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SendOwl - sell digital files and downloads

SendOwl - sell digital files and downloads

Developed by SendOwl

91 reviews
Price: Free – $39.00 / month Free Trial: 30 days More info
  • Instant and automatic delivery
  • Secure, expiring download links
  • The highest rated digital delivery app on Shopify processing over 100,000 orders each month

Sell all kinds of digital goods with SendOwl

You can sell videos, ebooks, photos, patterns, audio, software, podcasts or any other type of file with SendOwl. Simply upload the file to our servers, choose the Shopify product to associate it with and we'll take care of the rest.

The best choice for entrepreneurs who are serious about selling

SendOwl is more than just an app – we run an entire ecommerce platform at SendOwl.com. This means that our Shopify app offers everything you need not just to deliver your digital products but to actually sell more. Having a free delivery app will get you so far. But when you want to scale up quickly, increase conversions and inspire great customer feedback then you'll need a powerful product that specialises in digital delivery.

Customer satisfaction from fast downloads

Because we charge for our app we can invest in making it better. Instead of delivering from cheap hosting like our free competitor, we deliver downloads from a network of servers around the world. This means faster and more reliable downloads, resulting in greater customer satisfaction and fewer support requests. "I was using a different setup through another company and constantly had issues with customers not receiving their downloads right away. But this works perfectly!" Customer review from Karmak.

Great customer service

If you have a question, then we're on hand to answer you as quickly as possible. You'll be speaking straight to the people who have developed SendOwl not some general customer support person. So you'll get a helpful answer immediately, no matter how technical or specialist your query.

Instant, automated and secure delivery

Whenever your products are sold we'll automatically deliver a secure, time-limited download link to your customer. It doesn't matter if you sell 1 or 10,000 products a day - everything is automated and there's no daily management required. Oh and did we mention the downloads were instant? No waiting for 60 seconds when using this app. For added security, we also offer PDF stamping and license keys for software or other products that require a unique code.

Quick setup

Installing the app only takes a few minutes. Simply click the 'install app' button in the top right of this page, enter some basic account details on our site and we'll have you up and running in no time. We'll update your orders in Shopify when we deliver download links so you know exactly when delivery took place. And if you did want more information on an order you can click through straight from your Shopify order page to the SendOwl order summary.

Easy to use and reliable

We've made sure that SendOwl is super easy to use, whether you're creating a product, enabling PDF stamping or deciding if you want to send out your download links via a separate email or included in the Shopify order email. And you don't have to just take our word for it. In our recent 2015 customer survey, many of our Shopify sellers commented on how we were "Easy to use and very simple and effective" and "24/365 working with no problems". We also have one of the most reliable and stable apps in the industry, supported by our team of developers. And we intend to keep it that way!

Fully customisable

SendOwl is completely customisable, from changing the download pages to match your store branding to how long the download links are valid for. Change the configuration as much as you like to provide a branded experience for your customers.

More SendOwl features

  • Download links on the order completion page

  • Download links sent out via a separate email or included in the Shopify order email

  • Download links can be added to the customer account section

  • Stream videos rather than download (done properly with a player matched to your brand - not a YouTube or Vimeo player)

  • Super fast delivery (no 60 second wait)

  • Reliability - SendOwl has successfully processed over 4 million orders and counting

  • We help you sell more! Here for example is an article we did on digital sales at Christmas time and how you can use this data to your advantage

  • Works with Shopify POS. Grab your customer's email in store, take payment as usual and their digital product will be instantly delivered.

  • Full 'Google style' analytics page to slice & dice your order data

  • Sell 'drip' products where files are released over a series of days/weeks/months

  • Intelligent automatic fulfilment of Shopify orders (we'll fulfil the order if it's just digital goods but will otherwise leave it)

  • Deliver multiple files per order and even multiple file per product variant. All on one download screen

  • Optional self-hosting of files

  • Customers can choose to download to Dropbox

  • Multi-language and mobile optimised download page

  • and much more...

