up feature in the Shopify PoS (Point of Sale) app for in-store customers to provide their date of birth

If you have collected customer birthday information outside of your Shopify store, then you can also choose to import that data using our CSV (Comma Separated Value) upload feature.

Once added, your customers will receive an email from you on their birthday. You can choose to send a simple custom birthday greeting, or choose to include a unique “single usage” discount code for your store.

Our reports show that Merchants using our Happy Birthday App are achieving an average email open rate of 60%, click through rates of 10% and conversion rates of 5%.

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The Benefits of Happy Birthday Campaigns?

Building strong relationships with your customers is vital to the long term success of your business. Birthdays represent a unique opportunity to get in touch with your loyal customers and offer them a great reason to revisit and buy from your store.

Happy Birthday App campaigns help:

• Increase your brand's visibility — Birthday campaigns are a great way to remind your customers of your store and your products
• Reward loyalty — Say thank you to your loyal and regular customers with a special birthday offer
• Drive repeat business — Unlike BFCM (Black Friday Cyber Monday), birthdays happen all year round and are a great way to encourage repeat business
• Improve your store's conversion rate — Our reports show that birthday email campaigns are one of the best-converting marketing campaigns available to merchants today

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Connect to Omnisend, Privy, MailChimp, Klaviyo and More!

The Happy Birthday App integrates with Omnisend, MailChimp, Klaviyo, and SMSBump letting you create and send the Birthday Email or SMS messages as well as any automated follow up emails directly from your third-party email platform.

Integrates with