Mulwi | 200+ Shopping Feeds

Simple to use, a comprehensive feature set and great support. Not the cheapest (we're on Shopify Plus) but you get what you pay for - we trialled a cheaper app which was clunky and incomprehensible.

Mulwi has an intuitive interface and does everything we need, including pulling in product and variant metafields. The feed templates can be fully customised so that both the field names and content can be set as required, with the Liquid field names being obtained through a simple, searchable list. Each field can be previewed with real values from a selected product so you know you're choosing the right thing.

Support is prompt and helpful and it's great to be dealing consistently with the same human being - Ivanna - rather than a call centre or AI bot.

Highly recommended.