Sign up for our free 30 day trial today and see how SendOwl can help you grow your business.

Oh no we've received our first 1 star review (in over 5 years of being on Shopify). Contrary to what it says if you have a SendOwl account and close it but haven't use the account in the last month then we will very happily refund your last months fee.

SendOwl - sell digital files and downloads reviews

91 reviews
  1. 5 stars (86 reviews)
  2. 4 stars (2 reviews)
  3. 3 stars (1 review)
  4. 2 stars (1 review)
  5. 1 star (1 review)

We use Send Owl to sell digital curriculum books, and it works like a champ! We used to get customer calls all the time before switching to Send Owl, and now we rarely hear a hoot! Set up was really easy and we have been hands off since.


Choosing a digital download app was the thing putting me off launching my store for the longest time. Am glad I chose SendOwl. So easy to set up and has worked without a hitch. Great, friendly service as well......


These people are highly competent and know what they are doing. The app works perfectly well and their customer service really cares about you as their client even when Shopify is putting some impediments for selling service/digital content right now.

Very recommended.


I was using a different Digital File Delivery App for around 12 months before switching to SendOwl.
The switch cost me around $5 more per month, but the additional features it gave me was incredible. It's a very versatile App, very reliable, and extremely professional. You can customize the file download page which is awesome, and the ability to assign License Keys is also a big plus for me.
Would definately recommend


I sell digital downloads and it's so easy to do with Sendowl. All I had to do was upload my products. Sendowl sends the customer their download automatically and I haven't had any problems with that.

My favourite feature is the ability to add a customer to a specific mailing list after they have purchased a specific product. It's the best! In my Woocommerce store I had to pay for Zapier and an extension to do that and it was extremely difficult to do. The Sendowl method is so easy to use.

I highly recommend Sendowl!


Glad we went with SendOwl

Awesome app, works a treat

Very easy to use


Sendowl app, service and support is just great. If you're working with digital delivery, need to handle licences, or want to subscribe buyers to different mailing lists based on the product they bought, it's just the perfect choice.
Everything they say on their web site has been verified, and works as stated, plus they are responsive.
Shortcomings : if you have many products to import, so far, it's not been very easy, only relying on the web UI, and I'd love something like Shopify's import/export features for catalog. I have over 500 products/bundles as I have bundles of 10 or more products sometimes.


We love SendOwl! Easy and intuitive, it gets the job done. We've had no issues fulfilling orders via SendOwl, which gives us confidence! Thank you!


So much for the claims of fast customer service. On free trial, emailed support directly, after 2 days, crickets. I've searched all my Gmail, including trash folder. Nothing. Disappointed.
UPDATE1. Warning. I have only about 2000 products, maybe closer to 2500, and Send Owl has a warning built into their software saying they can't load my "large" number of products into their dashboard so I tragically can't use the dashboard. It says I have to use the pull down dot dot dot apps function within Shopify alone. Big bummer. Not going well so far. I wonder if I will be able to even do Drips without dashboard access? DRIPs r only reason I am interested in this app.
UPDATE2. So working on single product level within Shopify, good news is that selecting Send Owl app in Shopify on the single product level does successfully launch you back into Send Owl app dashboard with that singular product identified and selected. Good news also that Drip is available along this path. Bad news is that the Drip file DELIVER is absolutely not working. It is basically inert. Says no matches found. No indication whatsoever as to how to attach a digital file and it really does appear to be non functional. I work strictly over my smartphone in Android environment as I despise Windows. I have already checked "request desktop site" in Android Chrome browser but no dice. Am heading to local shop to get on a desktop to do the exact same thing on Windows to see if it works there and thus see if Send Owl just isn't up to snuff in Android environment.
UPDATE3: So here I am now, sitting in front of a desktop computer running Windoze. And the same "inert" Drip DELIVER functionality is present, so I conclude it's definitely not an Android operating problem, seeing that the same problem exists in Windoze. And then I find this bombshell under DRIP online help instructions at SendOwl:

Attention Shopify users!

