Happy Birthday by Union Works

Happy Birthday by Union Works

From $10/month. 28-day free trial.
Rating (4.9)
Reviews

Highlights

Built for your business
  • Use directly in Shopify admin
  • Works with the latest themes

About this app

Launched

June 23, 2017

Languages

English

Works with

Shopify Flow, Shopify POS, Checkout, Klaviyo, Mailchimp, SMSBump, recharge, omnisend, Privy

Leverage birthdays to create meaningful connections with your customers

The Happy Birthday app is a subtle loyalty program used to celebrate every customer's birthday with a personalised email and optional discount. It provides businesses with crucial zero-party data, which can be leveraged for targeted marketing campaigns and deeper customer insights. A birthday email is a way for Shopify stores of all sizes to deepen customer relationships, enhance retention and personalise marketing efforts, all while celebrating each customer's most personal day of the year.

The Happy Birthday app is a subtle loyalty program used to celebrate every customer's birthday with a personalised email and optional discount. It provides businesses with crucial zero-party data, which can be leveraged for targeted marketing campaigns and deeper customer insights. A birthday email is a way for Shopify stores of all sizes to deepen customer relationships, enhance retention and personalise marketing efforts, all while celebrating each customer's most personal day of the year. more
  • An end-to-end birthday marketing campaign with minimum ongoing effort
  • A subtle, cost-effective loyalty program for Shopify merchants of any size
  • Powering relational eCommerce through birthday collection
  • Foster a continuous cycle of engagement and insight by sending birthday emails
  • Foster a continuous cycle of engagement and insight by sending birthday emails

Discount features

  • Discount types: Coupons, Custom discounts, Discount codes, Fixed pricing, Flat discounts, Gifts, Limited time offers, Percentage discounts
  • Managing discounts: Analytics, Automations, Campaigns, Email capture list, Reporting, Targeting, Tracking, Triggers and rules

Pricing

28-day free trial

Base

$10/month

  • Store up to 1k Birthday Club members
  • Capture in multiple places
  • Send timed birthday and follow up emails
  • Integrations with popular ESP's

Growth

$20/month

  • Store up to 5k Birthday Club members
  • Capture in multiple places
  • Send timed birthday and follow up emails
  • Integrations with popular ESP's

Unlimited

$40/month

  • Store unlimited Birthday Club members
  • Capture in multiple places
  • Send timed birthday and follow up emails
  • Integrations with popular ESP's

Base

$10/month

  • Store up to 1k Birthday Club members
  • Capture in multiple places
  • Send timed birthday and follow up emails
  • Integrations with popular ESP's

Growth

$20/month

  • Store up to 5k Birthday Club members
  • Capture in multiple places
  • Send timed birthday and follow up emails
  • Integrations with popular ESP's

Unlimited

$40/month

  • Store unlimited Birthday Club members
  • Capture in multiple places
  • Send timed birthday and follow up emails
  • Integrations with popular ESP's

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

181 reviews

Overall rating
4.9
Counts per rating level
  • 96% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 1% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this app for its ability to enhance customer engagement and sales by collecting birthdays and sending personalized offers. It integrates well with platforms like KLAVIYO, Mailchimp, and Omnisend. Merchants find it user-friendly, reliable, and effective in generating custom discount codes. The support team is praised for their quick response and customization skills. The app boosts sales and customer loyalty with features like automatic emails with unique discount codes and multilingual support.

March 20, 2024

Pretty good app and very reactive customer service that will take real action if you encounter an issue

Foie Gras Gourmet
France
3 months using the app
Union Works Apps replied March 22, 2024

Thanks for great review Duncan. We appreciate your ongoing support and input into the development of new features and functionality. Keep up the great work on building your Birthday Club and we'll continue to ship new features that you can make use of.

February 6, 2024

The app is easy to set up, the documentation is detailed and thorough, but our experience with support completely blew us away.

Steve was extremely quick to respond to our emails and always had a detailed and relevant answer. He also anticipated our needs and proactively offered suggestions.

Thanks to his help, we were able to easily set up a two-way loop with Klaviyo so that:
1) birthdays collected in Happy Birthday are transferred to Klaviyo and seamlessly attach to our existing flow infrastructure for birthday offers
2) birthday we collected thru our existing channels are synced back to Happy Birthday, so we can make sure we are not asking our return customers for information they already provided.

Between the app's simple and lightweight design and unparalleled customer support experience, we are now reviewing other apps made by the same team and trying to find a use case for them.

You guys are amazing.

Montessori Generation
United States
4 months using the app
Union Works Apps replied February 7, 2024

Thanks for taking the time to leave such a detailed and glowing review Aleksandar!!! It’s very much appreciated!

I’m really glad that you’ve been able to customise your Birthday Club to suit your needs by utilizing our Klaviyo webhooks feature.

It would be fantastic to have you on board with any of our other Shopify apps… I think you’ll love our Grapevine Surveys app ;)

Thanks again!

March 27, 2024

Such a cool feature for telling our customers how much we love them.
But there are still some things that are way better then only the idea behind this app.

First of all thank you for such an outstanding support, they realized things from which we never dreamed before. Steve was really motivated to fit the app exactly to our needs and to be honest that really was work!

The functions, the design, the customer satisfaction – we love what the app does to us and our customers, thank you guys, thanks Steve!

Vape-Dealer
Germany
8 days using the app
Union Works Apps replied March 28, 2024

Thanks for your great review Matthias! It was a pleasure working with you on this and I know you're as pleased with the outcome as we are. Using Flow to add birthdates from customer metafields into Happy Birthday works really well and hopefully sending the birthday emails from your own domain will help to enhance brand awareness.

About this app

Launched

June 23, 2017

Languages

English

Works with

Shopify Flow, Shopify POS, Checkout, Klaviyo, Mailchimp, SMSBump, recharge, omnisend, Privy

Built by Union Works Apps

About Union Works Apps

5.0 average rating

8 years building apps for the Shopify App Store

86-90 Paul Street, London, EC2A 4NE, GB

Support

Send a message

support@happybirthday.unionworks.co.uk

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