Dynamic Retargeting Ads
by Rontar Group OURun ads on Google with 1,000 ad impressions included for free
Get more sales
Convert your past visitors into buyers by reminding them of the products they were previously interested in on your site.
Increase your brand awareness
Build brand awareness by customizing the look and feel of ad creative. Do it yourself or turn to us – we will customize it for you.
Track your results
Single handy interface to track conversions, revenue and profit. No additional integration or third party analytics for conversion tracking
Support
- Developer website
- Privacy policy
- help@rontar.com
Pricing
External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice.
Free Forever
Free
Pay-as-you-go
$25/month
You will be charged $25 initially and every time the advertising balance gets low. You will be billed for impressions.
Unlimited ad impressions - 100% visitor reach
Expand retargeting with Similar Audiences
Advanced settings available
You control your budget
* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.
Most recent reviews
Gift Aspire
Fantastic App! A good response along with great customer service. Highly recommended to all the sellers.
Welike
We tried this app for one month. We familiarized ourselves well with settings and did what the developer told was "best practice". The result after one month was 6 clicks and $ 91.64 poorer! This has to be the worst ROI ever! Very disappointing and a total waste... It may work better in large online stores, but if you are small, then steer clear!
Developer reply
Hi, thanks for your review and for using our app. I took a closer look at your account and would like to make a few comments:
1. With retargeting, you show ads only to your recent visitors who didn't make a purchase. For smaller sites with few daily visitors, we bill for impressions. We also bid a little bit higher than we would for a larger website. This way, we make sure you get at least some impressions/clicks for your campaign. Otherwise, you wouldn’t receive any impressions/clicks at all.
2. In the chat with our customer rep, you mentioned that you also run retargeting with other retargeting companies. If so, running multiple retargeting campaigns simultaneously might have contributed to the high cost per impression as well.
3. Your current Bid strategy is set to Auto. You could consider choosing Target CPC instead to limit the cost per click manually. That way, our system will make sure you don't pay more than your maximum cost per click. However, bear in mind that if your Target CPC is too low, you may receive a lower number of clicks/impressions.
I can see that you have already initiated the refund process. If you decide to give us a try again in the future, feel free to reach out to us to help you with your campaign settings.
Hope this helps.
Master Palm Pneumatic
The retargeting ads did show up on some sites after your online visitors ( from all sources ) visited your site for retargeting, however, it is hard to know where the ads showed up and there are no advanced control based on age and other factors. Therefore, it means junk traffic visitors might get retargeted as well. We used it and decided to go for other retargeting ads with more controls. They need to provide the tracking history records like many other ad agencies would provide. The overall feeling is like spending money to buy some not so sure impression records. I did see lots of referral links from their ad server. Generally, if an ad is served before being clicked, it should not even show as referral link to the website. I am not so sure about this service.
Developer reply
Hi,
Thanks for using our retargeting app. Here are a few comments regarding how we operate:
1. When deciding whether or not we should show your ad to a past visitor of yours, we take multiple parameters into account: when the visitor visited your website the last time, how much time they spent on your website, the ad placement on the website they are currently visiting, whether the visitor clicks ads in general, what the traffic source was that brought the visitor to your site in the first place, and so on. A few dozen parameters in total. Thanks to machine learning, we’re able to make click/conversion predictions much more precisely than you would by adjusting any of these settings yourself. This way we can decrease your CPC and increase your ROI at the same time. Setting the age/gender setting by yourself would only decrease the effectiveness of your campaign. That’s why we don’t have these and many other targeting settings in the public view. The optimization is done by the machine learning algorithm in the background.
2. Thanks to our partners, we have access to literally hundreds of thousands of websites. As a result, for bigger retargeting campaigns, it’s not unusual to see ads being shown on hundreds, sometimes thousands, of websites daily. Showing these websites in your account would only clutter your statistics report and wouldn’t give you any insights into how your ads are performing. Moreover, as mentioned above, our machine learning algorithms decide where your ads should be shown based on data. Giving our customers the ability to manually choose/blacklist sites would only decrease your campaign effectiveness.
3. All our links to your site are marked with UTM parameters. You should be able to see the clicks from us under utm_source=rontar in your Google Analytics or any other tracking software you might be using. Some obscure and less popular browsers do truncate our links sometimes, but they are in the minority and should not exceed more than 5-10% of all traffic generally.
Hope this helps.
If you have other questions or concerns, please reach out to your account manager via the chat. They will be happy to help.