While SendOwl links to your Shopify account to help you sell and securely deliver digital products, bundles, software and much more, we are not able to integrate our ‘File Access’ or ‘Drip’ subscriptions with the Shopify checkout process.

>>>Egads. Sigh. So disappointing. This is obviously a very high quality product as long as your parameters fit within THEIR parameters. And their parameters are fairly wide, better than any other Shopify app I know of with regards to digital downloads. But unfortunately, if you want to do DRIPS, it's just not going to work within the Shopify environment. Which shocks me, seeing as it seems like this is designed to be a Shopify-friendly app. I'm keeping the 1-star rating because, for me, without the DRIP functionality available as a Shopify-centric merchant, this app is not valuable to me. It is doubtless valuable to others but make sure it will do for you what you expect/want it do as it's not a given, obviously. That's what free trials are for, clearly. And reviews.

Here's the link where you'll find the warning that DRIP doesn't work with Shopify products:


PS Basically, Shopify's Digital Downloads is offering to me for FREE what SendOwl wants to charge astronomical monthly sums. We've been using Digital Downloads for 2+ years and it works flawlessly for simple 1-time digital downloads associated with single product purchases. Don't see the need for SENDOWL with this limitation that they bury deeply in their DRIP help files.
UPDATE4. Looked at Fetch, have message into them as to whether they can do anything similar to DRIP on Shopify. Waiting to hear back from them but see no evidence on their website that they have a DRIP-like function. However, a combination of CHARGERABBIT and SKYPILOT (both from the same developer, they're designed to be companion apps) looks VERY promising to accomplish DRIP-like functionality ON SHOPIFY. Will update as soon as I know more. I've got messages into them as well. And no, I don't work for CHARGERABBIT/SKYPILOT, I'm just a Shopify merchant looking for solutions for Shopify merchants and sharing what I find. I do tons of reviews here on Shopify, always evenhanded and straightforward and FAIR.
UPDATE5. So after writing this review Send Owl finally contacts me. So it is clear that Send Owl does NOT use the Shopify checkout process which is why its DRIP function doesn't work on Shopify. This also means that Send Owl does NOT update the Shopify order register when an order is placed. Instead, Send Owl only updates the Send Owl order register since this is where the order actually transacts. This is a HUGE problem if u r running an affiliate program like LeadDyno that MUST have all of ur orders registering in Shopify in order for ur affiliates to get correctly and fully paid for their sales. Or any other app dependent on the Shopify order register actually registering your orders as a Shopify merchant. Charge Rabbit, unlike Send Owl, has already indicated to me that they DO register their orders under the Shopify orders register so I am going to try Charge Rabbit. Send Owl says they may or may not improve Send Owl to register orders in the Shopify orders register. I can't wait for this possible but not promised indefinite date improvement. It's a deal killer for me. Easy call. 1-star still.

George and company in Feb of 2017 did eventually make the DRIP process register in the Shopify order register. That should, in theory, cause apps like LeadDyno to pick up those DRIP transactions to pay affiliates. And help any app like LeadDyno that relies on the Shopify order register to work properly.

I looked at it briefly at the end of my free trial and it looked good on paper. But I've yet to try it out in the real word yet cuz I'm not ready to start the paid sub yet.

I may eventually upgrade to 5 stars, but for now, raised from 1 star to 4 stars.


Unscrupulous seller is the first word that comes in mind. Recently I decided to cancel their service because I will not be using it anymore. I asked for a refubd because they charge in advance but they tell me I do not get a refund because I had orders for 1 day. They are charging me $49 for 1 day. You tell me what kind of developer this is.

You want automatic digital delivery? Go with fetchapp they don't charge you per item like SendOwl. They charge you for storage space which means you can have many items with licenses for free.

I was a SendOwl customer for almost 2 years and I got repaid for that loyalty by getting charged $49 for one day. Do yourself a favor and get another app.

Free – $39.00 / month
30 days

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