Tolstoy: Shoppable Video & UGC
Featured images gallery
Turn Instagram Reels, TikTok videos, and UGC into videos shoppers can buy from.
Import Instagram Reels, TikTok videos, and UGC, or upload your own. Tag products once, then publish shoppable video galleries on product pages, your homepage, collections, and Shop App. Shoppers can watch, explore products, and add items to cart from each video. Reuse the same videos in email and SMS. Choose carousels, stories, feeds, pop-ups, or floating videos. Track views, clicks, add-to-carts, and attributed revenue in one dashboard.
- Import Instagram Reels, TikTok videos, UGC, or upload your own.
- Tag products and publish across your store and Shop App without code.
- Let shoppers explore products and add items to cart from each video.
- Choose video galleries, carousels, stories, feeds, and pop-ups.
- Track views, clicks, add-to-carts, and attributed revenue.
- Popular with stores like yours
- Based in United States
Languages
English, Japanese, Czech, Danish, German, Spanish, Finnish, French, Italian, Norwegian (Bokmål), Dutch, Polish, Portuguese (Brazil), Swedish, and Turkish
Works with
- Checkout
- Meta Ads, Klaviyo
- Shop App, TikTok Shop
- Shoppable videos, AI ads
- TikTok, Instagram Reels
- UGC, Product videos
- Yotpo, Okendo, Loox
Categories
Video management
Display options
Analytics
Pricing
Choose the plan that best fits your business.
Free
Free
Features
- Build your first shoppable experience
- No card required
- 30-day trial for eligible accounts
- Uncapped on-site views for 30 days
- Publish your first widget right away
- Full analytics
Starter
$12 / month
or $96/year and save 33%
Extra viewers cost $10 per 1,000.
Features
- Everything in Free, plus:
- 5,000 viewers per month
- 2,000 AI Studio tokens per month
- 500 AI Sales Agent tokens per month
- Publish shoppable videos to your store
- Virtual Try-On and sizing
- Your own branding
Plus
$44 / month
or $348/year and save 34%
Extra viewers cost $10 per 1,000.
Features
- Everything in Starter, plus:
- 20,000 viewers per month
- 7,300 AI Studio tokens per month
- 2,500 AI Sales Agent tokens per month
- AI Widget Builder and Ad Spy
- Team collaboration
Pro
$195 / month
or $1,548/year and save 34%
Extra viewers cost $7 per 1,000.
Features
- Everything in Plus, plus:
- 100,000 viewers per month
- 32,400 AI Studio tokens per month
- 10,000 AI Sales Agent tokens per month
- One-time AI Studio token top-ups
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (269)
Highly recommend Tolstoy, not only because it’s a great addition to your site, but because their customer service is also amazing. Earl Sarsuelo is incredibly responsive, helpful, and genuinely invested in supporting us. He takes the time to understand what we’re trying to accomplish and is always thoughtful about helping us get the most out of the platform. Anytime we have a question or need help, he’s quick to jump in and find a solution. It makes such a difference to work with a company where you feel like there are real people behind the product who care about your success. We are big Tolstoy fans!
Appreciate you taking the time to share this. Glad Earl Sarsuelo took such good care of you.
Outstanding support from Mark R, who made the entire setup easy and stress-free! We love the results with the product carousel and homepage spotlights, they look fantastic on our website. Highly recommend this app, and a special thank you to Mark for his exceptional customer service. We couldn’t be happier!
Thanks for the kind words — means a lot. Glad Mark R took such good care of you.
I highly recommend the Tolstoy app and their incredible team. From the very beginning, they have been accommodating, responsive, and truly invested in our success. Their ability to move quickly, adapt to changing requirements, and bring new ideas to the table has made them an invaluable partner.
Wow — thanks for this. Thanks for recommending us to other merchants.
Support
App support provided by Tolstoy.
Resources
Launched
December 2, 2020
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .
View customer data:
Sensitive data, device and activity data
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Sensitive data
Name, email address, phone number, physical address
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Device and activity data
Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data:
Store owner, blog contributors
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Store owner
Name, email address, phone number, physical address
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Blog contributors
Email address, IP address, browser and operating system
View and edit store data:
Customers, products, orders, store analytics, Online Store, custom data, Shopify admin, other data
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Edit customers
Browsing behavior, customer data
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Edit products
Inventory, products, collections
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View orders
All order history for the last 60 days, returns, shipping information
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Edit store analytics
Reports, web pixels
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Edit Online Store
Online Store pages, Online Store script tags, theme
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View custom data
Metaobjects
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Edit Shopify admin
Files
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Edit other data
Locales, payment terms, publications of products on sales channels, translations
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