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November 6, 2021
Our first segmented email campaign yielded the following results: click through rate: 1.0% --> 2.7%, open rate: 20% --> 30%, and double the revenue! I definitely recommend you consider speaking directly to your segmented audiences. Each customer has diverse needs and purchase patterns. Addressing them directly allows for the customer to feel seen and understood :) Thank you for all your help John Chao!
Oil Life
United States
Over 1 year using the app
Tresl Inc. replied
November 6, 2021
Thank you so much!! It's amazing to see those great results, and it means a lot to us where we can help you build long-lasting relationships with your customers.
Just like you said, "speak" to your segmented audience as they all have different needs! 🙌