Build a trusted storefront
Attract traffic to your Shopify store with real user-generated content collected through verified reviews.
Drive purchasing and revenue
With social proof gained by showcasing your service and product reviews, buyers have the confidence to convert at pivotal points.
Increase customer retention
Maximize lifetime value by leveraging review insights to take your eCommerce business from good to exceptional.
About Trustpilot Reviews
Trustpilot is an open-to-all reviews platform where consumers are heard by businesses, and where businesses can earn consumer trust. Grow your business with genuine content that comes directly from the people who matter most—your customers.
Trustpilot for Shopify
Trustpilot's plugin for Shopify enables merchants to automatically invite customers to leave reviews, and to showcase reviews onsite with a drag-and-drop tool. Read on for what else you can do with a Trustpilot account.
Grow a trusted brand
Invite your customers to share feedback at the ideal moment. Authentic content generated from your customers helps drive your SEO ranking and increases traffic to your site.
Collect reviews on your Trustpilot profile pages, which frequently appear on the first page of search engines.
Grow on Google with verified reviews that count toward Google Seller Ratings. Product reviews enhance and qualify your product pages for review snippets in organic search.
Increase purchasing conversion and grow revenue
Turn real reviews from real customers into real conversion drivers. Showcase reviews across your website when consumers are actively looking to make a purchase decision.
Get consumers talking by sharing your reviews anywhere you engage with consumers—paid ads, email, social, and out-of-home. Give potential customers the confidence they need throughout their journey.
Showcase reviews in ad creative without design skills with our Image Generator.
Increase customer retention and maximize LTV
Learn from customers to optimize and improve your service and products. Identify trends in customer sentiment across product inventory, customer service, shipping, price, and more.
Respond to reviews and prove you take customer feedback seriously to turn first time buyers into repeat customers and your best advocates.
Keep customers coming back with an ever-improving product selection. Product Attributes ratings help you understand your products from your customer’s point-of-view.
How we combat fake reviews
Though the vast majority of Trustpilot reviews are genuine and reflect a real buying experience, fake reviews do exist, and we have a tool to find them. Our custom-built software runs 24/7 helping to detect suspicious reviews and remove those identified as fake.
Our global Content Integrity Team works with our fraud detection software to take action against fraudulent behavior or misuse of our platform. If you flag a review, they’ll investigate it.
Anyone can flag reviews on Trustpilot. Both companies and consumers can identify what they don’t believe meets our guidelines. Anyone with information about fraud or misuse of our platform can contact us directly and we investigate.
billed at $2,388 once per year
* All charges are billed in USD.
Most recent reviews
Easy Garden Irrigation
I've been using Trustpilot for our business since 2015. They have come leaps and bounds over the years and are the dominant platform for review collection, widely recognised by the general public. They have a high cost but are worth the money if you are serious about collecting reviews for your business.
We have had two really big issues with Trustpilot. The first was it was causing a glitch on our site and it took at least a few weeks before Trustpilot took the problem seriously enough to address it. We lost business due to the fact that we went a few weeks with mobile shoppers on Safari not being able to consistently click through on our site. It took us so long to diagnose the problem and then it took them way too long to take responsibility for it. Then, a few weeks ago, all of our reviews disappeared from our site and it took well over 48 hours for anyone at Trustpilot to address it. It turns out it was another error on their end. Reviews are vital for consumers today and to have even one day of them not on our site impacts our business. We are happy with the functionality of the way our review requests are set up, however. And, the increase in the legitimate reviews (which we can't delete) have helped level us up. But the other issues have been too unfortunate to highly recommend Trustpilot. We expected better customer service from a company that provides reviews. We understand that glitches and mistakes happen, but find it hard to forgive a slow response time on their end. But, it's fair to note that we don't have a lot of perspective having only used Stamped.io prior to Trustpilot. Maybe other review apps/platforms can cause these kinds of disruptions as well. But, it never happened with Stamped.io.
Trustpilot App will slow your site down and wreck your SEO. on top of that Trustpilot is the worst company to deal with and is home to fake reviews and rubbish support. mixed in with the fraudulent way they charge fees and up your prices each year. It's a damaging and harmful addition to your business and i suggest people look for an alternative.