Tolstoy: AI Photoshoots
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Create AI packshots, videos, UGC & virtual try-on for your PDP, ads, and social, in one click.
Tolstoy AI turns any product into studio-quality content in seconds. Generate packshots, photoshoots, and product videos with no photographer needed. Create color and size variants, plus-size model shots, and virtual try-on directly from your PDP. Produce UGC-style videos and social ads ready for TikTok, Instagram, and Shop App. Shoppable video galleries, stories, and reels drive conversions on every page. One platform covers your full content pipeline, from product detail pages to paid social.
- AI packshots & photoshoots: generate PDP-ready images in any color, no studio
- Virtual try-on & plus-size models: show every fit, size, and color variant
- UGC & social video: create TikTok, Instagram reels, and Shop App content fast
- Shoppable video galleries, stories, and carousels that convert on every page
- AI video ads & product films: produce scroll-stopping creatives in one click
- Popular with stores like yours
- Based in United States
Languages
English and Japanese
Works with
- Checkout
- Shop app Minis, TikTok videos
- TikTok feed, Instagram Stories
- GoogleAnalytics, Yotpo, HeyGen
- Klaviyo, Gorgias, Tapcart
- Zapier, Rebuy, Fuego, Hubspot
- Shopney, Synthesia,
Categories
Video management
Display options
Analytics
Pricing
Shop Videos
Free
Features
- Videos on Shop app
- Be featured on Shop home feed
- Sync, upload, import from anywhere
- Be considered for Walmart Homepage
- Generate up to 6 AI videos/50 AI images
- Plug-and-play AI Search with AI Shopper
AI Player Plus
$19 / month
Includes 5,000 unique impressions/month
Features
- Everything in Shop videos, plus:
- Publish videos on site!
- Unlimited shoppable & interactive videos
- AI-powered feed
- Custom Branding
- Analytics
14-day free trial
AI Player Pro
$99 / month
Includes 20,000 unique impressions/month
Features
- Everything in Pro, Plus:
- UGC Search
- Shoppable videos in email flows & SMS
14-day free trial
AI Player Max
$299 / month
Includes 50,000 unique impressions/month
Features
- Everything in Pro, plus:
- Connect multiple stores
- Whitelabeling (remove Tolstoy branding)
- Personalized onboarding
- VIP Support
- Off site videos custom domains
14-day free trial
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (233)
What merchants think
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.
Feedback submitted
Merchants find this app valuable for boosting engagement and conversion rates, with features like shoppable video stories and AI capabilities enhancing the shopping experience. It integrates smoothly with platforms like Instagram and TikTok without slowing websites. The AI studio is praised for stable outputs, and the customer support team is noted for their responsiveness and effectiveness, ensuring a positive experience.
We’ve been working with Tolstoy for years now now and have had an amazing experience. The platform itself is incredibly innovative and an amazing tool to connect with shoppers.
However, beyond the product, the team behind Tolstoy is truly exceptional. Dove, the founder, has built such a thoughtful and forward-thinking company, and everyone we’ve interacted with has been wonderful. Emmanuel and the broader team are always so helpful, responsive, and genuinely great to work with.
It’s rare to find a company that combines strong technology with such a supportive and collaborative team. We’re also really excited about the AI features they’re rolling out and can’t wait to explore those further.
Highly recommend Tolstoy to any brand looking to elevate their site with video and create a more interactive shopping experience.
Love working with Tolstoy, it's such a great feature for our site and so convenient to add additional photos / videos for the customer upon viewing. Mikaela in the customer service team is amazing and has been so attentive whenever we need assistance. Highly recommend the app functionality and their prompt service!
We've had great success with this app. I've also just jumped off a training call with Earl to show us how the AI features works. We will definitely be utilising this going forwards.
Support
App support provided by Tolstoy.
Resources
Launched
December 2, 2020
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .
View personal data:
Customers, store owner, blog contributors
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Customers
Name, email address, phone number, physical address, geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
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Store owner
Name, email address, phone number, physical address
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Blog contributors
Email address, IP address, browser and operating system
View and edit store data:
Customers, products, orders, store analytics, Online Store, Shopify admin
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View customers
Browsing behavior, customer data
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Edit products
Inventory, products, collections
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View orders
All order history for the last 60 days, returns, shipping information
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Edit store analytics
Web pixels
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Edit Online Store
Online Store pages, metaobjects, Online Store script tags, theme
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Edit Shopify admin
Files
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View other data
Payment terms
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