by Kit CRM

Run better Facebook ads

4.3 of 5 stars(1279 reviews)

Get help with marketing

Hire Kit, your own marketing employee, to help find the right shoppers and drive more sales.

Turn Facebook visits into sale

Easily create Facebook ads, including dynamic retargeting campaigns, that show ads to those most likely to buy.

Find your Instagram audience

Get in front of millions of Instagram users who are looking to discover new products.

About Kit

Kit is the extra set of hands you’ve been looking for to help with marketing your store. As your FREE virtual employee, Kit will recommend the marketing activities most likely to drive sales.

With a few quick messages to Kit over Ping, SMS or Facebook Messenger, you can create a discount code and promote it, start a retargeting campaign to bring visitors back to your store, send thank you emails to customers, and much more!

Exclusive to Shopify merchants, Kit helps small business owners overcome three big challenges:

  1. No time to learn or execute marketing
  2. No budget to hire a marketing expert
  3. No experience in online advertising to drive traffic and make sale

Kit isn’t just another marketing app. Kit is a proactive, artificially-intelligent assistant that you’ll talk to everyday, who’s on call 24/7, working whenever you are and even when you aren’t.

Kit looks at your products, visitors, and customers to make informed recommendations for your next marketing move.

Kit is an official Facebook Marketing Partner for small business. Kit helps you manage your Instagram and Facebook ads, email marketing, and social posts to drive sales and grow your business—all for free.

The return on investment you get from Kit will be in the sales you make and the time you save by having Kit handle your marketing.

Here's what Kit can do for you:

  • Set up Facebook dynamic ads and retarget shoppers most likely to buy
  • Build lookalike audiences to ensure the best targeting for your ads
  • Create Facebook and Instagram ads that drive sales
  • Post Facebook updates to drive customer engagement
  • Send personalized 'thank you' emails to generate repeat purchases
  • Create and promote discount codes to acquire and retain customers
  • Generate quick reports to provide insights on sales and marketing performance

Kit also works with other Shopify apps. When you connect to compatible apps, you power-up Kit to complete even more tasks that will help you manage and market your store.

  • Customer Reviews by Yotpo—Use customer reviews to drive more sales
  • SEO Manager by venntov—Appear more often when customers search on Google
  • Kit Karts by ShopPad—Increase sales by ensuring customers return to purchase items
  • Modalyst—Source and add new inventory to your store with one click
  • Retail Ready Photos by Pixc—Get professional photo editing for your product images
  • and many more

Integrates with

  • Facebook,
  • Instagram,
  • Customer reviews by Yotpo,
  • SEO Manager by Venntov,
  • Kit Karts by ShopPad

See the app in action

Explore how the app works in an example store.

View example store

Media gallery



See all pricing options

External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice.

Free to install

For ads that you run on Facebook or Instagram using Kit, you will be billed directly through your Facebook ad account

Overall rating
4.3 of 5 stars
Based on 1279 reviews

  • 5 of 5 stars
    72% of ratings are 5 stars
  • 4 of 5 stars
    8% of ratings are 4 stars
  • 3 of 5 stars
    5% of ratings are 3 stars
  • 2 of 5 stars
    4% of ratings are 2 stars
  • 1 of 5 stars
    11% of ratings are 1 stars

Most recent reviews

Big Peoples Things

I use this Kit from my mobile phone while i am out and about during my busy day. Kit will prompt me to send face book adverts and automate the email marketing which i defiantly do not have time to think about and prepare.

customer support has been outstanding. For some time now Dan a support engineer has quickly and efficiently sorted out all my technical problems.
Sending me screen shots for steps i need to take to resolve my issue.
A big thank you to the app Kit and to Dan and his support team. A+

I believe Kit will only get better and better with later versions.
Kit is a life saver.

Kit is excellent....

Boowey Bear

I really like the app and how easy it is. But franctly the conversion is so poor. I have now been using the app for almost 1 year. And have run approx 70 ads. Of those 70 ads i have only made 5-10 sales in all... dont even get me started on the money i have used on those ads.

For ad running it doesnt make any sense. I have now went back to using the facebook ad manager and it is more manuel work but i get more conversions.

Developer reply

October 11, 2019

Hi there Boowey Bear

I'm very sorry to hear that you have not had the best experience. The entire team always works so so hard to ensure that Kit as a whole is giving the best possible service and providing the best possible value to you.

We really do hope you might consider using Kit once again as it really is a valuable tool to any business.

Wishing you continued success!


Lexington Luggage

Been using this for a couple of days... absolute garbage. Runs ads for you yeah... but has no thought or logic into any of the ads at all. Not 1 conversion on 6 ad runs and kit keeps telling me the ads are doing great. Yeah, great for facebook and instagram to collect more money. Waste of time and certainly waist of marketing funds. Even with a VERY basic, hell, even with just guessing at how to run ads, your own ads will run MUCH better.

Developer reply

October 11, 2019

Hi there Lexington Luggage

I'm very sorry to hear that you haven't had the best experience with Kit. With digital marketing in general running any kind of ad is never a guarantee of a sale. Kit does focus on getting the best possible target audience for your ads meaning you will still get impressions and clicks on the way to a potential sale.

I have taken a look into your account and I have some more detail for you. Naturally I can't discuss your account here but please keep an eye on your email and you will see a reply from me there.

Looking forward to chatting!