Novel: Wallet Pass for Brands

I began working with Novel as one of the first clients for their newly introduced Wallet Pass. Though it was an immature product, it immediately proved a highly effective and cost-efficient solution.

Specifically, Novel’s Wallet Pass provides a more engaging and individualized communication channel and a more streamlined and effective loyalty solution at a fraction of the price of the comparable SMS marketing providers and points-based loyalty solutions that have become standard across Shopify stores. Better yet, it can replace or work alongside such solutions and is highly customizable to accommodate your store’s specific.

I have implemented Novel’s Wallet Pass on Ghurka.com, Xhibition.co, and RuleofNext.com, with unique experiences for each website. Perhaps most impressive is the Novel team’s prompt and forthright communication and diligence in understanding and accommodating your needs.

Over the course of our partnership, we have learned a lot about the product and its potential together. I am eager to implement the solutions they are currently developing based on my feedback, as they are set to greatly improve our customers’ experience.

Novel’s Wallet Pass is a tremendously valuable tool, and working with the team has been an incredibly positive experience. However, it’s clear that this is just the beginning, and I am very excited to see what the future has in store!

Launching ARMRA’s Revival Rewards program has been a fun and rewarding experience. Grateful to collaborate with outstanding partners like Roger Beaman and his team at Novel! We couldn't have picked a better platform and the Novel team has worked very hard to customize the experience and tailor it to ARMRA's needs. You won't get that at some of the larger platforms. We love that we can expand this program as our brand expands and having the ability to create an omnichannel experience is wonderful.

See Ghurka review! I urge you to try Novel's Wallet Pass!

At Taika, our whole brand philosophy is ‘Made for friends by friends.’ We started off by selling a creativity fueling beverage that we'd created for our friends and community and eventually realized that our next level of community building entails NFTs and web3. People struggle to decipher the utility of digital goods in the physical world. We're trying to bridge that gap with digital goods and physical utility / redemption models. This is not such an easy concept to wrap your head around but as soon as we spoke with the Novel team, we knew they had the right solution in mind. We worked with Novel to effortless add web3 support to our existing headless Shopify installation and they've been a fantastic partner at every step along the way. Cannot recommend the service and the team enough. Text us at Taika (415-212-7711) if you have any questions!

The beauty space is all about personalization and word-of-mouth and Novel’s wallet pass fits seamlessly into that, removing that. It’s working great for us so far.