Shopify Smart Pricing

Shopify Smart Pricing

Pricing
Free
Popular with stores like yours
Based in United States
Rating
4.4 (131)
Developer
Shopify

Sell more. Earn more. Get AI price tips to help move stock, protect profit, and price new products.

The right price is out there, and Smart Pricing helps you find it. Move inventory profitably with AI price tips for markdowns and markups, grounded in your store's own data. Now in early access: get a price tip for new products, based on how similar products across Shopify are priced. Review tips and apply in a click. Tips refresh with your latest data, and your feedback helps tips reach more products and improve. Select US merchants can also A/B test prices with online customers.

The right price is out there, and Smart Pricing helps you find it. Move inventory profitably with AI price tips for markdowns and markups, grounded in your store's own data. Now in early access: get a price tip for new products, based on how similar products across Shopify are priced. Review tips and apply in a click. Tips refresh with your latest data, and your feedback helps tips reach more products and improve. Select US merchants can also A/B test prices with online customers. more
  • Get AI price tips and insights to help maximize profit and price new products
  • See product-level tips backed by your sales, inventory, costs, and seasonality
  • Markdown slow movers to help drive sales, markup fast sellers to grow margin
  • Price new products with more confidence, guided by similar ones across Shopify
  • Review tips, use your judgment, apply the ones you choose. You're in control.
Popular with stores like yours
Based in United States

Languages

English, French, Czech, Danish, German, Finnish, Italian, Japanese, Korean, Norwegian (Bokmål), Dutch, Polish, Portuguese (Brazil), Portuguese (Portugal), Swedish, Thai, Turkish, Chinese (Simplified), Chinese (Traditional), and Spanish

Works with

Categories

Reviews (131)

Overall rating
4.4
Counts per rating level
  • 71% of ratings are 5 stars
  • 13% of ratings are 4 stars
  • 5% of ratings are 3 stars
  • 7% of ratings are 2 stars
  • 4% of ratings are 1 stars
August 27, 2026

The idea is great but it has assumed affordable markups at a ridiculous level, markups that would shut down a brick and mortar small business in record time, I hope you introduce merchant level minimum markups to cover extraordinary merchant overheads and business running costs soon! I'll certainly update my review once this app evolves to cater to small retailers and more specifically to the industry of the seller store.

The Jewellery Stop
United Kingdom
About 8 hours using the app
Shopify replied August 28, 2026

Thanks for your thoughtful feedback. This is a fair critique on our markdowns and markups feature, which currently uses merchants' cost per item as a margin buffer. We're actively working on a solution to let merchants set their own minimum markup or margin target to cover nuances in their overheads. This would give merchants more control on their margin targets so tips can factor in complexities like VAT, shipping, retail ops, and other costs that matter to their business.

August 21, 2026

Good start but very limited at the moment. It needs to not include made to order (POD) products, as these items show inventory, but it's not accurate and never will be. In fact, Shopify should develop a way to exclude these products from inventory balances all together. In addition, the app include Shopify Collective items that are supplied from other Shopify accounts. That inventory also is not owned by me and should not be included in the algorithm that drives the Shopify Smart Pricing App. The idea is great... but it currently has room for improvement.

Pegasus Pride
United States
About 10 hours using the app
Shopify replied September 1, 2026

Appreciate the honest feedback. Markdowns and markups use available inventory as one of their signals, so POD and Shopify Collective products won't fit well there when that stock isn't really yours to move. New product price tips are usually a better fit for those items, since they compare your price against similar products across Shopify instead of stock levels. We've logged and shared this feedback with the right teams.

July 27, 2026

Smart Pricing is not compatible with the India market, especially for the online toys and ride-ons category. Pricing rules and markdown/markup features don't align well with INR-based pricing structures and local market dynamics. Hope the team improves India market support.

PATOYS
India
2 months using the app
Shopify replied August 31, 2026

Thanks for flagging this. In markdowns and markups, the tips are based off of your store's aggregated inventory, sales, cost, and seasonality data, taking any markets settings you've configured (ex. % price difference between primary market).

We're working on letting merchants set their own margin targets and taking market specific tax settings into account for price tips. If you have ideas on how we can improve tips to be more relevant for the India market, please share them using the app's feedback button.

Support

App support provided by Shopify.

Developer

Shopify

151 O’Connor St, Ottawa, ON, ON, CA

Launched

June 20, 2025

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View customer data:

Sensitive data, device and activity data

  • Sensitive data

    Name, email address, phone number, physical address

  • Device and activity data

    IP address, browser and operating system, browsing behavior, client ID cookie

View staff and contributor data:

Store owner, staff members

  • Store owner

    Name, email address, phone number, physical address

  • Staff members

    Name, email address, phone number

View and edit store data:

Customers, products, store analytics, companies, staff accounts, other data

  • View customers

    Browsing behavior

  • Edit products

    Products, collections

  • Edit store analytics

    Web pixels

  • View companies

    Companies

  • View staff accounts

    Staff accounts

  • Edit other data

    Shopify Markets settings, publications of products on sales channels

More apps like this

4.9 out of 5 stars 1243 total reviews Free plan available
Run BOGO, buy X get Y, volume discount app & quantity breaks
4.9 out of 5 stars 1157 total reviews Free plan available
B2B Wholesale: price list, volume discount, registration, tax
4.8 out of 5 stars 192 total reviews Free trial available
A/B test prices, content, shipping, checkout & post-purchase

Want to add an app?

Try Shopify free for 3 days