Notifications is an app for Shopify that completely changes the way your shop sends out email. Using Shopify's own liquid language, you can customize the way that emails, or other tasks run on a recurring basis.
Notifications can react to pretty much anything that happens in your shop. In addition to the normal Shopify events of creating or cancelling orders, updating products, etc.. Notifications also has the capability to react to individual product purchases, stock level changes, and more! You can even set up recurring jobs to run and look at things in your shop, before sending out email.
Fundamentally, Notifications is about sending email, though that's not all it does. You can send text or HTML email to anyone you like; including people who's information is bundled into your orders, products, or anything! Want to notify a dropshipper that a product has been sold? No problem! Want to inform someone that a gift on your store was purchased for them? Go for it!
Using Shopify's own liquid language, Notifications allows you to form complex chains of logic in the system. Want to only email customers after they've spent over $1000 in your shop, a month after they made their last purchase? Not an issue, the system is very flexible. Want to email your dropshippers only after the product has sold out, or after a certain date? No problem!