Referral Candy

Referral Candy

by ReferralCandy

Drive sales with referrals and reduce your ad spend

4.8 of 5 stars(1378 reviews)

Your brand, your designs

Customise the look and feel of everything, from pop-ups to referral offer pages to emails, with our easy-to-use Theme Editor.

Drive and track referral sales

Our dashboard tracks your refer-a-friend sales, top advocates and social shares. Detect fraud early with our fraud centre features.

Reward customers your way

Cash? Coupons? Special gift? Choose the reward your customers will love - we'll do the rest. Drive retention and reduce your CAC/CPC !

About Referral Candy

ReferralCandy powers referral programs for over 30,000 fast-growing Shopify brands

"I get so many sales for virtually no labor." - Nathan Smeltzer, Powder City CEO

ReferralCandy is a dedicated referral app for fast-growing Shopify and Shopify Plus brands. Million-dollar DTC brands use ReferralCandy to automate their refer a friend program, drive referral sales and avoid referral fraud.

Top Shopify Stores use ReferralCandy to Grow Sales

Shopify stores use ReferralCandy to set up a referral program that brings in new customers, creates social proof, and increases customer retention. ReferralCandy is a powerful channel for organic growth.

  1. We’ve generated millions in referral sales for our top merchants
  2. Our referral programs work for brands in every industry; from electronics to fashion to nutrition to toys - Google "referralcandy case studies" to read more!
  3. You'll love our Customer Success team - just read our 5-star reviews!

Drive More Sales through Word-of-Mouth

Word-of-mouth influences 80% of buying decisions. Turn your existing customers into influencers for your brand.

ReferralCandy can also be configured for affiliate marketing programs. Google “ReferralCandy MiaoMiao Case Studies” for a direct example.

Augment your ad spend with Referral Sales

Is your CPC going up? Facebook ads getting expensive? Supplement your ad campaigns with referrals.

ReferralCandy customers get up to 50x ROI, much higher than ROAS. Reduce your average customer acquisition cost by driving new signups through referrals, which are relatively inexpensive compared to advertising campaigns.

Features for Fast-Growing Brands

• Dashboard to track sales and compare to industry benchmarks

• Identify your top referrers bringing you referral sales

• Fraud Centre to review suspicious transactions and cancel rewards

• No limits on advocates or redemptions. You grow, we grow.

Integrates Seamlessly with your Marketing Apps

• Email: Integrate ReferralCandy directly into your MailChimp and Klaviyo email flows.

• Branding: Customize emails and landing pages to deliver a branded look and feel

• Social: Track shares and clicks on Facebook, Instagram, Twitter, and Messenger

Set up in minutes; 30-Day Risk-Free Trial

• No developer needed. Go live in minutes

• Five-star customer success team helps you grow sales

• Test-drive ReferralCandy with our 30-day free trial. Simply cancel in 30 days and there will be no charge.

• Automate payouts so customers receive their referral rewards. No fussy loyalty points - we send the rewards, so you don't have to.

ReferralCandy offers refer-a-friend programs like Yotpo, Smile, Bamboo, Loyalty Lion, Refersion, ShoutOut, LeadDyno.

Integrates with Klaviyo, S-Loyalty, ReCharge, Recurring Orders, S-loyalty.

Integrates with

  • Paywhirl,
  • ReCharge,
  • s-loyalty,
  • bold,
  • Mailchimp,
  • Klaviyo

See the app in action

Explore how the app works in an example store.

View example store

Media gallery


Pricing 30-day free trial

See all pricing options


Enterprise plan available. Please see our pricing page.

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

4.8 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.
  • 5 of 5 stars
    88% of ratings are 5 stars
  • 4 of 5 stars
    10% of ratings are 4 stars
  • 3 of 5 stars
    1% of ratings are 3 stars
  • 2 of 5 stars
    0% of ratings are 2 stars
  • 1 of 5 stars
    1% of ratings are 1 stars

Most recent reviews

I was with Referral Candy for like ... 8 or so years. It was great that they handled the payments to my affiliates. But it was annoying that they took 3.75% off the first 3 sales of someone who was referred once, even if those 3 sales spanned across 8 years! And that they didn't have an option to create more than one referral level. And that they filled up my shopify with discount codes constantly, and badgered my affiliates without me really consenting to that - that is, they would email them to invite them, even after I had turned off that feature. I am annoyed that the referral alternative app I've chosen is not as easy to pay affiliates, but it has more features and is not sucking my blood or harassing my customers. ALSO! Its report of referral sales is very misleading! only on further research did I learn that some customers who have been customers for years, when they make a purchase, even if it's past their 3rd purchase, RC still counts this as a referred purchase. So, on someone's 7th purchase, they record this as a referred purchase - so those report emails I get make it seem like my referral app is working great, but in reality I just did a good job of keeping a customer that I got once through this app a LONG time ago.


Amazing customer service! Derek helped me with the whole process and answered all my questions :) !

Cloud Paper

Amazing customer service! Derek answered all of my questions and went above and beyond to help us get the most out of the referral program.