Auction Today

Auction Today

Pricing
Free plan available. Free trial available.
Popular with stores like yours
Based in United States
Rating
4.9 (266)
Developer
Apex Apps

For every product, merchants can establish an auction to boost sales right away.

Auctions are a proven strategy for maximizing revenue on unique products. Auction Today streamlines the entire auction process, from facilitating bids to notifying winners and guiding them to checkout — all automatically. Auction Today empowers you to distinguish your store by offering customers an unparalleled shopping experience. Integrating live auctions with Auction Today App, not only grabs attention but also sparks excitement and urgency, boosting sales and conversions.

Auctions are a proven strategy for maximizing revenue on unique products. Auction Today streamlines the entire auction process, from facilitating bids to notifying winners and guiding them to checkout — all automatically. Auction Today empowers you to distinguish your store by offering customers an unparalleled shopping experience. Integrating live auctions with Auction Today App, not only grabs attention but also sparks excitement and urgency, boosting sales and conversions. more
  • Run auction on your product and variants in multi-currency
  • Auction Collection page, Reserve Price, Buy out price, Popcorn Bidding.
  • Proxy / Automatic Bidding - enrich bidding experience by allowing max bid value.
  • Penny auctions, Multi-language support & fully customisable widgets.
  • Generate Single invoice for winners of multiple Auctions or Products
Popular with stores like yours
Based in United States

Languages

English

Works with

Pricing

FREE

Free

Features

  • 1 Auction
  • Multicurrency Bidding
  • Buyout price
  • Reserve Price
  • Popcorn Bidding
  • Penny product
  • Automatic Bids
  • Widget customization
  • Multilanguage

STARTER

$9 / month

Features

  • All in FREE PLAN
  • 15 Auctions
  • Create Bulk Auction
  • Dedicated auction collection
  • Automation
  • Auction Summary in Collection Page

7-day free trial

ADVANCED

$15 / month

Features

  • All in STARTER PLAN
  • UNLIMITED AUCTIONS
  • Auto declare winner
  • Email notification
  • Integrations

7-day free trial

Enterprise

$40 / month

Features

  • All from Advanced Plan
  • Customise email template
  • Approved Bidders
  • Bulk import auctions from CSV
  • API
  • Priority Customer Support

7-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.

Reviews (266)

Overall rating
4.9
Counts per rating level
  • 94% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 3% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants find this app valuable for running auctions, praising its intuitive design and seamless integration with store themes. It's noted for smooth performance and a user-friendly interface. Customer support is highly regarded for being fast, efficient, and available 24/7, assisting with live solutions and custom developments. Merchants recommend it for its ease of use and the significant improvement it brings to auction operations.

February 18, 2026

Tansy was absolutely amazing to work with! She went above and beyond to help me successfully launch auctions on my website and made the entire process smooth and stress-free. Her knowledge, patience, and attention to detail really stood out. Any time I had a question or ran into an issue, she was quick to respond with clear solutions and guidance.

Thanks to Tansy, everything is now working perfectly and exactly how I envisioned. If you’re looking for someone reliable, knowledgeable, and truly dedicated to helping your business succeed, I highly recommend Tansy!

Toy Canon
United States
28 days using the app
Edited March 26, 2026

Great support, but technically not yet mature enough for professional auctions.

We have been using this app for almost two years now. I tested it in the beginning, but at that time I already felt that it was not sufficiently developed and that many workflows were simply too inconvenient. I still kept the subscription active because I generally like to support good apps and developers, and I hoped that over time the app would improve significantly.

Now, after all this time, I decided to seriously give it another try. Unfortunately, I have to say that, from my perspective, very little has changed over the last two years. The support is genuinely fast, friendly, and helpful — and that deserves clear credit. Also, from the customer’s point of view, the bidding process inside the intended bidding window works well, including language adaptation. That part is done nicely.

However, from a merchant’s perspective, the app is still far too uncomfortable to work with. Many important functions are missing, some workflows are unnecessarily complicated, and for anyone who wants to run auctions seriously and on a regular basis, the system is, in my opinion, only suitable to a very limited extent. If you only want to run two or three auctions per week occasionally, it may be fine. But if you want to operate auctions professionally and at scale, you will reach the limits very quickly.

We ourselves have been running online auctions since 2002 and, for many years, have continuously handled at least 1,000 auctions per month on a large well-known auction platform. With that level of experience, it becomes very clear that there is still a lot of unused potential here.

My honest opinion is this: the support deserves 5 stars, but the technical development of the app is closer to 3. Overall, I am giving 4 stars because I want to be fair. Unfortunately, there are hardly any real alternatives in the app store, otherwise the benchmark would probably be even higher. Usable for smaller-scale use, but in its current form rather disappointing for professional sellers.

Professional sellers are not looking for the cheapest solution, but for a technically robust and convenient one — and many would gladly pay significantly more for that.

Iberplace
Spain
Almost 2 years using the app
February 2, 2026

Quick response from support and got me up and running! Thanks to Sam.

Mane Street
Australia
8 months using the app

Support

App support provided by Apex Apps.

Developer

Apex Apps

7 Bell Yard, London, ENG, WC2A 2JR, GB

Launched

August 10, 2022 · Changelog

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